Biographical Information

Dylan Conroy

Chief revenue officer of The Social Standard

Dylan Conroy is  chief revenue officer at The Social Standard and has spent 15 years leading advertising and media sales teams. He is co-author of Going Deep: Why Authenticity Is the Ultimate Sales Strategy.

Articles for Dylan Conroy

Your CRM Is Measuring the Wrong Relationship

Measuring relationship depth does not require new software. It requires treating signals with the same seriousness as activity metrics.