• January 19, 2022

ON24 Launches Go Live for Live-Streamed Digital Events

ON24 today released ON24 Go Live to help marketers stream live video events.

ON24 Go Live provides a self-service solution to create digital events and deliver an interactive, engaging experience for audiences. ON24 gives customers multiple ways to run virtual events, from multisession, live-streamed digital events to interactive webinars and large custom virtual conferences.

ON24 Go Live expands the type of ON24 digital experiences customers can create with a self-service virtual event solution to setup events  and capture event data and actionable insights that seamlessly integrate with sales and marketing processes. Marketers can provide a destination for prospects and customers to engage with sales, network with peers, and build stronger online connections with attendees.

Users can do the following:

  • Speed up execution with pre-built event templates for different branded interactive virtual events, including roadshows, customer meetups, partner training, town halls, and company meetings;
  • Keep audiences engaged with event and in-session chats, polls, breakout sessions, and interactive sponsor and expo areas; and
  • Track event activity and attendee engagement and make first-person attendee profiles available across all ON24 experiences in a single dashboard.

"ON24 gives customers a one-stop platform to drive fully interactive, engaging experiences and pull together all their audience data and insights for sales and marketing follow-up," said Sharat Sharan, CEO of ON24, in a statement. "With ON24 Go Live, marketers have another way to connect with prospects and customers and deliver opportunities for two-way discussion, networking, and relationship-building."

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