Engagement Hubs Put Customers at the Center
CEH technology emerges to connect multiple customer-facing systems.
The Key to Keeping CRM in Sync
Which departments should be aligned, and which technologies can bring them all together?
For Better Customer Service, Look into the Future
Companies can anticipate and address needs in advance with the right data, technology, and personnel
Whether B2B or B2C, Buyers Are Still Human
Regardless of who's the marketing target, companies can draw on similarities to improve outreach efforts
The Best CRM Software, Solutions, and Innovators: The 2020 CRM Industry Awards
Our 19th annual awards recognize the vendors that shone the brightest during the past year.
The Best CRM Software and Solutions: The 2020 CRM Industry Leader Awards
Our top five picks in 10 categories point the way forward with the best products and capabilities hitting the market in sales, marketing, and customer service.
Seven Top Innovating CRM Companies for 2020: The CRM Rising Star Awards
These vendors provide the products, services, and integrations that add up to innovation in sales, marketing, and customer service.
The Best Customer Data Platforms (CDPs): The 2020 CRM Industry Leader Awards
Zoom Video Communications Enables Business to Continue During the Pandemic: The 2020 CRM Rising Star Awards
Enabling businesses to connect and collaborate remotely with customers and colleagues
Identity Resolution Moves into the Contact Center
The popular marketing technology is aiding in routing, fraud detection, and issue resolution
2020: The 5G Revolution Begins
Wireless carriers finally begin their 5G rollouts, and the business potential is huge, as a world of new opportunities opens not just for consumers but for the companies that want to do business with them.
Customer Data Platforms Emerge as Marketing’s Latest Holy Grail
Companies adopt a new way to collect information in their ongoing quest to gain a single view of the customer
Channels Collide as Physical and Digital Converge
In 2020, customers will demand both in-store and online touchpoints
Customer Service Becomes a Marketing Tool
As businesses today compete on customer experience (CX), marketers have a tremendous opportunity to leverage effective customer problem resolution to increase loyalty and, potentially, sales. This approach integrates marketing and customer service in the ways that CRM always promised.
It’s Not Too Late to Add Text Messaging to Your Marketing Strategy
Customers are showing a growing acceptance of text messaging by businesses
Strategies to Keep Revenue from Slipping Away
Revenue leakage happens, but you can limit just how much is lost
The Best CRM Software and Solutions: The 2019 CRM Market Leader Awards
Our finalist and winners in nine categories point the way forward with the latest products and capabilities hitting the market
Top Leaders in CRM: The 2019 CRM Influential Leader Awards
Join us in recognizing their achievements
Six Top Innovating CRM Companies for 2019: The CRM Rising Star Awards
These vendors provide the products, services, and integrations that add up to innovation
The Best CRM Case Studies: The 2019 CRM Elite Customer Awards
The user companies that demonstrate the power of a good solution