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SalesNOW® from AT&T
16331 NE 72nd Way - RTC1
Redmond WA 98052
USA

PH: (425) 985-2831

 
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Profile

Interchange Solutions Inc. has been developing CRM solutions since 1997 and is the maker of SalesNOW, a complete CRM Suite for the Web and mobile devices, used by thousands of customers worldwide. SalesNOW is an actively developed, award winning, affordable, robust, secure and fully hosted Customer Relationship Management (CRM) solution for the mobile device and the Web, designed for sales reps, sales teams, and service. Everything that a user enters within SalesNOW on the mobile device – such as contacts, companies, leads, deals, and activities – is automatically synchronized to their SalesNOW Web account and vice versa. SalesNOW is easy to use, allowing users to remain organized while tracking and managing all aspects of the sales cycle in real-time, anytime, anywhere. SalesNOW improves sales rep effectiveness on the road, increases management visibility as to who is doing what, and reduces the reporting burden via quick access to activity and sales related graphical and excel based reports. For more information, please visithttp://www.salesnow.com.
Product Description

SalesNOW is an award-winning mobile CRM solution - a robust, easy to use, affordable customer relationship management and sales force automation solution, designed for the mobile device and the Web.  SalesNOW allows sales teams, management, and executives to manage all aspects of the sales cycle including contact management, company tracking, lead management, deal management, case management, activity and sales reporting. Highly mobile individuals can access all customer and prospect data, track contacts, companies, leads, deals, activities, and e-mail all from one tool anytime, anywhere!

 

And that is not all! SalesNOW not only improves sales rep effectiveness in the field, by using dashboards, and custom reports, SalesNOW improves sales management visibility of activities with access to real-time sales and funnel data and reduces the burden of manually building and manipulating ad-hoc reports.

  • Contact management
  • Company tracking
  • Lead management
  • Deal management
  • Case management
  • Activity tracking and reporting
  • E-mail association
  • Sales Reporting
Whitepapers, Archived Webcasts and Sponsored Content
This company is listed in the following categories:
Channel ManagementConsumer Packaged GoodsCustomer Service/Call CentersEnterprise CRM
Financial Services/BankingHealthcareInsuranceManufacturing/Automotive
Marketing AutomationMobileNon-profitPharmaceuticals/Chemicals
Professional ServicesRetailSales AutomationSMB/Mid-market CRM
Social CRMSports/EntertainmentTechnologyTelecommunications
TransportationTravel/Hospitality
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 Posted 20 Mar 2012
Salesforce.com Expands With Salesforce Rypple and Salesforce Site.com
Salesforce Rypple will enable companies to engage and align people across their employee social networks.
 Posted 15 Mar 2012
The 2012 Rising Stars
Posted 01 Mar 2012
The 2012 Service Leaders
Posted 01 Mar 2012
Who Benefits from QR Codes?
2D bar codes are a great marketing strategy, at least in theory.
 Posted 01 Mar 2012
Social 2.0
Higher expectations demand a cultural shift.
 Posted 01 Mar 2012
For Better Service, Try Exploitation
With social media, there's no excuse for not knowing your customer.
 Posted 01 Mar 2012
Convergys Launches Convergys CRM 2.0
The new release is geared toward communications and utility providers.
 Posted 28 Feb 2012
From Flatlining to Thriving
Improved service, rather than product innovation, is key to sales transformation.
 Posted 24 Feb 2012
Customers Not That into You? It Could Be Your Marketing
New research identifies the brand marketing practices that inspire vs. those that irritate.
 Posted 17 Feb 2012
ChoiceStream Teams Up with Neiman Marcus to Offer Smarter Shopping Recommendations
The recommendations engine "learns" how to distinguish between gifts and other purchases.
 Posted 15 Feb 2012
Mutare Integrates Voicemail into Call Centers
Reporting, escalation, and unified message tools help meet service-level agreements.
 Posted 13 Feb 2012
Alcatel-Lucent Makes Its Customer Experience Management Motive Clear
Expanded Customer Experience Solutions portfolio designed to help communications service providers manage, analyze, and optimize the connected customer experience.
 Posted 07 Feb 2012
SAP to Arm SMBs with Real-Time Analytics
New offerings deliver in-memory analytics through the SAP Hana platform.
 Posted 07 Feb 2012
Why Companies Need to Rethink Their Motivational Strategies
Employers should ask their staff these two questions.
 Posted 06 Feb 2012
TechTarget Announces New Add-on Service to Activity Intelligence; Nurture & Notify
New service provides technology marketers increased visibility to and timely notifications about emerging projects and buyers.
 Posted 03 Feb 2012
Genesys Sets a New Course
Under its new ownership, the company will enhance its core product portfolio and strengthen its offerings in cloud computing, analytics, workforce optimization, process workflow, and social engagement.
 Posted 01 Feb 2012
Bazaarvoice and Buddy Media Partner to Link Customer Engagement Across the Web
Integrated social application brings customer conversations about products and services into social media campaigns.
 Posted 01 Feb 2012
Consumers Want NFC-Enabled Mobile Wallets
An analyst firm predicts that mobile shopping will create a multibillion-dollar industry for credit card companies, online retailers, and mobile operators.
 Posted 01 Feb 2012
Gen Y: The Next Generation of Spenders
They're young, educated, and tech-savvy. Here's how to get them to pay attention to you
 Posted 01 Feb 2012
Baby Boomers: Every Silver Lining Has a Touch of Grey
While the oldest members of this generation are starting to retire, marketers should not panic—many members of this cohort will be working for years to come.
Posted 01 Feb 2012
CMOs in a Changing Marketplace
Strategies for success in today's—and tomorrow's—business landscape.
 Posted 01 Feb 2012
The Trouble with Traffic
What retailers can learn from baseball.
 Posted 01 Feb 2012
Spotlight Ticket Management Integrates with Salesforce CRM
The connection provides Salesforce customers with a seamless extension to Spotlight's revenue-driving ticket management solution.
 Posted 17 Jan 2012
Infusionsoft Releases Trifold System Upgrade
Software company adds social, sales CRM, and e-commerce features to suite.
 Posted 10 Jan 2012
Media Measurement Provider Rentrak Joins Forces with Ad Agency
Camelot Strategic Marketing & Media enhances its offerings.
 Posted 04 Jan 2012
Can Mobile and IVR Avoid a Fight?
Customer interaction technologies should support one another, not compete
 Posted 01 Jan 2012
5 Hot Marketing Trends
Customer strategists must step up their engagement efforts as mobile's mercury rises
 Posted 01 Jan 2012
Dominating Your Market by "Easifying" the Customer Decision Cycle
Ever wonder why some word-of-mouth marketing campaigns succeed and others don't? The answers are revealed in the following book excerpt
 Posted 01 Jan 2012
Xactly Augments Mobile Sales Apps
New product is geared to "on-the-road" sales reps.
 Posted 27 Dec 2011
InteliWISE Introduces Virtual Agent Software for Social CRM
New automated Q&A app provides instant support to Facebook fans.
 Posted 05 Dec 2011
Considering a Hosted Call Center Solution?
Your current service provider may be just what you need
 Posted 02 Dec 2011
Past Is Prologue for CRM
We look at the major events of this year in the CRM industry for hints of what's to come in 2012.
 Posted 01 Dec 2011
Sales Collaboration: Can I Get a Little Help Here?
Keeping pace in a changing world.
 Posted 01 Dec 2011
Don't Overlook Your Service Provider for Hosted Call Center Solutions
Posted 30 Nov 2011
DoubleDutch Offers Freemium Version of Mobile CRM App
New HYVE Sales free and premium offerings enable mobile collaboration and pipeline management for sales teams of all sizes.
 Posted 16 Nov 2011
IVR Market to Reach $2.78 Billion by 2017
A new report from GIA identifies a greater use among SMB, innovative pricing strategies, technological advances, and open-standards development as the key drivers of growth.
 Posted 11 Nov 2011
Pardot Adds Integration with Citrix GoToWebinar, Cisco WebEx, and ReadyTalk
Pardot now works with leading webinar vendors, making it easier than ever for SMB marketers to track and manage sales leads.
 Posted 11 Nov 2011
Attensity Launches Analytics for the Hospitality Industry
New solution builds on the company's analytics and engagement solutions with industry-specific reports and dashboards.
 Posted 09 Nov 2011
Accenture Rolls Out Private Cloud Solution in Support of SAP Applications
The new solution leverages new SAP technologies to lower costs and boosts performance.
 Posted 09 Nov 2011
Just Desserts: The Cake Boss Calls on Avaya IP Office
TLC star Buddy Valastro shares how his new communications network will help his bakery business grow.
 Posted 02 Nov 2011
Small Wonders: Tips for SMB Growth
As the startup failure rate grows, owners strive to boost revenue, maintain profitability, and acquire customers.
 Posted 02 Nov 2011
Don't Let a Crisis Destroy Your Image
The right damage control recipe can restore confidence in your brand.
 Posted 02 Nov 2011
CRM Idol Will Soon Have Its First Winners
Contestants say they've already won by receiving added exposure.
 Posted 17 Oct 2011
Angel and TechnoCom Add Cloud-Based Caller Location to IVR
TechnoCom's LocationSmart technology enhances hosted IVR offering with location intelligence.
 Posted 12 Oct 2011
The Trouble with Traffic
What retailers can learn from baseball
 Posted 07 Oct 2011
Redefining IVR’s Role Pays Off
Posted 01 Oct 2011
Foursquare Searches for Revenue Streams
The company plans to start charging merchants for customer data
 Posted 01 Oct 2011
U.S. SMB SaaS CRM Market Set to Triple by 2015
Rapid-growth in the SaaS CRM market is paving the way for "social CRM" adoption, says AMI.
