Biographical Information

Fayez Mohamood

cofounder and CEO, Bluecore

Fayez Mohamood is cofounder and CEO of Bluecore, an AI-driven retail marketing platform that brings together website, customer and live product insights to match customers with the products they love.

Articles for Fayez Mohamood

Retailers Need a Growth Framework That's Customer-Led, not Channel-Led

The notion of the customer journey that was built up over the past 10 years doesn't work anymore. Retailers need a new approach.