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5 Ways Outsourced Customer Service Is a Growth Strategy

will need to be (with a little luck) sublet. And that's just the beginning.

What if companies could outsource support and noncore functions and pay an hourly figure to do POC testing with minimal risk other than the cost of labor? At the end of the POC, they would now be able to make a decision with substantially less risk and a significantly lower outlay of cash. Which makes more sense?

4) There is only so much of you to go around. The best leaders realize they can only do so much. They must trust that they have the right people in place to move the company forward, or else doom their companies to a low level of growth. By vetting and testing multiple outsourcing options, senior executives can find experts in support who can serve as best-practice collaborators, allowing them to hand over the reins to companies whose core functions are focused on supporting customers. In many cases, outsourcers will bring new ideas and perspectives, keeping companies state-of-the-art, innovative, and competitive.

5) It's going to cost less. Likely a lot less. Outsourcing is proven to substantially reduce costs of support training, labor,and operating costs because you will be typically charged a lower hourly rate for the majority of services provided. Costs are fixed and often just a percentage of what they would have been had the functionality been kept in-house. In many cases, companies report up to a 50 percent savings in noncore operational expenses, allowing them to reinvest that money in research and development or other growth areas within the company.

Making the choice to outsource gives companies a clear competitive advantage, freeing them up to focus on delivering core products and services to the market. While letting go may not be easy, it is a wise move. Find a partner you trust and watch your company reduce costs, mitigate/share risk, reduce capital expenditures, speed ramp-up, and gain access to mindshare from best-practices providers.


Errol Greene is solutions development manager at Clear Harbor, a strategic near-shoring firm based in Atlanta, with operations in the Caribbean.


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