Biographical Information

Christopher W. Cabrera

founder, president, & CEO, Xactly

Christopher W. Cabrera(, founder, president, and chief executive officer of Xactly, has over two decades of successful senior management experience. A noted industry expert in issues relating to sales performance management, sales compensation, enterprise, and on-demand delivery models. He is the co-author of Xactly Sales Compensation for Dummies.

Articles for Christopher W. Cabrera

The Power of Post-Sales Analytics

The path to igniting sustainable sales performance.

Cashing In with Noncash Rewards

Integrating CRM can breathe new life into tired incentive programs.

Is CRM Missing the Post-Sales Data Boat?

Critical information is still bound up in cumbersome spreadsheets.

Automate Your Sales Compensation Program

On-demand systems eliminate sticker shock.

IT Doesn't Want to Deal With It!

Shifting the burden back where it belongs.

Making the Case for On-Demand CRM Software

How midsize businesses can avoid the pitfalls of enterprise systems.