 Posted 30 Sep 2011
Verint to Acquire GMT
The $24.6 million deal extends Verint's reach into the local branch banking industry.
 Posted 27 Sep 2011
HyperQuality Releases ClearMetrix 3.0 Performance and Workflow Management
Applications let businesses manage customer contact effectiveness, including revenue opportunities, expenses, and customer satisfaction.
 Posted 27 Sep 2011
IBM Expands Cloud Delivery of Smarter Commerce
New solutions and services help businesses respond in real time to shifting customer preferences.
 Posted 21 Sep 2011
TrustYou Acquires ReviewAnalyst, Bringing Social Sentiment Search to the U.S.
Hospitality and restaurant leaders,iIncluding Omni Hotels & Resorts, Best Western Hotels, Starwood Hotels, and Hard Rock Café, gain new level Of social media insight.
 Posted 21 Sep 2011
Facebook Fans More Likely to Recommend a Brand, Buy Products
Report on consumer behavior highlights the need for small businesses to be active on Facebook.
 Posted 13 Sep 2011
LiveVox Enhances Dialer Compliance with Account Penetration Settings
Cloud contact center provider adds configurable calling limits to robust compliance suite that also includes cell phone treatment tools
 Posted 13 Sep 2011
Creating a Culture and a Brand That Makes—and Keeps—Promises
Define what your customers can expect from you
 Posted 12 Sep 2011
Fonality Unified Communications App Now Generally Available on iPhone and Android
Accelerated early adoption rate underscores SMBs' mobility needs.
 Posted 09 Sep 2011
Latest Release of RightNow CX Extends Customer Experience Suite
RightNow CX includes new Twitter capabilities.
 Posted 08 Sep 2011
Email Marketing Remains a Key Tactic for Retailers
Community links in promotional emails on the rise, Responsys report shows
 Posted 01 Sep 2011
Consumers Power Transformational Marketing
Engaging customers in personalized dialogue replaces pushing messages through mass media
 Posted 01 Sep 2011
I Scream, You Scream, We All Scream for … Short Ribs?
Food trucks live and die by social CRM
 Posted 01 Sep 2011
Mobile Retail Entering Support Phase
Smartphone trends demonstrate the need for an innovative strategy
 Posted 01 Sep 2011
Market Focus: Financial Services—Retail Banks Need an Overhaul
Changing consumers' habits requires financial institutions to sharpen their focus on service, according to report
 Posted 01 Sep 2011
Salesforce.com Unveils the Social Enterprise
New offerings from the company make the social enterprise an easier goal to achieve.
 Posted 31 Aug 2011
Metrix Releases New Software Version
Features include call center wizard, service quotes, intelligent part selection, appointment booking, and repair scheduling.
 Posted 30 Aug 2011
Only 31 Percent of Americans Give Federal Agencies High Marks for Customer Service
The results of a new government study echo a White House order to streamline federal service delivery.
 Posted 30 Aug 2011
2-1-1 California Selects Five9 for Network Call Center Operations
Five9's advanced technology delivers call routing and helps 2-1-1 California strengthen its disaster response support capabilities.
 Posted 26 Aug 2011
CRM-Integrated Marketing Automation
5 proven ways to boost ROI
Posted 26 Aug 2011
Eloqua Releases the Grande Guide to Social Advertising
E-book aids marketers with social media campaigns.
 Posted 23 Aug 2011
The 2011 CRM Market Leaders
Posted 09 Aug 2011
The 2011 CRM Elite
Posted 09 Aug 2011
Angel Voice-Enables Social Networks
VoiceForTwitter and VoiceForFacebook give a voice to social media by enabling businesses and consumers to post audio updates via their phones.
 Posted 03 Aug 2011
Verizon and Sprint Top Mobile Phone Customer Service Survey
Vocalabs' study shows Sprint's gains from 2010 leveling off.
 Posted 03 Aug 2011
J.D. power Rankings Show Disparity in Service for Wireless Contract and Non-Contract Customers
Verizon Wireless ranked highest in wireless customer care performance among full-service providers.
 Posted 29 Jul 2011
Results CRM Delivers Constant Contact Integration
New offering brings a streamlined approach to creating and monitoring email marketing campaigns.
 Posted 28 Jul 2011
Cincinnati Bell Launches Support Forum
New online customer support forum provides peer-to-peer channel for sharing questions and answers.
 Posted 26 Jul 2011
IBM Debuts Cloud-Based Marketing and Analytics Suite
Smarter Commerce offerings combine Web analytics and digital marketing in one integrated suite.
 Posted 15 Jul 2011
Customer Centricity Begins Where a 360-Degree View Ends
A 360-degree view of the customer is a window to all customer interactions
 Posted 15 Jul 2011
How Different Are You?
Marketing yourself on LinkedIn
 Posted 08 Jul 2011
FinancialForce.com Unveils Integrated Cloud Solution
Selling, tracking, and billing automated by FinancialForce for Media.
 Posted 28 Jun 2011
Meltwater Launches Buzz Engage
New module combines social CRM and monitoring.
 Posted 16 Jun 2011
Contact Solutions Adds Benchmarking, Analytics, and Optimization of Customer Experience to Cloud-Based IVR
New analytics with continuous improvement methodology adds science to IVR customer experience management.
 Posted 16 Jun 2011
Siemens Signs Distribution Agreement with InContact
The agreement expands OpenScape Cloud Solutions to include robust, feature-rich contact center capabilities.
 Posted 15 Jun 2011
Be Top of Mind to Top the Customer Service Charts
Speakers urge companies to engage customers on their preferred channels, and with a set service mantra.
 Posted 14 Jun 2011
New Research Highlights the Need for Integrated Marketing
Email is still the most effective way of reaching customers, but campaigns should also include the Web, SMS, social media, and other channels.
 Posted 10 Jun 2011
Consumers Report Luxury Brands as Major Reason to Buy
Annual study ranks the top 15 brands for men and women.
 Posted 09 Jun 2011
Rise in Social Media Requires Businesses to Rethink Customer Value
A new report suggests that new measures of value are needed so that organizations know how best to direct engagement efforts.
 Posted 03 Jun 2011
SaaS CRM Deployments Fuel Competition
Researchers rate Microsoft and Salesforce.com as leaders within the Value Matrix, while Sage and SAP are ones to watch.
 Posted 02 Jun 2011
Reynolds Launches New CRM Solution for the iPad
dealerPAD is the mobile version of Reynolds' Contact Management developed specifically to work on the iPad.
 Posted 02 Jun 2011
Peer Power
Online communities foster customer loyalty by doing what traditional contact centers cannot
 Posted 18 May 2011
Xactly Celebrates its 100th SMB Customer
Intermarkets selected Xactly Express to improve sales visibility.
 Posted 26 May 2011
MetraTech Releases MetraNet 6.4
Newest version advances ease-of-use and configuration for customers, developers, partners and operations.
 Posted 26 May 2011
Jive Acquires OffiSync
The deal brings together Jive's Social Business platform with OffiSync's Microsoft integration products.
 Posted 24 May 2011
Call Center Travels to the Heartland
Expedia chooses Missouri to enhance customer relationships
 Posted 13 May 2011
Good Service is Good Business
U.S. consumers are willing to spend more with companies that get service right, according to an American Express survey.
 Posted 09 May 2011
Web Analytics: What’s Worth Paying For?
While some solutions are free, marketers sacrifice time and rich analysis
 Posted 15 Apr 2011
Mzinga Releases Customer Experience Solution
The solution combines many social media and customer service tools in a single offering.
 Posted 27 Apr 2011
Convergence of CRM and Marketing Automation for SMBs
What this integration means for business
 Posted 08 Apr 2011
Adaptive Planning Introduces New Sales Planning & Analysis and Multi-Entity Management Solutions
New packages make it easy for new types of users in sales and multiple corporate divisions to improve business planning and management.
 Posted 06 Apr 2011
Social Media Interaction a Challenge for Web 2.0 Sites Too
How companies can reap the benefits
 Posted 01 Apr 2011
The Feminine Marketing Mystique
How to Demystify Women's Purchasing Behavior
 Posted 17 Mar 2011
JetBlue Partners with Allegiance
The Allegiance Engage platform is expected to help the top-ranked airline improve customer service even further.
 Posted 09 Mar 2011
Mzinga Names New CEO
A trusted advisor joins the Mzinga executive team and board of directors.
 Posted 02 Mar 2011
The 2011 Service Leaders
Posted 01 Mar 2011
The 2011 Rising Stars
Posted 01 Mar 2011
Beagle Research Selects the Top Marketing Videos
Salesforce.com video tops the list of Beagle's first Short Tale Awards.
 Posted 22 Feb 2011
The Pluses and Pitfalls of Arbitration
The dispute resolution mechanism is popular, but it may not be advisable for all businesses at all times
 Posted 10 Feb 2011
Less Automation Needed to Elevate Satisfaction with the Wireless Customer Experience
Satisfaction is much lower among customers who go through automated response systems than live agents, new J.D. Power & Associates research finds.
 Posted 07 Feb 2011
IBM Partners with SugarCRM and Ariba
Collaboration reinforces IBM's commitment to cloud computing.
 Posted 28 Jan 2011
St. John to Escalate Its CRM Strategies
As part of the company's customer engagement strategy, St. John looks to Escalate to standardize all-channel clienteling best practices.
 Posted 28 Jan 2011
SugarCRM and HubSpot Announce Integrated Inbound Marketing Solution
Integration enables organizations to cost-effectively create and optimize a complete inbound closed-loop marketing program.
