• October 30, 2006
  • By Marshall Lager, founder and managing principal, Third Idea Consulting; contributor, CRM magazine

A Landslide for Single Salespeople

Traveling salespeople and those who work in small organizations have a friend in Landslide. The company this week releases Landslide Personal Edition, a scaled down version of its sales workstyle management application. Priced at $125 per month, Landslide Personal Edition caters to the lone road warrior as well as to those whose employers' CRM and SFA systems don't properly support their methods.

According to the company, Landslide Personal Edition contains all the key features of the full edition of Landslide: a live assistant available by phone or email, a data channel for presentations, email alerts, and content uploads, and a guided selling module tailored to any of six process templates. With the guided selling, users select the resources they most often use (corporate presentations, ROI documents, reference customers, questionnaires) and choose a process template. Within 24 hours, Landslide generates a customized version for their personal selling style with the option to specialize in distance selling, enterprise software sales, enterprise hardware sales, consulting and services sales, federal sales, or the customer centric selling methodology.

"Selling is a fast paced, high pressure life and any software or technology that can offer a salesperson an edge is as good as gold," says Razi Imam, president and CEO of Landslide Technologies. "Large companies look to offer this leg up when they standardize on software solutions such as Landslide. For the ambitious salesperson, however, there is no time to wait for your company to grow into a solution, or for your IT team to find the budget and bandwidth to approve one."

Jim Dickie, partner with CSO Insights, is positive about Landslide Personal Edition's potential. "This is democratizing CRM--anybody can buy it," Dickie says. "The older product is great for large sales forces, but a small operation isn't going to buy a big product like that." The individual focus of the new personal edition is therefore a wise move. "Salespeople will take advantage of this, if for nothing else than to pick up the phone to update leads and prospects on the way to the next appointment. If I was a sales rep, I'd pay $30 a week just for somebody to enter my notes for me."

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