As the higher education sector finds itself struggling under a heavy course load — short-term admissions problems made worse by a systemic financial crisis—leading-edge universities are studying up on CRM.
Magazine Features,
Posted 01 Jul 2009
Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
Daily News,
Posted 19 Jun 2009
Research by Strativity Group shows that higher investments in customer experience result in lower attrition and higher referral and customer satisfaction rates. Cutting back is not an option. "The race is on," says Lior Arussy, president of Strativity Group.
Daily News,
Posted 13 Jun 2009
Internet Week '09: Students are connecting and learning on the Web -- and institutions that fail to stay relevant are sure to flunk out.
Daily News,
Posted 10 Jun 2009
Analysts say the newest solution from SugarCRM allows the open-source CRM pioneer to compete directly with Salesforce.com.
Daily News,
Posted 30 Apr 2009
"What marketing really needs to be doing is driving business," says a CMO Council executive.
Daily News,
Posted 14 Apr 2009
Pundits say this latest version aims squarely at traditional players including Cisco Systems' WebEx and Citrix's GoToMeeting.
Daily News,
Posted 10 Apr 2009
Focus on lead quality and refined marketing spend to get the job done.
Viewpoints,
Posted 31 Mar 2009
Could an infusion of Web 2.0 in the public sector change the way we view constituent service?
Insight,
Posted 01 Mar 2009
Net Promoter Conference '09: Deliver an excellent customer experience, and riches are sure to follow.
Daily News,
Posted 29 Jan 2009
Take charge of enterprise information to reduce risk, maintain compliance, and save a bundle.
Viewpoints,
Posted 28 Jan 2009
Only 11 percent of companies were considered "excellent" in Forrester's second annual Customer Experience Index (CxPi) Rankings.
Daily News,
Posted 05 Jan 2009
The open-source CRM vendor offers a free yearlong trial of its ConcourseSuite 5.0 for businesses with up to 100 users.
Daily News,
Posted 28 Aug 2008
destinationCRM 2008: A snapshot of the conference's marketing track in the last two days.
Daily News,
Posted 20 Aug 2008
Aspect Software looks to close the loop with new e-learning and agent-hiring features in PerformanceEdge -- and delivers them as software-as-a-service.
Daily News,
Posted 31 Jul 2008
Business Problem: Lack of company control over the development of CRM software.
Re:Tooling,
Posted 01 Jul 2008
Canadian public broadcaster uses InfoStreet StreetSmart to better plan media productions--and to finally put an end to a clunky email system.
Secret of My Success,
Posted 01 Mar 2008
A nonprofit agency is outfitted with a more reliable network, enabling staffers and volunteers to stay connected in any location
REAL ROI,
Posted 01 Mar 2007
NPOs are taking advantage of relevant content and supporter issues to create more targeted campaigns.
Daily News,
Posted 04 Nov 2005
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