Tealium Updates User Interface for Universal Data Hub
Tealium, a provider of real-time customer data management solutions, has updated the user interface for its Universal Data Hub (UDH) to enable users to access Tealium's four products supporting web, server, mobile, in-store, call center, and other data sources.
Tealium's Universal Data Hub (UDH) provides more than 1,000 turnkey client-side and server-side integrations, connecting each distinct product: Tealium iQ (tag management), EventStream (API Hub), AudienceStream (customer data platform), and DataAccess (data management).
The UI helps to overcome common challenges of data collection from a large number of data sources, particularly mobile, and helps to unlock a flexible data management solution with real-time monitoring of events, the ability to build datasets, develop specifications, send code to developers for deployment in one-click, improve data quality, and detect errors in the moment.
"By empowering organizations to work together across the data supply chain, the new UI maximizes the potential of customer data," said Mike Anderson, founder and chief technology officer at Tealium, in a statement. "By bridging data silos and utilizing only the highest-quality insights, we help organizations create a 360-degree view of prospects and customers for both B2C and B2B businesses. In turn, this prepares them to optimize their data and get ready to embrace the next wave of futuristic technologies, such as artificial intelligence, machine learning, voice internet, IOT, and augmented reality."