ContinuumGlobal Launches Image Assistant

ContinuumGlobal, a marketing transformation company, today released Image Assistant within its Smart Marketing Engine platform to help marketers generate, edit, and refine on-brand imagery directly in campaign workflows.

With Image Assistant, marketers can use natural-language prompts to create or refine imagery, edit existing assets, and draw inspiration from brand-approved images. Used alongside SME's Email Assistant, it recognizes the dimensions needed for a specific image placement and generates an appropriately sized asset. It can also be used independently within SME.

"Generating an image with AI isn't the hard part anymore. The challenge is making that capability useful within the way enterprise marketing actually operates," said Marie Aiello, president of ContinuumGlobal, in a statement. "We work inside complex marketing organizations, so we see where disconnected tools and manual processes slow teams down. Image Assistant is one example of how we're redesigning those workflows and embedding AI where it makes a difference."