• February 2, 2016

Cobweb Partners with IOVOX for Telephone Analytics

IOVOX, a provider of cloud-based telephone analytics, has forged a channel partnership with Cobweb Solutions, one of Europe's leading cloud aggregators.

IOVOX's intelligent phone numbers deliver real-time analytics on calls and text messages for hundreds of thousands of small businesses in 32 countries. Unique, local IOVOX phone numbers supply data to a dashboard that reveals which ads are working and which ones aren't; whether businesses are missing important phone calls; whether calls come from existing customers or new ones; which geographic area generates the most calls, and much more. Overall, IOVOX's intelligent phone numbers help small businesses increase calls, chart progress from new regions, and pinpoint their most effective advertising environments.

"IOVOX offers clear marketing attribution and telephone performance data, one of the key insights for a business in interacting and transacting successfully with the market," said Ash Patel, director of transformation at Cobweb, in a statement. "Our goal is to build enduring commercial relationships with an ecosystem of channel partners, and we do that by bringing them valuable services that they can offer customers at an affordable price, while being able to still add value to the offering. This partnership with IOVOX is consistent with our vision, and we're confident our business customers will quickly see the value of IOVOX analytics."

"Cobweb has a strong reputation in the market and is very selective about its product portfolio, so this partnership really underlines the benefits and quality of IOVOX's product," said Carl Di Cicco, managing director of IOVOX, in a statement. "Cobweb already enables channel partners to build a sustainable cloud business model while understanding their customers and general market needs. As businesses continue to rely heavily on telephone systems, IOVOX analytics was a natural addition to the portfolio."

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