• January 27, 2011

Syntellect and MicroAutomation Establish Strategic CRM Solutions Partnership

Syntellect, provider of the CTI platform CT Connect, has established a strategic CTI for CRM partnership with MicroAutomation, a systems integrator of contact center automation solutions. Beginning with new and existing deployments of Syntellect’s CT Connect for Siebel, this engagement will focus on each organization’s strengths and further establish CT Connect as the CTI solution of choice for CRM applications, regardless of the provider.

Syntellect CT Connect is CTI software that allows application developers and systems integrators to create voice self-service, contact center, and unified communications solutions for IP and TDM networks with out-of-the-box integration with all major communications systems. When combined with the free Siebel adapter, CT Connect becomes an alternative to Siebel’s CTI Connect product, which is no longer supported by Siebel. Together with MicroAutomation’s integration and deployment experience, Syntellect’s CT Connect allows Siebel customers to protect their current CRM investment and take advantage of CT Connect’s advanced capability to integrate customer information into a call center workflow.

“We are excited with this opportunity to expand our close working relationship with Syntellect and to be able to bring this type of world-class solution to the market,” stated Suresh Gursahaney, president and CEO of MicroAutomation. “With the unique experience each company brings to the table, this combined capability will bring a powerful and proven solution to any organization that sees the value of integrating their CRM solution with advanced CTI capability.”

“The Syntellect and MicroAutomation partnership is one to which we are very much looking forward. Combining MicroAutomation’s CRM integration and contact center experience with Syntellect’s strong CTI expertise, we will continue providing the best CTI solutions on the market today,” stated Christoph Mosing, vice president of global business development atSyntellect. “This effort will allow any CRM user to reap the benefits of robust CTI functionality with their existing CRM investment.”

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