TD SYNNEX Expands Destination AI with SMB-Focused Capabilities

TD SYNNEX has added SMB-focused capabilities within its global Destination AI to help companies identify high-value AI opportunities, validate use cases, and deploy practical solutions. The launch introduces SMB-specific experiences in AI Game Plan and TD SYNNEX Cloud Labs, a new AI Skills Marketplace in StreamOne, and dedicated AI Skills training.

Destination AI for SMBs is organized around  enablement, discovery, proof of value, delivery, and adoption, giving partners a structured path from identifying customer needs to validating and deploying AI-powered solutions through integrated digital tools.

New capabilities available through Destination AI for SMBs include the following:

• SMB-specific AI Game Plan experiences that help partners identify and prioritize AI use cases aligned to customer priorities and desired business outcomes.
• SMB-focused Cloud Labs experiences that enable partners and customers to validate AI use cases and AI Skills through hands-on proof-of-value engagements before deployment.
• A new AI Skills Marketplace in StreamOne that provides access to reusable AI Skills across key SMB domains, including sales, marketing, customer support, operations and knowledge management, helping partners accelerate deployment through prebuilt capabilities designed around common business tasks and workflows.
• A dedicated AI Skills Foundations course that helps partners build foundational knowledge and confidence to identify, position, and support AI opportunities.

"The conversation around AI is no longer about possibility. It's about execution," said Sergio Farache, chief strategy and technology officer at TD SYNNEX, in a statement. "To drive AI adoption among SMBs, the focus needs to shift beyond productivity use cases like improving emails, documents, and presentations and toward solutions that address core business needs and processes. The initial AI Skills available through Destination AI for SMBs focus on high-impact business domains including sales, marketing, customer support, operations, and knowledge management, helping partners connect AI investments to measurable business outcomes. As adoption grows, we will continue expanding the skills, domains, and use cases available through the Destination AI framework."