Posted 27 Jan 2011
Pick a Strategy Before It Picks You
Social media engagement requires a well-thought-out enterprise-wide approach
 Posted 31 Jan 2011
How to Listen to the Voice of the Customer in a Multichannel World
Contact center surveying/enterprise feedback is a vital first step
 Posted 25 Jan 2011
Stores’ Tenuous Hold
Fickle customers toting mobile devices are just one click away from taking their business elsewhere
 Posted 31 Jan 2011
Go Beyond Facebook and Twitter
Engage customers with empathy online and offline, advises Social Nation author Barry Libert
 Posted 31 Jan 2011
Riding the Wave: The Benefits of Building and Maintaining a Cult Following
A B2B Approach to Leveraging Customer Interaction
 Posted 24 Jan 2011
Belgacom Standardizes on KXEN for Next-Generation Predictive Analytics
The company gains the agility and efficiency to deliver next best actions across all customer channels.
Posted 11 Jan 2011
311: The Agency That Never Sleeps
How NYC's non-emergency contact center managed to flourish in the downturned economy, become social media-savvy, and meet the needs of citizens
 Posted 31 Dec 2010
Thundering into Social Media
J&P Cycles accrues more than 28,000 Facebook fans in less than a year with RightNow for Facebook
 Posted 04 Jan 2011
Dingo Brand Sniffs Out a Social Commerce Platform
A pet product retailer dramatically increases average order value by empowering its customers
 Posted 04 Jan 2011
AT&T Taps Bazaarvoice to Get Closer to Customers on Facebook
AT&T to bring customer ratings and reviews onto its Facebook fan page.
 Posted 29 Dec 2010
Americans Receive 7 Billion Survey Invitations Per Year
Of those, 2.6 billion are completed, according to Vovici research.
 Posted 29 Dec 2010
Sixty-Two Percent of Fortune 50 Companies Use Mobile Communications to Reach Stakeholders
But the study also finds that few are doing enough to promote their mobile presence.
 Posted 16 Dec 2010
The Will, Skill, and Drill of Selling
Why skill alone will never lead to sales success.
 Posted 11 Dec 2010
No Longer The Text-Best Thing
Text messages remain a big part of any mobile campaign, but these days a multichannel approach is what really connects
 Posted 03 Jan 2011
Changing the Mobile Channel
Mobile service is finally catching on with consumers of all ages—but not everyone is embracing the same methods
 Posted 03 Jan 2011
Gartner Releases Its Magic Quadrant for Master Data Management
The 2010 MQ report reveals that MDM is quickly approaching mainstream.
Posted 08 Dec 2010
Bazaarvoice Data Indicates Dramatic Change in How People Shop and Buy
As social and mobile technologies transform shopping, retailers embrace innovative strategies for using customer conversations to stay close to consumers.
 Posted 06 Dec 2010
Verint Systems Releases New Impact 360 Text Analytics Solution
Verint's Customer Interaction Analytics portfolio includes text and sentiment analytics.
 Posted 06 Dec 2010
Manticore Follows Leads to Fill the Funnel
Manticore Technology offers exciting new product enhancements and hints at future CRM integrations.
 Posted 03 Dec 2010
Vovici Highlights Seven Voice of the Customer Trends in 2011
Taking action on feedback collected through social media, mobile, and text analytics are at the top of the list.
 Posted 02 Dec 2010
How Socially Intelligent Are Business Intelligence Vendors?
In Part 2 of its study, Evoke CRM study ranks the most social CRM companies on the Web.
 Posted 02 Dec 2010
Zuora Launches 4 for the Cloud
Vendor Deep Dive — Zuora, Part 1: The on-demand billing specialist recently unveiled four different editions of Z-Commerce for the Cloud, providing infrastructure for the pay-as-you-go business model.
Posted 02 Dec 2010
"Getting Social Customer Service Right" Forrester Research Report
Diane Clarkson, online customer service analyst, lays out the most successful social media strategies across departments.
 Posted 01 Dec 2010
How Social Are Social CRM Vendors?
Evoke CRM study ranks the most social CRM companies on the Web.
Posted 01 Dec 2010
The 6 Goals of Social Media Marketing
Social media usage report reveals that for marketers social media is now a strategic initiative, good content is king, and video will be the hottest social channel.
 Posted 01 Dec 2010
Social Media as Customer Service
RightNow Summit '10: Panelists discuss how social media should be addressed across all departments.
 Posted 30 Nov 2010
Crossing the E-Commerce Chasm
As consumers become more and more connected, even leading companies are struggling to keep up.
 Posted 30 Nov 2010
PivotLink Prepares Business Intelligence for Retailers and Online Marketers
With new industry- and department-specific capabilities, PivotLink expands its BI prowess.
 Posted 30 Nov 2010
A Boost in Morale May Bolster Customer Loyalty
RightNow Summit '10, Day 2: RightNow's "chief morale officer" explains the value of establishing a corporate atmosphere that's respectful of employees.
 Posted 30 Nov 2010
SAP Announces 10 New BusinessObjects Applications
DEMO Fall '10: SAP Co-CEO Bill McDermott announces the launch of new applications and champions SAP's partnership ecosystem.
Posted 30 Nov 2010
NGenera Rebrands as Moxie Software
A few years following the acquisition of Talisma, nGenera unites its collaboration and customer interaction product sets on one platform.
 Posted 30 Nov 2010
Dell Acquires Boomi to Provide Cloud-Based Integration Functionality
Dell purchases a cloud adoption firm in a move that analysts believe illustrates the personal computing company's desire to transform itself into a software and services company.
Posted 22 Nov 2010
Cisco Systems Introduces Collaboration Software for Social Media Interactions
The communications and networking giant's new Cisco SocialMiner promises ways to increase customer interactions through social media.
 Posted 22 Nov 2010
Infor Makes the Latest Move in the CRM Shuffle
Six weeks after resigning from Oracle under a cloud of controversy, Charles Phillips is handed the reins at Infor.
 Posted 04 Nov 2010
The Quick and the Dead
The competitive advantage of getting to a lead first.
 Posted 27 Oct 2010
Monogamy in the Marketing Marketplace
destinationCRM.com Exclusive: A partnership ends when a reseller of Eloqua marketing software refuses what it calls a vendor ultimatum.
 Posted 26 Oct 2010
CRM: More Relevant Than Ever
We're facing a period of significant change — and measuring the impact of change is what CRM does best.
 Posted 25 Oct 2010
Interactive Intelligence Collects Latitude Software for $14 Million
The provider of communications services looks to enhance its collections offering.
 Posted 20 Oct 2010
Ever Talk to a Robot?
Virtual agents are the newest channel for customer service.
 Posted 19 Oct 2010
Geico Named DMA's Marketer of the Year
DMA2010 — Day Two: Marketing success stories open the day, including an in-depth look at global cosmetics retailer Sephora.
 Posted 13 Oct 2010
Community as a Strategy
Social CRM and next-generation customer service.
 Posted 07 Oct 2010
What Will Become of the Web?
Web 2.0 Expo '10 — Day 1: "The world we need is one we've never yet seen," declared Tim O'Reilly at his bi-annual technology event.
 Posted 01 Oct 2010
Salesforce.com Rolls Out Chatter 2
Oracle OpenWorld '10 — Day 3: Salesforce.com Chairman and CEO Marc Benioff unveils new features of his company's enterprise social network product.
 Posted 25 Sep 2010
Sage Beefs Up Services in Sage Act! 2011
With interface improvements and the introduction of an integrated information service, one industry thought leader remarks that he is "massively impressed."
 Posted 15 Sep 2010
Making Customer Intelligence Smarter - and More Social
Overtone's enhanced OpenMic product offers a hybrid text-analysis engine.
 Posted 15 Sep 2010
The Golden Age of WFM
What contact centers must do to manage workforce management.
 Posted 14 Sep 2010
CRM on Twitter: September 2010
Posted 14 Sep 2010
Putting the Pieces in All the Right Places
It's been nearly three decades since a little movie made Reese's Pieces a household name. Have product-placement marketers learned anything since then?
 Posted 22 Sep 2010
The 10 New Rules of Customer Service
Become more relevant in an increasingly digital, connected, and social world.
 Posted 09 Sep 2010
The Appeal of Single-Solution Master Data Management
Can your master data and your customer data just get along?
 Posted 31 Aug 2010
Everyone Wants To Be Relevant
Why relevance engines are what matters now.
 Posted 21 Aug 2010
XTuple Expands to the Cloud
The open-source upstart announces cloud-based services and three new editions of its flagship product.
Posted 19 Aug 2010
Bazaarvoice Bridges the Gap Between Brand Sites and Social Networks
Bazaarvoice releases a product geared toward helping businesses drive customers from social networks to brand Web sites.
Posted 19 Aug 2010
The 6 Hidden Dangers of Social Media
CRM Evolution '10 — Day 3: Companies are eager to make their presence known on the social Web, but they must remember to look before they leap.
 Posted 07 Aug 2010
From Deflecting Customers to Embracing Them
Six ways that the new Internet -- a mobile, social, and real-time Internet -- is changing the playing field for CRM and putting customers back in control.
 Posted 02 Aug 2010
CRM on Twitter: August 2010
Posted 11 Aug 2010
American Express, CDW, and Dell Honored for Customer Empowerment
Forrester Customer Experience Forum '10: Forrester Research Unveils its Voice of the Customer Award winners
 Posted 29 Jul 2010
Pitney Bowes Acquires Portrait Software
In an effort to provide better predictive analytics, Pitney Bowes pulls out its checkbook.
 Posted 25 Jul 2010
Amdocs Gets Semantically Intelligent
Tapping into the Franz AllegroGraph 4.0 database, the vendor shares its plans to invest in semantics to unite personalization and predictive analytics with CEM.
 Posted 18 Jul 2010
Sage Shows New Movement on Old Promises
Sage Act! Mobile Live and Sage CRM version 7.0 offer customers mobility and usability.
