Rebecca Lynn Wettemann

Rebecca Lynn Wettemann
Vice President
Nucleus Research

Rebecca Wettemann is responsible for directing and managing Nucleus’s industry-leading quantitative research team. She has written and presented extensively on the subject of enterprise applications, CRM, collaboration, and integration technology and its impact on business. She is an expert on the financial analysis of technology and is the author of numerous return on investment (ROI) studies and reports. Prior to joining Nucleus, Ms. Wettemann directed IDC’s European Collaborative Technologies programs. Ms. Wettemann holds a BS in Political Science and a BA in French from Oklahoma State University and a Masters of Law and Diplomacy degree from the Fletcher School at Tufts University.

CRM Evolution 2019

Tuesday, April 30, 2019

10:45 a.m. - 11:30 a.m.

A201: Finding Your Best Business Case for AI

CRM Evolution 2018

Monday, April 9, 2018

10:45 a.m. - 11:30 a.m.

A101: Proving the Productivity Impact of CRM

CRM Evolution 2017

Monday, April 24, 2017

4:15 p.m. - 5:00 p.m.

A105: The Death of the Sales Funnel

CRM Evolution 2015

Wednesday, August 19, 2015

9:00 a.m. - 9:45 a.m.

C301: Building the Business Case for Your Next CRM Project

CRM Evolution 2013

Wednesday, August 21, 2013

10:00 a.m. - 10:45 a.m.

C302: Wringing More ROI From Your CRM Investment