Biographical Information

Marie Bahl

chief marketing officer, Uptempo

Marie Bahl, CMO of Uptempo, is a senior marketing and sales professional with a strong technical background and a knack for making the most complex technologies understandable and desirable to their intended audiences. With two decades of technology, business-to-business and business-to-consumer experience, Bahl defines and drives highly effective market strategies and winning brands, solutions and customer acquisition strategies. Her experience has spanned a wide array of technology companies that include Opower, Tendril Networks, Comverge, Yahoo, Zoho, Netrake, TrueSpectra, NetFlip, and Sun Microsystems, to names a few. Bahl began her high-tech career at Silicon Valley's premier Internet public relations agency Neihaus Ryan Haller in their enterprise software practice.

Articles for Marie Bahl

The CFO Trust Gap: Why Finance Still Doesn’t Believe in Marketing

The problem is not with marketing. It's with the marketers' data. Here's how to fix it.