Posted 18 Jul 2010
Oracle Brings Out Business Intelligence 11g
"Oracle BI is definitely back," comments one industry analyst.
 Posted 16 Jul 2010
4 Ways to Boost Customer Experience
A new Forrester Research report reveals methods to make customer experience projects matter to companies and consumers.
 Posted 09 Jul 2010
CDC Pivotal Now Offers Social and Small Business CRM Capabilities
CDC Software climbs out of the shadows with two important product releases.
 Posted 02 Jul 2010
Chatter for One and All
The cloud computing vendor moves forward with its "Cloud 2" and announces general availability of Chatter, its social networking and collaboration platform.
 Posted 01 Jul 2010
CRM On Twitter: July 2010
Posted 14 Jul 2010
Fishing Where the Fish Are (with Your Influencers’ Help)
The peer influencer in the era of the social operating system and the distributed online community.
 Posted 25 Jun 2010
Marketo Tries to Make CMOs Merry
With the launch of the Marketo Revenue Cycle Analytics product portfolio, the marketing automation player helps marketers prove ROI.
 Posted 17 Jun 2010
Gold Mobile and Telcordia Find Mobile Rewarding
The new GoMo Wallet aims to put commerce and transaction functionality in the hands of mobile carriers.
Posted 15 Jun 2010
Marketing to the Pack
Transform CRM to recognize the power of self-organizing groups.
 Posted 11 Jun 2010
IBM Buys Sterling Commerce from AT&T
IBM purchases Sterling Commerce from AT&T for $1.4 billion cash. IBM plans to use Sterling Commerce's software to connect more easily and efficiently with businesses, providers, and customers.
Posted 01 Jun 2010
You’re Losing Control of Your Brand Image
It's a matter of technology and numbers.
 Posted 01 Jun 2010
What Is Going On Down There?
In the land of 'feminine-hygiene marketing,' a new campaign changes the way products are advertised.
 Posted 09 Jun 2010
Crafting a Community
Companies can corral as many customers as they like, but any true community has to truly benefit its members—customers and companies alike.
 Posted 09 Jun 2010
Marketing to a Community
Gathering your company's brand fanatics together is only the start. Now you have to mind your messaging.
 Posted 09 Jun 2010
A Community in Crisis
A specialist in real estate information offers answers amid a sea of foreclosures.
 Posted 10 Jun 2010
Reaching Customers Through the Cloud
The way products are designed, launched, and serviced will never be the same.
 Posted 27 May 2010
Tealeaf Introduces New CEM Capabilities
New Tealeaf software offers real-time awareness to e-business teams.
 Posted 16 May 2010
Attensity Buys Biz360 for Social Media Monitoring
With a goal to "open up the enterprise," the semantic analytics company purchases the global listening solution provider for an undisclosed sum.
 Posted 05 May 2010
Why Customer Intelligence Is a Bright Idea
Forrester Marketing Forum '10: Analyst David Frankland urges marketers to use "customer intelligence" to drive business strategy.
 Posted 05 May 2010
Cutting Sales Costs, Not Revenues
Many customers don't want or need expensive face-to-face interaction.
 Posted 05 May 2010
Google Bets on Buyers' App-etites
Within the search giant's Apps Marketplace, small and midsize application providers can integrate with cloud-based offerings.
 Posted 11 May 2010
CRM On Twitter: May 2010
Posted 11 May 2010
Manifestos Are Conversations
More than 10 years after upending the balance between companies and customers, the authors of The Cluetrain Manifesto reflect on its creation—and its lasting influence.
 Posted 11 May 2010
Book Excerpt: The Tribal Experience
Customers may be newly empowered, but they still want to be delighted. Can you still deliver?
 Posted 11 May 2010
Seeing Customers Clearly
Online eyewear retailer EyeBuyDirect.com brings its customer feedback into focus with Kampyle
 Posted 11 May 2010
Angel.com Thinks Analytics Are Heavenly
The vendor partners with business intelligence player MicroStrategy to deliver call analytics to the contact center.
 Posted 25 Apr 2010
Kodak Added to the Picture in Gartner Magic Quadrant for Marketing Resource Management
Magic Quadrant for Marketing Resource Management '10: Increased interest in MRM introduces three new companies to this year's report — but Oracle is shown the exit.
 Posted 25 Apr 2010
Environmentalism Collides with Cost Reductions in the Contact Center
Telecommuting can save the world, but does it damage service?
 Posted 22 Apr 2010
Salesforce.com Makes Jigsaw a $142 Million Piece of the Puzzle
In a definitive agreement, the software-as-a-service pioneer will absorb the provider of crowdsourced business data.
Posted 21 Apr 2010
Salesforce.com Extends Chatter Across the Cloud
CloudForce 2010: Pushing Sales and Service further into the "Cloud 2," introducing Chatter for Force.com, and unveiling a Chatter-specific AppExchange, Salesforce.com continues to embrace social media, collaboration, and the "Facebook Imperative."
 Posted 14 Apr 2010
Maximizer Rolls Up Its Mobile, Desktop, and Web Offerings
Version 11 continues along the path of "mobilizing the workforce" and introduces a new all-inclusive licensing option for SMBs.
 Posted 08 Apr 2010
Alterian Upgrades Content Manager Enterprise
Alterian's new product aims to simplify maintenance of Web-site content.
Posted 08 Apr 2010
Cloud Integration Provides CRM’s Missing Link
Addressing the hybrid challenge.
 Posted 08 Apr 2010
Cross-Channel Marketing Made Easy
Responsys 2010 Spring Tour: The provider of on-demand marketing services unveils a new campaign designed explicitly for social networks.
 Posted 08 Apr 2010
Market Focus: Consumer Packaged Goods — From Organic Goods to Sustainable Ones
A saturated market for organic packaged goods has sprouted a new demand: sustainability.
 Posted 06 Apr 2010
CRM on Twitter: April 2010
The denizens of the twittersphere tend to be passionate people already, and the social, political, and cultural sensitivities of the environmental movement only serve to add fuel to that fire.
 Posted 06 Apr 2010
Going Green, Saving Green
No matter what your company's environmental motivations may be, the bottom line is still the bottom line.
 Posted 06 Apr 2010
10 Efforts to Make You Green (With Envy)
Think a green initiative is either too lofty a goal or too difficult to pursue? These 10 companies would be quick to disagree.
 Posted 06 Apr 2010
Marketing the New Green
Companies should be rightly proud of their environmental improvements. So why can't they market those achievements without seeming mercenary?
 Posted 06 Apr 2010
Hither and Yon
Over the course of his journey with JetBlue's All-You-Can-Jet pass, Eric Barkin crisscrossed the country—10 flights to 8 cities in 30 days. We've adapted his travelogue here, but you can read the full version on our blog at http://sn.im/dcrmblog-aycj.
 Posted 06 Apr 2010
Retailers Embrace "The New World of Consumer Centricity"
Jay H. Baker Retailing Initiative/Wharton Interactive Media Initiative '10: The chief executive officer of Home Shopping Network details how to engage customers and improve service.
Posted 23 Mar 2010
Radian6 Releases an Engagement Console for Social Media
The social media monitoring vendor says the new product "brings the social phone to every desktop in the company."
Posted 18 Mar 2010
CRM's Hearty Appetite
Mergers and acquisitions ramp up at the start of the new year as vendors expand roadmaps and look for ways to fulfill promises.
 Posted 10 Mar 2010
M&A & CRM
A timeline of the tumult: The industry's shaken, but that may be a sign that the something's stirring. Here's a chance to look at the big picture—and to remember that not all deals pan out as intended.
 Posted 10 Mar 2010
CRM on Twitter: March 2010
Analysts are an opinionated bunch—especially in the Twittersphere.
 Posted 10 Mar 2010
The 2010 CRM Service Awards: Service Leaders -- Outsourcing
Posted 11 Mar 2010
The 2010 CRM Service Awards: Rising Stars -- ClickFox (The Quick Fox)
Emphasizing the analytics of customer experience has helped ClickFox make inroads where others have struggled.
 Posted 11 Mar 2010
The 2010 CRM Service Awards: Rising Stars -- Nexidia (The Wordsmith)
Nexidia is one of the few companies able to decipher speech analytics and make the technology relevant to the contact center.
 Posted 11 Mar 2010
Leading From Afar
Don't let distance infringe upon effective leadership.
Posted 16 Feb 2010
CRM Gives Back
Posted 10 Feb 2010
On the Scene: SPSS Directions '09
Possibilities and Potentialities—After the acquisition by IBM, SPSS executives and customers alike predict a bright future for predictive analytics.
 Posted 11 Feb 2010
Required Reading: Indecisions, Indecisions, Indecisions
The author of "How We Decide" discusses the essential role of customer indecision.
 Posted 11 Feb 2010
High Five for DB5
With InfoStreet, a consultancy gets enterprise-caliber efficiency on a small-business budget
 Posted 11 Feb 2010
Re:Tooling — Sales Enablement Tools: Make the Selling Simpler
Organizations want sales reps to have access to the right information at the most critical moments
 Posted 11 Feb 2010
Cegedim Dendrite Acquires SK&A Information Services to Expand Global Database
The purchase allows the life sciences CRM vendor to increase the breadth of its OneKey healthcare data.
 Posted 30 Jan 2010
Amdocs Releases CES Version 8
The vendor's latest release focuses on enhancing the customer experience by enabling companies to be connected.
 Posted 30 Jan 2010
Unica Rounds Out Email Offering with Acquistion
The $17.8 million cash purchase of email deliverability specialist Pivotal Veracity is intended to help the marketing automation pioneer compete with best-of-breed email service providers.
 Posted 19 Jan 2010
SAP Sets Sustainability in Motion
With the launch of Business Objects Sustainability Performance Management, SAP wants to provide companies with holistic views into their sustainable strategies and actions.
