Fast Simon Launches Merchandising AI Assistant
Fast Simon, a provider of shopping optimization technology, today launched the Merchandising AI Assistant, allowing merchandisers to chat with an artificial intelligence-powered assistant to create assortments and displays for shoppers in real time based on product attributes, availability, business performance metrics and more, to reflect current trends and branding.
Fast Simon uses generative AI to automatically aggregate information and translates merchandisers' thoughts using natural language into merchandising campaigns.
"Merchandising is both an art and a science," said Zohar Gilad, founder and CEO of Fast Simon, in a statement. "We use generative AI to process information about products and performance, which lets merchandisers focus on bringing their brand to life through creative displays and online experiences. We believe this innovation is the next frontier for merchandising."
Features of Fast Simon's Merchandising AI Assistant include the following:
- Integrated AI chatbot: Merchandisers can deliver prompts and ask the AI questions in natural language directly in the Fast Simon merchandising interface.
- Real-time merchandising recommendations: The AI responds to questions and prompts in real time and presents results in the chat. Merchandisers can accept or decline with a single click or drag and drop products into the corresponding collection.
- Integration with Fast Simon's merchandising suite, including Fast Simon's Upsell and Cross-Sell Merchandising Editor and Visual Merchandising Editor so merchants can change product displays with a drag-and-drop function, create Promo Tiles, set recommendation rules, view performance in the analytics dashboard, and more.