Biographical Information
Articles for Keith Eades
Sales Process Is the Essential Success Ingredient for CRM
15 Nov 2004
If the sales process is not aligned with the CRM goals, the implementation will fail.
Sales Managers Critique Traditional Sales Training
03 Jan 2003
The most common complaint today is that management can't balance the need for fundamental change with its short-term sales goals; lack of coherence in traditional sales training is the second one.