Posted 19 Jan 2010
Retailers and Hotels Top the 2010 Customer Experience Index
In Forrester's Annual survey, Barnes and Noble, Marriott Hotels, and Hampton Inn and Suites deliver the best experiences.
 Posted 15 Jan 2010
Where Does Innovation Come From?
Perhaps more than ever, it's a good idea to look for good ideas? But where are they hiding?
 Posted 26 Jan 2010
Nexidia Seeks to Put Quality in Speech Analytics
The company's latest offering looks to tie individual agent performance more closely with corporate initiatives.
 Posted 12 Jan 2010
Five Application Development Trends for 2010
Forrester outlines the top changes professionals should make and look out for when moving toward new applications.
Posted 11 Jan 2010
Look to Your Top Tier When Budgets Are Tight
How credit card companies are making the most of their existing relationships.
Posted 21 Dec 2009
The Moment of Power
Boost customer retention by acting at the right time.
Posted 07 Dec 2009
Why You Need Marketing Experimentation
Hint: Desperate marketers rarely win.
Posted 03 Dec 2009
The New Customer Record
You need more than just transaction data if you want to take action.
 Posted 01 Dec 2009
On the Scene: Gartner CRM Summit '09—Trust Is the New Differentiator
Big brands and consumers alike see a newfound value in trust.
 Posted 01 Dec 2009
Information Overload
Your data is multiplying, your channels are extending, the chatter is never-ending. You're already having trouble keeping up with the stream of information. What happens when that stream becomes a flood?
 Posted 01 Dec 2009
Customer Service Is the New Research and Development
Only one of these two critical areas of investment requires capital expenditures.
 Posted 27 Nov 2009
Dressing in Augmented Reality
New solution for online retailers brings the dressing room into the consumer's own home.
 Posted 18 Nov 2009
Now's a Bad Time to Be "Antisocial"
Ad:Tech '09: eMarketer CEO relays social statistics and strategies and highlights a social customer case study.
Posted 14 Nov 2009
Online Retail Makes Marketers' Dreams Come True
Ad:Tech '09: Sites such as Walmart.com prove there's more to e-commerce than just shopping carts.
 Posted 14 Nov 2009
The 5 Potholes on the Road to Enterprise 2.0
Enterprise 2.0: Andrew McAfee, the man who coined the term "Enterprise 2.0," says the key to the transition involves sharing, not scaring.
 Posted 13 Nov 2009
5 Ways Your Webinar Can Be a Killer Sales Tool
Say goodbye to boring teleconferences—and hello to riveting, interactive events.
 Posted 11 Nov 2009
Socializing with NetSuite and InsideView
NetSuite's first "premier partner" is a vendor that specializes in making social media work for the enterprise.
Posted 10 Nov 2009
Marc'ing Time in San Francisco
It's been 10 years since the founding of Salesforce.com, and CRM has never been the same.
 Posted 15 Nov 2009
CRM on Twitter: November 2009
What does the Twittersphere think of Salesforce.com?
 Posted 01 Jan 2010
After the Revolution
Salesforce.com was careening toward bankruptcy. Even Marc Benioff secretly feared his company's days were numbered. But then revenues picked up — and the revolution began in earnest. He's shown he can topple an industry — but can he lead one?
 Posted 01 Jan 2010
Consumers Care About Needs, Not Channels
Forrester Consumer Forum '09: In order to interact with the multi-channel customer, companies must recognize changing consumer behaviors, expand reach on multiple channels, and embrace digital tools.
Posted 03 Nov 2009
Finding the ‘Where' with Software
SpatialKey's on-demand solution boasts a geographic information system (GIS) that's both low cost and caters to the business user.
 Posted 28 Oct 2009
7 Rules for a Smart Social Strategy
Mediabistro.com's UGCX '09: A Forrester Research analyst outlines the impact of social media on business.
 Posted 22 Oct 2009
SAP Calls on Companies to Embrace "The New Value"
SAP World Tour '09: Morning keynote addresses challenge attendees to take charge — or risk failure.
 Posted 21 Oct 2009
Time to Get Pragmatic about Enterprise 2.0
Industry thought leaders -- Hinchcliffe & Co., Asuret, and Socialtext -- join forces to drive success in enterprise social computing projects. Plus, Socialtext calculates an announcement of its own.
 Posted 21 Oct 2009
Ring in the Holiday Sales
Click-to-call increase conversions, with instant access to sales associates.
 Posted 12 Oct 2009
Voice Self-Service to the Rescue
When live agents can't be had, interactive voice response systems may suffice.
 Posted 01 Oct 2009
The Message Has Two Faces
Find the truth hiding behind the brand.
 Posted 01 Oct 2009
The Evolution of E-Learning
As contact centers adapt to the needs of a recession—and an increasing number of Generation Y staffers—the systems designed to train agents have to adapt as well
 Posted 01 Oct 2009
Avaya (Finally) Closes Deal for Nortel Assets
Months after entering into a "stalking horse" agreement to purchase the Enterprise Solutions businesses of bankrupt Nortel Networks, Avaya ends up spending nearly twice as much as it originally offered.
 Posted 30 Sep 2009
6 Ways E-Commerce Survived the Recession
Shop.org Annual Summit '09: A record number of attendees gather to learn strategies for the changing e-commerce landscape.
 Posted 28 Sep 2009
Retail Buys Into New Social Media Tools
More retail merchants are on Facebook and Twitter than they are employing customer reviews and viral videos, according to a survey by The E-tailing Group.
 Posted 23 Sep 2009
E-Commerce Can Save Your Business -- or Sink It
Gartner CRM Summit '09, Day 2: Analyst Gene Alvarez emphasizes the strategic importance of expanding e-commerce with the power of Web 2.0 technologies.
 Posted 17 Sep 2009
Visible Technologies Keeps an Eye on Use Cases
The social media monitoring company extends its truCast Suite and segments its capabilities based on user needs.
Posted 17 Sep 2009
Marketers Need to Fully Own the Customer Experience
Enough with the promotions, customers demand better service.
 Posted 07 Sep 2009
5 Strategies for Creating a Competitive Edge
CRM Evolution '09: CRM consultant shares tips for barreling through the economy and thriving in a post-recession world.
Posted 02 Sep 2009
CRM Evolution '09: All the Links You Need
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
 Posted 02 Sep 2009
Google Leaves Users Satisfied
Driven largely by the search engine giant, e-business receives a customer satisfaction score of 81.5 this quarter, up from 79.3 a year ago.
 Posted 02 Sep 2009
The 2009 Influential Leaders - The Event Horizon
TIM O'REILLY
FOUNDER AND CHIEF EXECUTIVE OFFICER, O'REILLY MEDIA
 Posted 01 Sep 2009
The 2009 Rising Stars - Jigsaw
Purifying the Data
 Posted 01 Sep 2009
The 2009 Market Leaders - Small-Business Suite CRM
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
 Posted 01 Sep 2009
The 2009 Market Leaders - Midmarket Suite CRM
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
 Posted 01 Sep 2009
The 2009 CRM Market Awards: The 2009 Market Leaders
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
 Posted 01 Sep 2009
Microsoft’s Million-Member March
Milestones and roadmap promises at the vendor's Worldwide Partner Conference '09.
 Posted 01 Sep 2009
CRM on Twitter: September 2009
How United Airlines learned that customer dissatisfaction + social media = a first-class pain.
 Posted 01 Sep 2009
Re:Tooling -- Mobile Service Applications: Beyond the Contact Center Walls
Lucrative return on investment is driving companies — and vendors — to look more closely at mobile service applications.
 Posted 01 Sep 2009
Interactive Spending Expected to Rise to $55 Billion by 2014
Marketers are cutting costs and opting for cheaper, more measurable tactics.
 Posted 11 Aug 2009
Channeling My Frustration
Words, words, words. Why don't they mean what they used to?
 Posted 01 Aug 2009
Do You Know Your URLs?
Not every marketing effort includes a campaign-specific Web address -- but some of the ones that do aren't doing a very good job of connecting to the main brand.
 Posted 05 Aug 2009
Do You Know Your URLs: The Answers
Think you know the score? Guess again.
 Posted 05 Aug 2009
Feedback: August 2009
Readers tell us what they think of "social" technologies.
 Posted 01 Aug 2009
Healing the Sick
Facing regulatory requirements, spiraling costs, and an aging (and ailing) customer base, the healthcare industry looks to CRM to balance a pair of age-old doctrines: First, do no harm—and physician, heal thyself.
 Posted 01 Aug 2009
Serving Up Service Strategies
Delivering quality customer service means making quality shots.
 Posted 01 Aug 2009
Patience for Patients
Improved surveying techniques improve a hospital's patient centricity.
 Posted 01 Aug 2009
Are You Ready to Zwitch to Zoho?
The productivity suite provider integrates email and CRM, beefs up its Projects application, and entices Salesforce.com users to switch over.
Posted 04 Aug 2009
Beyond the Hype: CRM Applications Endure
Forrester principal analyst William Band takes a deep dive into technologies that have evolved from having "overhyped expectations" to becoming critical to the "enterprise competitive strategy."
 Posted 04 Aug 2009
The Overstuffed Inbox
A decline in email responsiveness creates enormous opportunity.
 Posted 30 Jul 2009
Marketers and Mobile Carriers Put Best Practices in Motion
For the first time, U.S. mobile carriers and the Mobile Marketing Association have collaborated to create a single standard for mobile SMS marketing.
 Posted 29 Jul 2009
Microsoft Makes a Million (or Two)
Microsoft Worldwide Partner Conference '09: The tech giant hits two major milestones: a million members of its partner network and a million customers for Dynamics CRM.
