Biographical Information

Jon White

head of data solutions, Intermedia Global

Jon White is the head of data solutions at Intermedia Global (IMG), having been with the company for more than 20 years. He leads data capabilities, helping enterprise marketing teams streamline marketing operations.

Articles for Jon White

Data Governance Is How Marketing Gets the CEO’s Attention

Leadership might not be all that interested in the intricacies of a single ad campaign, but they are absolutely right to be concerned about the impact of poor data.