Biographical Information

Keri McGhee

chief marketing officer, Attentive

Keri McGhee is the chief marketing officer at Attentive, an AI marketing platform. She leads strategic global marketing, overseeing product marketing, revenue marketing, events, partner marketing, communications and content, and brand creative. McGhee has led marketing at various start-ups and as a senior director at Zillow, where she led the B2B marketing team responsible for strengthening partner loyalty and experience for 60,000-plus real estate partners. She got her start in tech at Expedia, leading both consumer and corporate travel marketing teams.

Articles for Keri McGhee

Want to Stay Visible in the Agentic Shopping Era? Make Your Brand Useful

Agentic shopping is changing consumer behavior, but brands can use helpful, personalized messaging to stay top-of-mind when AI does the browsing