 Posted 18 Jul 2009
A New Leader Emerges in Gartner Magic Quadrant for MDM for Customer Data
Gartner Magic Quadrant for MDM for Customer Data '09: As vendors continue to invest in master data management initiatives, Initiate Systems joins IBM and Oracle in this year's top segment.
 Posted 18 Jul 2009
Allegiance Acquires Inquisite
The enterprise feedback management vendor scoops up an online-survey software player.
Posted 14 Jul 2009
Know Your Triggers
In a tough economy, intelligent lead generation proves its importance.
 Posted 13 Jul 2009
Responsys Gets Personal
By integrating data collected by its recommendation-engine partners, Responsys aims to help clients deliver highly personalized emails.
 Posted 08 Jul 2009
Whuffie Doesn’t Grow on Trees
Forget money: Trust, transparency, and value represent today's social currency.
 Posted 01 Jul 2009
CRM on Twitter: July 2009
Posted 01 Jul 2009
Feedback: July 2009
A reader offers a Pre-view on smartphones, and "Pint of View" generates some responses.
 Posted 01 Jul 2009
Socializing with Gen Y
Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
 Posted 19 Jun 2009
Tying Together Social Service and CRM
Helpstream adds deeper integration and a bolstered best practices community with its latest release.
 Posted 13 Jun 2009
Envision Takes a "Real" Look at Speech
Envision Telephony wants to deliver a "realistic" speech analytics solution with InteractionIQ.
 Posted 13 Jun 2009
Avaya Takes a Fresh Look at the Midmarket
Industry pundits say the latest initiatives will help the company play catch-up.
 Posted 11 Jun 2009
The Social Media Monitoring Cheat Sheet
An Aberdeen Group study suggests it's not too late to begin tapping into social media to manage your brand reputation online. Not yet, anyway.
 Posted 10 Jun 2009
Does Mobile Need Social?
Mobile Marketing Forum '09: The quintessential benefit of social media is the ability to stay connected anywhere, anytime. That makes social media reliant on mobile technology -- but is the reverse also true?
 Posted 10 Jun 2009
Strategy and Social Media: Everything’s Social (Now)
You may not know what you're doing — but your customers do. If the time to act is now — does that mean it's too late to plan?
 Posted 01 Jun 2009
Service and Social Media: You’re Not Social (Enough)
Communities and channels are rapidly expanding — and your company needs to at least know its place in all of them.
 Posted 01 Jun 2009
E-Discovery Goes Global
Kazeon Systems' latest triad of products targets a globally distributed workforce.
 Posted 27 May 2009
Paperless Marketing for the Digital Consumer
No-programming-necessary software allows the traditional direct marketer to offer the choice of receiving marketing materials as desired.
 Posted 25 May 2009
ClickFox Analyzes the Customer Experience
The vendor's packaged solutions target three specific pain points in the contact center.
 Posted 22 May 2009
Demandbase Provides More Tools to Capture Ripe Leads
The provider of lead-generation solutions unveils Demandbase Professional 2.0 to help B2Bs target the right people at the right time.
 Posted 22 May 2009
SupportSoft Speeds Up Proactive Support
The launch of Performance Manager aims to automate computer maintenance and reduce the number of calls to the service desk.
 Posted 22 May 2009
Sage Expands Its Social and Cloud Computing Plans
Sage Insights '09: Executives revisit the Sage CRM 2010 roadmap with insight into what CRM users want -- and are ready for.
Posted 20 May 2009
Crafting a Strong Sales Contract
Well-written contracts are key to protecting your business.
Posted 20 May 2009
Sage Sketches Out Future Strategies: Branding, Social CRM, Integration, and Mobility
Sage Insights '09: Executives outline the future for Act! by Sage, SalesLogix, and Sage CRM products, and discuss the company's "transformational year."
 Posted 14 May 2009
Oracle Gets Down to E-Business With 12.1 Release
The latest edition of E-Business Suite offers a medley of enhanced capabilities, from compensation incentives to supply chain management. Also, Oracle waives first-year Extended Support costs for some customers.
 Posted 04 May 2009
Government Agencies and Internet Retailers Lack Trust
In a down economy, consumers are vulnerable to Internet scams, but many government and Internet retailers are still neglecting to implement preventive measures.
 Posted 01 May 2009
Workforce Optimization Rises Above the Recession
Automating and optimizing work processes will boost the market for the foreseeable future.
 Posted 01 May 2009
CRM on Twitter: May 2009
How have retailers fared in the twitterverse?
 Posted 01 May 2009
Feedback: May 2009
Posted 01 May 2009
Decisions, Decisions
Neither your best guess nor your gut instinct is good enough anymore. Fortunately, with enterprise decision management, the technology and methodology now exist to help you reach a better conclusion.
 Posted 01 May 2009
Jigsaw Cleans Your Cloud
The online business directory's new Data Fusion product targets issues of data quality.
 Posted 30 Apr 2009
Customer Satisfaction with E-Gov Declines
Expectations are high for the new administration, and even with the first "President 2.0" in office, government Web sites are slow to change.
 Posted 28 Apr 2009
What Is Sales Support Costing You?
A new study from Forrester Research reveals a sofa cushion where sales budget money gets lost.
 Posted 28 Apr 2009
Can Marketers Afford Customer Centricity?
"What marketing really needs to be doing is driving business," says a CMO Council executive.
 Posted 14 Apr 2009
ISM's Top 15 Arrives -- and Exceeds 15
ISM Top 15 '09: The consultancy reveals its annual list of the best companies and products in CRM.
 Posted 13 Apr 2009
We Reserve the Right to Screw Up Your Service
Service gaffes are part of life, but some of them are just astounding.
 Posted 01 Apr 2009
On The Scene -- Net Promoter Conference ’09: Can You Hear Me Now?
Wireless service providers aren't listening to their loudest customers
 Posted 01 Apr 2009
CRM on Twitter: April 2009
Customer service tweeps speak for themselves.
 Posted 01 Apr 2009
The 2009 CRM Service Awards: Table of Contents and Introduction
The leaders, the winners, and the honorees -- the best of the CRM service industry over the last 12 months.
 Posted 01 Apr 2009
The 2009 CRM Service Awards: Service Leaders -- Contact Center Infrastructure
Posted 01 Apr 2009
The 2009 CRM Service Awards: Service Leaders -- Outsourcing
Posted 01 Apr 2009
The 2009 CRM Service Awards: Service Elite -- Introduction
This year's class of four companies impressed us with their CRM service-and-support efforts—and, more important, they impressed their customers.
 Posted 01 Apr 2009
The 2009 CRM Service Awards: Service Elite -- Bath & Body Works: Spiffing Up the Center
Astute Solutions helps Bath & Body Works' knowledge management system smell like roses.
 Posted 01 Apr 2009
The 2009 CRM Service Awards: Service Elite -- CBS Interactive: Playing the Games
CBS Interactive optimizes online service across all its sites so customers never miss a minute of the action.
 Posted 01 Apr 2009
The 2009 CRM Service Awards: Service Elite -- Municipality of Coamo, Puerto Rico: Pleasing the Public
The Municipality of Coamo, Puerto Rico, connects to the community with Microsoft Dynamics CRM and Rock Solid Technologies.
 Posted 01 Apr 2009
The 2009 CRM Service Awards: Service Elite -- LifeLock: Scaling for Security
Identity-theft guardian LifeLock finds the key with on-demand contact center platform LiveOps.
 Posted 01 Apr 2009
Re:Tooling -- Knowledge Management: Knowledge (Management) Is Power
The need for knowledge now permeates the enterprise.
 Posted 01 Apr 2009
Speed Up Sales in a Slow Economy
Focus on lead quality and refined marketing spend to get the job done.
 Posted 31 Mar 2009
4 Rules to Recession-Proofing Your Brand
Search Engine Strategies NYC '09: In the current economic climate, even top-shelf brands need to be wary. "Marketing must move from passion to compassion," according to a presenter.
Posted 30 Mar 2009
Mobile's No Place for a Browser
Gartner Wireless Summit '09: More than anything else, consumers want time- and location-sensitive information.
 Posted 10 Mar 2009
Contactual Unveils a Revamped Contact Center Platform
One pundit believes the company is poised to take advantage of a growing demand for hosted customer service solutions.
 Posted 03 Mar 2009
Yes Pecan!
In tough economic times, people are forced to dig a little deeper.
 Posted 01 Mar 2009
CRM and the iPhone
Mobile CRM has been around for years, but Apple's handheld device has upended everything. Now vendors are rewriting applications, companies are rethinking the BlackBerry's seeming stranglehold, and users are wondering what's next. The answer may be nothing less than a CRM revolution, and a chance for Apple to enter the enterprise.
 Posted 01 Mar 2009
Innovation Nation: 5 Marketing Campaigns for a New Generation
The country's in a turbulent period—a new administration, a recessionary economy—but these campaigns prove that creativity thrives in the face of change.
 Posted 01 Mar 2009
Aprimo and Unica Top Gartner Magic Quadrant for Marketing Resource Management
Magic Quadrant '09: This year's roundup shows continued investments -- and more than a few shakeups.
 Posted 24 Feb 2009
Self-Service Goes Mainstream
Make sure your self-service is providing the right service.
 Posted 23 Feb 2009
Newegg Takes the Lead in Customer Satisfaction
Despite a slight drop in customer satisfaction, e-commerce and retail put up a strong fight against the economy.
 Posted 17 Feb 2009
What You See Is What We've Got
ANA TV & Everything Video Forum '09: No matter what screen the consumer's looking at, the video message still needs to connect.
 Posted 13 Feb 2009
Listen and Ye Shall Hear: 2009 Forrester Wave on Listening Platforms
Forrester Wave on Listening Platforms '09: The analyst firm listens closely to a market segment that used to be known as brand monitoring.
