Articles for Jack Douglas
Election Campaigns Turn to CRM
Election campaign managers and politicians, following the lead of businesses, are getting ever closer to the voting public by incorporating CRM tools and techniques into the campaign process.
Presidential Candidates Online
A review of the Web sites and strategies of presidential hopefuls Al Gore and George W. Bush.
The Selling of the President, Y2K-Style
Political campaigns are turning to CRM tools and techniques to find and reach their customers--the voting public.
This year's presidential candidates use CRM on the Internet to drum up support.