Articles for Ellie Jones
Remaking the Firm: How KM is Changing Legal Practice
To set precedent for best-practice, expert and collaboration systems, firms and lawyers must overcome hourly rate mindsets and other cultural barriers
New Wave in Marketing Automation
EMA solutions address both the efficiency and efficacy issues that have long plagued marketing by offering short-term productivity benefits through work-flow automation and long-term strategic value through enhanced customer management.