 Posted 13 Feb 2009
No Money in UGC Video...Yet
User-Generated Content Expo '09: What's the value of a video that's been seen a million times, if no one buys anything?
 Posted 12 Feb 2009
The 6 Principles of User-Generated Content
User-Generated Content Expo '09: Executives of iStockphoto explain how passion -- backed by user insight -- can be the foundation for a booming business.
 Posted 11 Feb 2009
5 Basic Steps to Maximize Online Sales in Any Economy
Personalized, relevant pitches are key.
 Posted 04 Feb 2009
Outsprinted
Telecom giant Sprint cuts telecom contact centers.
 Posted 01 Feb 2009
CRM on Twitter: February 2009
The recession casts a cold shadow over the Twitterverse.
 Posted 01 Feb 2009
Make Marketing Your Megaphone!
When budgets are tight, it's your job to calm skittish customers and capture the few viable prospects. You can't be everywhere at once, so be where you're most effective.
 Posted 01 Feb 2009
Spend Your Way Out!
Counterintuitive as the notion seems, sometimes the only way out of a financial crunch involves spending more to make more. But how do you make your spending more strategic?
 Posted 01 Feb 2009
Keeping Your Financials Intacct
The provider of on-demand financial applications launches its Winter 2009 product.
 Posted 23 Jan 2009
The Business Intelligence Advantage
Enterprise search tools solve the usability puzzle.
 Posted 21 Jan 2009
Marketing Trends for 2009
"Customer satisfaction" and "customer retention" top the list for marketing executives.
 Posted 12 Jan 2009
A New Destination for Mobile Users
New online community offers mobile computer users the chance to help reinvent product development.
 Posted 07 Jan 2009
30,000-Foot Views of the Cloud
A few insights on the subject from various thought leaders.
 Posted 01 Jan 2009
Feedback: January 2009
Readers talk about home agents, new consultants, and business architects.
 Posted 01 Jan 2009
Email: What’s Inside?
There are several layers to effective email messaging. Delivery is the first one, but getting customers to open and act on emails is what matters.
 Posted 01 Jan 2009
Amazon.com and Netflix Score in E-Commerce Customer Satisfaction
In this recessionary holiday season, the two online players tie for first, while all others fall short of "excellence."
Posted 05 Jan 2009
Siemens Communications Looks to Break Down Silos
The new multi-tenancy licensing option in its OpenScape Contact Center solution opens up new markets for the company, says one analyst.
 Posted 22 Dec 2008
Sprint: Please Hold for Silence
Sprint Nextel will close contact centers in response to lower demand for customer service while increasing its marketing efforts.
 Posted 18 Dec 2008
Bazaarvoice's Quick Take on Reviews
A new tagging feature aims to make reviews more easily accessible.
 Posted 16 Dec 2008
Trigger Marketing Hits the Bull's-Eye
A new report from Aberdeen suggests that the best time for marketers is when customers are communicating through their actions.
 Posted 02 Dec 2008
Rejecting the Turnstile Relationship
Instead, invest more in your best customers.
 Posted 01 Dec 2008
Transparency
Web 2.0, social media, customer feedback, conversations. Transparency is the new currency in CRM—but are you really ready to let your customer behind the curtain?
 Posted 01 Dec 2008
The Magic of New Mindsets
NACCM '08: The morning keynote presenters stressed the power of shifting philosophies through the power of storytelling.
 Posted 19 Nov 2008
Get What You Pay For and Pay For What You Get
Or: How I learned to stop targeting and love the results.
 Posted 19 Nov 2008
Voice of the Manufacturer
A new solution by Bazaarvoice aims to bring manufacturers into the conversation.
 Posted 18 Nov 2008
Avaya Goes Vertical with Proactive Outreach
The company's new outbound messaging offerings will first target financial services and healthcare industries.
 Posted 13 Nov 2008
2009 Holiday Retail Forecast: "It's Going To Be a Disaster."
A depressed shopping season may lead to a transformation of consumer behavior -- and the disappearance of several brand-name retailers.
Posted 13 Nov 2008
“One and Done” Marketing Should Be Over and Out
A multitouch, multimedia approach can multiply your marketing results.
 Posted 10 Nov 2008
From the Rolodex to the Cloud
A CRM pioneer's look at the evolution of sales and marketing tools.
 Posted 03 Nov 2008
A Disaster Waiting to Happen?
Business continuity and disaster recovery are often overlooked.
 Posted 01 Nov 2008
Working with the Years
In a multigenerational workforce, knowledge transfer becomes an ever-more-complicated challenge.
 Posted 01 Nov 2008
Who, What, Where, When, Y
The members of Generation Y are young, they're smart, and they're paving (if not paying) their own way. So who's following whom?
 Posted 01 Nov 2008
The Slackers’ X-cellent Adventure
Generation X has a reputation for aimlessness, but, in truth, its members are concerned about the future—and they're using their resources accordingly.
 Posted 01 Nov 2008
The Boomer Boom
Revolutionary from the day they were born, Baby Boomers will continue to dictate—with their wallets—how they're targeted by marketers.
 Posted 01 Nov 2008
The Matures Endure
They're sticking around longer—that means their spending money has to last as long as they do.
 Posted 01 Nov 2008
The Maturing of MDM
MDM Summit '08: Vendors and customers bemoan the growing pains of master data management -- and revel in its growth spurt.
 Posted 20 Oct 2008
Are You Ready for MDM?
MDM Summit '08: Master data management isn't easy, but experts believe there's never been a better time to get started.
 Posted 20 Oct 2008
Don't Pull Back on Push Marketing
Direct Marketing Association '08: In a down economy, marketers and advertisers have no choice but to look up.
Posted 15 Oct 2008
Big Incentives Can Drive Bad Behavior
Are misdirected sales incentives putting your brand at risk?
 Posted 14 Oct 2008
These Marketing Messages Go to 11
if the message in a television commercial isn't compelling, simply raising the volume isn't going to make it so.
 Posted 01 Oct 2008
Sprinting Toward Disaster?
The mobile-service provider runs into problems and looks to customer experience as a solution.
 Posted 01 Oct 2008
CRM on Twitter: October 2008
Customer experience tales across the Twitterverse.
 Posted 01 Oct 2008
There's No Place Like Home
As technology drives flexibility, the living room is becoming the new contact center. Will customer service ever be the same?
 Posted 01 Oct 2008
The Sweet Smell of High-Quality Service
Bath & Body Works delivers a superior customer experience thanks to Astute Solutions.
 Posted 01 Oct 2008
CRM Eases the Pressure for WIKA Instruments
Selltis helps gauge sales solutions for a maker of industrial gauges.
 Posted 01 Oct 2008
Consistency is Key in Web Self-Service
destinationCRM Exclusive: New survey data finds customer adoption is growing, but companies need to create a strategy to attract -- and keep -- loyal channel users.
Posted 25 Sep 2008
Emotion Detection: What’s the Hold-Up?
A customer service tool that has yet to realize its full potential.
 Posted 25 Sep 2008
The Industry According to Benioff
Gartner Web Innovation Summit '08: Salesforce.com chairman and CEO weighs in on the evolving software landscape and his CRM company's monumental leap onto the platform.
 Posted 17 Sep 2008
Is Customer Experience Experiencing Critical Mass?
100 percent of companies surveyed by Aberdeen Group report either having customer experience management in place or planning on having it within 30 months.
 Posted 12 Sep 2008
Advanced Marketing Analytics: The Next Big Thing
The marketplace is demanding a new type of analytic platform.
 Posted 11 Sep 2008
Break the Rules to Win in Customer Service
Out-innovate the competition in 9 contrarian ways.
 Posted 04 Sep 2008
Data: A Flashlight to Sales Innovation
Analyzing performance companywide can uncover ideas that work.
 Posted 01 Sep 2008
Are Support Systems Way Off-Base?
Web 2.0 technology leaves many companies' knowledge base systems in the dust.
 Posted 01 Sep 2008
The 2008 CRM Market Awards: Table of Contents and Introduction
CRM magazine announces the winners of its 2008 CRM Market Awards.
 Posted 01 Sep 2008
The 2008 CRM Market Awards: Influential Leaders -- Introduction
The visionaries shaping the CRM industry.
 Posted 01 Sep 2008
The 2008 CRM Market Awards: Influential Leaders -- Kevin Bandy
The Rethinker: Kevin Bandy -- partner & manager of directory sales and marketing transformation, Accenture.
 Posted 01 Sep 2008
The 2008 CRM Market Awards: Influential Leaders -- Bill McDermott
The Rock: Bill McDermott -- president and chief executive officer, SAP Americas & Asia Pacific Japan.
 Posted 01 Sep 2008
The 2008 CRM Market Awards: Market Leaders -- Marketing Automation
Penetration remains a challenge for all players, but Unica leads yet again.
 Posted 01 Sep 2008
CRM for Free? Concursive Gives It Away for a Year
The open-source CRM vendor offers a free yearlong trial of its ConcourseSuite 5.0 for businesses with up to 100 users.
Posted 28 Aug 2008
From Web 2.0 to Market 2.0
Using the new tools -- and the wisdom in the collaborative consciousness of markets -- to understand your customer.
 Posted 28 Aug 2008
Demandbase Helps Harvest Leads, One by One
The software-as-a-service demand generation specialist gets on the platform bandwagon, and releases a free tracking widget as well.
 Posted 27 Aug 2008
Oracle and BEA: One Big Happy Family?
Oracle's BEA Welcome Event: The enterprise software provider shares its post-acquisition roadmap, and promises "no forced migration."
 Posted 22 Aug 2008
The Unseen Force Behind Customer Experience
destinationCRM 2008: The missing link in providing quality service is an effective contact center manager.
 Posted 21 Aug 2008
CRM Magazine Announces the Winners of the 2008 CRM Market Awards
Companies, customers, and industry visionaries are honored for successes in the CRM marketplace over the previous 12 months.
