Modern nonprofits can't afford to seem like technological backwaters
Magazine Features,
Posted 11 Feb 2010
Why the nonprofit sector should embrace social media and viral marketing
Magazine Features,
Posted 11 Feb 2010
The for-profit world should heed the hard-won lessons of the nonprofits
Magazine Features,
Posted 11 Feb 2010
Front Office,
Posted 10 Feb 2010
Dreamforce: In a moving speech to a global audience, Colin Powell reinvigorates the need for the purpose-driven individual.
Daily News,
Posted 27 Nov 2009
RightNow Summit '09: A closing keynote address examines the strategies Disney utilizes to deliver on its brand promise.
Daily News,
Posted 03 Nov 2009
When live agents can't be had, interactive voice response systems may suffice.
Scouting Report,
Posted 01 Oct 2009
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
Daily News,
Posted 02 Sep 2009
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
Daily News,
Posted 24 Aug 2009
Readers tell us what they think of "social" technologies.
Insight,
Posted 01 Aug 2009
As the higher education sector finds itself struggling under a heavy course load — short-term admissions problems made worse by a systemic financial crisis—leading-edge universities are studying up on CRM.
Magazine Features,
Posted 01 Jul 2009
Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
Daily News,
Posted 19 Jun 2009
Research by Strativity Group shows that higher investments in customer experience result in lower attrition and higher referral and customer satisfaction rates. Cutting back is not an option. "The race is on," says Lior Arussy, president of Strativity Group.
Daily News,
Posted 13 Jun 2009
Internet Week '09: Students are connecting and learning on the Web -- and institutions that fail to stay relevant are sure to flunk out.
Daily News,
Posted 10 Jun 2009
Analysts say the newest solution from SugarCRM allows the open-source CRM pioneer to compete directly with Salesforce.com.
Daily News,
Posted 30 Apr 2009
"What marketing really needs to be doing is driving business," says a CMO Council executive.
Daily News,
Posted 14 Apr 2009
Pundits say this latest version aims squarely at traditional players including Cisco Systems' WebEx and Citrix's GoToMeeting.
Daily News,
Posted 10 Apr 2009
Focus on lead quality and refined marketing spend to get the job done.
Viewpoints,
Posted 31 Mar 2009
Could an infusion of Web 2.0 in the public sector change the way we view constituent service?
Insight,
Posted 01 Mar 2009
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