Articles for Jerry Rosa
Banking on CRM
How GreenPoint's call center achieved a 300 percent ROI.
Marketing automation presents new challenges to vendors and marketers alike.
Banking on CRM
How GreenPoint's call center
achieved a 300 percent ROI.
CRM In Action
How are Hammacher Schlemmer, Nordea Bank, Bigchalk.com and Fifth Third Bank addressing CRM?
There are No Shortcuts
Despite some headway, implementing CRM is still a daunting task.
J.D.Edwards CEO: We Are "Dead Serious" About CRM
New CEO says the ERP company will be a strong CRM contender
Salesforce.com Taps German Market
Microsoft Wades Into CRM
CRM Investments Look Brighter
Envoy CEO Wants to Extend CRM
Just What the Doctor Ordered
A dose of technology revives one healthcare insurance firm
Superhero to the Rescue
Faster than a speeding implementation. More powerful than a banking CEO. Able to turn around failed efforts in a single strategy meeting. It's a superhero. It's a CIO. No it's The Consultant.
Baan's Strategy to Compete
Callidus Software Wins DIRECTV Deal
Siebel, IBM, Accenture Lead CRM Brands
The ITSMA presents a short list of top-tier CRM software and CRM services companies.
FrontPhase Rolls Out CRM Solution For SMB Market
KPMG Advises to Cut Costs, Improve Operations
To succeed in the current economic climate, enterprises need to improve the way they go about reducing costs while ensuring that their operational performance still remains robust, according to executives at KPMG Consulting.
PeopleSoft Beats 4Q Estimates
Companies Need Better IT Plumbing
This is the Year to Invest in CRM
PwC Teams With Cognos
The partnership brings Cognos tool into PwC's solution.
eCRM Forum Outlines Opportunities and Challenges
CRM needs to leverage the workforce for higher profits, noted one speaker.
CIOs Will Open Their Purses in 2002
IT spending will rise, but don't expect the floodgates to open.