Biographical Information
Christian Wiklund
CEO and c-founder, unitQ
Christian Wiklund is CEO and c-founder of unitQ, an AI-powered customer feedback intelligence platform used by companies like PayPal, Pinterest, DraftKings, and Bumble to turn public and private feedback into actionable insights. The 2026 unitQ Benchmark Report is available at https://get.unitq.com/2026-benchmark-report.
Articles for Christian Wiklund
68 Million Customers Told You What's Wrong. Your CRM Never Saw It.
31 Mar 2026
Every day, millions of users leave detailed, unsolicited feedback in app store reviews. Almost no CRM or customer intelligence team is using it.