 Posted 20 Aug 2008
Return Path and Habeas Deliver on a Merger
Former competitors aim to strengthen their collective market presence to promote the importance of email reputation management and deliverability -- in short, the "mission of saving email."
 Posted 18 Aug 2008
Your Web Site Is Your Oyster: 10 Pearls of Wisdom
Affiliate Summit East '08: The head of Internet marketing company Ten Golden Rules shares the top 10 online trends -- and how to make them work for you.
 Posted 13 Aug 2008
Forrester Wave Finds Initiate Systems and Siperian at the Center of Customer Hubs
In addition to those two vendors, Dun & Bradstreet's Purisma and Oracle UCM remain near the top of the research firm's latest report.
 Posted 11 Aug 2008
Maximum Security
You're nothing without your data -- so what are you doing to protect it?
 Posted 01 Aug 2008
CRM Searches for Search
The technology to locate information may be readily available, but can CRM systems uncover their own buried treasure?
 Posted 01 Aug 2008
Forrester Acquires JupiterResearch
A $23 million dollar deal joins the two technology and market research firms.
 Posted 01 Aug 2008
How to Make the Most of Every Customer Contact
A set of 5 rules to live by.
 Posted 01 Aug 2008
10 Rules to Achieve Pricing Confidence
Understand and project your value.
 Posted 31 Jul 2008
Can Email Marketers Learn 2 <3 SMS?
As email service providers extend their expertise to SMS and text messaging, consumers may have to be induced to respond.
 Posted 29 Jul 2008
SoundBite Communications Sinks its Teeth into Collections Pain
The multichannel communications provider's offering has the potential to accelerate adoption of hosted solutions in this space, according to an analyst.
 Posted 23 Jul 2008
IBM and Oracle Lead Gartner's 'MDM for Customer Data' Magic Quadrant
The scope of master data management widens -- and Gartner alters its report name to reflect the change.
Posted 21 Jul 2008
Talisma Mashes Up the Enterprise
The customer interaction management vendor -- now an nGenera company -- partners with Denodo to offer data mashups.
 Posted 09 Jul 2008
Market Focus: Healthcare -- A Prescription for Satisfaction
As healthcare becomes more technologically advanced, are patients better served?
 Posted 01 Jul 2008
Another Bright Idea out of Edison
From the famous inventor's hometown, CheckPoint HR gets insight and cuts costs with Microsoft Dynamics GP.
 Posted 01 Jul 2008
No Leaders Yet in Gartner Magic Quadrant for Enterprise Marketing Management
Magic Quadrant for EMM '08: Until buyers are using EMM solutions as platforms, vendors can't be marked for their ability to deliver.
Posted 07 Jul 2008
Magic Quadrant on Service Providers Provides a Boost for Accenture
Magic Quadrant '08: With calm but constant growth in the CRM service provider space, the largest firms still lead the way.
 Posted 04 Jul 2008
Intridea 'Widgetizes' Customer Feedback
With CrowdSound, companies can put an ear to customer noise.
Posted 02 Jul 2008
Web 2.0 Technologies Remain Top-of-Mind for Most Companies
A recent study from the SSPA finds "higher-than-expected" gains in customer community and wiki adoption.
Posted 27 Jun 2008
Customer Service for the Web 2.0 World
Helpstream's new Summer 2008 release looks to move beyond traditional knowledge management; one pundit believes the company "has done it better than anyone."
 Posted 18 Jun 2008
The Target Controls the Arsenal
Persona-shifting takes care of the "Ready, Fire, Aim" mistake.
 Posted 18 Jun 2008
NetSuite BOSes Its Way into Manufacturing
Will on-demand ring a bell in manufacturing? The SaaS pioneer rolls a new vertical integration off the assembly line, and its partners are also building for the industry using NetSuite's Business Operating System platform.
Posted 12 Jun 2008
Disbanding the Change-Prevention Committee
Those who resist innovation may doom it.
 Posted 12 Jun 2008
We Are What We Expect
Shifts in customer satisfaction need to take into account shifts in customer expectations.
 Posted 01 Jun 2008
Innovation Can Be Scaled
Game-changing evolutionary insight may be sitting right under your nose.
 Posted 01 Jun 2008
Lollipop Loyalty
As rewards programs proliferate, your best customers want -- and deserve -- more consideration.
 Posted 01 Jun 2008
Believe the Hype about Hosted Contact Centers
After years of build-up, how much longer should we wait for the market to mature?
 Posted 01 Jun 2008
Upping the Ante to Create and Deliver Value to Customers
MasterCard's strategic transformation to drive differentiation.
 Posted 30 May 2008
Intervoice Looks to Break Contact Center Silos
The company's new Contact Portal combines the functionality of its contact center offerings, enabling consumers to receive customer service on their own terms -- and through their preferred channel.
 Posted 29 May 2008
The Tipping Point for Call Automation
Now available as a Web 2.0 service, millions can finally deploy it.
 Posted 22 May 2008
MDM Gets Trendy in 2008
As master data management moves out of the early-adoption phase, Forrester Research forecasts trends for the year, reasons for failure, and recommendations for future success.
 Posted 19 May 2008
ISM Announces Its Top 15 Lists for CRM
ISM Top 15 '08: The CRM consultancy anoints its annual crème de la crème of the industry, and divulges emerging and prevalent industry trends.
Posted 09 May 2008
Unica Tops Gartner Magic Quadrant for MCM
Magic Quadrant for MCM '08: As consumers move online, so should marketers -- and standalone best-of-breed marketing vendors continue to lead the way in the multichannel campaign management.
 Posted 07 May 2008
CRM Is All About Teamwork
SAPPHIRE '08: At SAP's annual user conference, the opening keynote address stresses the value of teamwork and its importance to any CRM investment.
Posted 05 May 2008
Market Focus:
Retail/Consumer Packaged Goods -- Price Check, Aisle 5
Everyone's talking about "the R word" -- Recession! -- and for the first time in a long time, price is competing head-to-head with service.
 Posted 01 May 2008
The Moving Target
Mobile phones have been around for decades -- but the ability to market to mobile-phone users is relatively new. No wonder marketers are still struggling to get it right.
 Posted 01 May 2008
And They're Off!
Offshore, that is--and nearshore, and homeshore. When it comes to outsourcing contact centers, it's a whole new horse race.
 Posted 01 May 2008
Are You Ready to Party?
When friends have fun, brands get a big benefit.
 Posted 01 May 2008
Finely Tuned Marketing
Unica's Marketing Innovation Summit '08: As customers take the stage, marketers have to stop singing and start listening.
Posted 28 Apr 2008
LiveOps Dials in Telephony to Salesforce.com's AppExchange
The announcement underscores efforts to speed contact center adoption of on-demand software; a Salesforce.com executive says LiveOps will "help us integrate better to telephony systems."
 Posted 03 Apr 2008
The 2008 CRM Service Awards: Table of Contents and Introduction
The leaders, the winners, and the honorees -- the best of the CRM service industry over the last 12 months.
 Posted 01 Apr 2008
The 2008 CRM Service Awards: Elite -- Introduction
These four implementations -- successfully undertaken by wildly different companies utilizing products from a variety of vendors -- represent the very best of this year's efforts.
 Posted 01 Apr 2008
The 2008 CRM Service Awards: Elite -- International Cruise & Excursions
International Cruise & Excursions sails into workforce management with Aspect Software.
 Posted 01 Apr 2008
The 2008 CRM Service Awards: Contact Center Search
In a contact-center-specific adaptation of knowledge management, InQuira is this year's answer.
 Posted 01 Apr 2008
Contact Centers Aren't Yet Ready for Web 2.0
Magic Quadrant for CRM Customer Service Contact Centers '08: Foreseeing a "revolutionary" future for the contact center customer service market, the latest Gartner Magic Quadrant for the sector extends the multiyear Oracle/Siebel winning streak, and highlights the continuing value of niche players for verticals.
 Posted 27 Mar 2008
Bringing Science to Sales
Existing CRM deployments can help with mastering the art of the deal.
 Posted 01 Mar 2008
Everything Is Social
The word is everywhere now: social networks, social frameworks, social platforms.
 Posted 01 Mar 2008
Heavy Competition Drives Bilingual Offshore Market
New research reveals increased competition among Latin American nations looking to provide customer service for America's rapidly expanding Hispanic markets.
 Posted 28 Feb 2008
Mobile CRM Keeps Moving, and FrontRange Tries To Get Out Front
A recent spate of releases continues to expand the marketplace for mobile CRM, even as mobile stalwart BlackBerry suffers yet another nationwide service interruption.
 Posted 19 Feb 2008
The Suite Spot: Former Pure-Play Vendors Dominate BPM Magic Quadrant
Former pure-play business process management (BPM) providers lead the market, now that they've grown into full-suite offerings.
 Posted 15 Feb 2008
Amdocs Beefs Up Its Consulting Services
The vendor believes consulting on business processes, not solely on software implementation, is the key to unlocking a valuable customer experience.
Posted 07 Feb 2008
Monitoring the Quality Monitors
What you need to know about quality management and liability recording solutions.
 Posted 01 Feb 2008
Oracle and BEA Systems Settle on a Price
Three months after the initial $6.7 billion bid, the juggernaut of enterprise computing pays $8.5 billion for its rival in the middleware market.
 Posted 17 Jan 2008
5 Smart Moves with Prebuilt Business Intelligence
Prebuilt BI promises to add the power of perception.
 Posted 17 Jan 2008
CRM Market Set to Double
Recent studies predict the global CRM market will double within six years, and suggest explosive growth in CRM adoption across every segment -- especially on-demand CRM.
 Posted 01 Jan 2008
Market Focus: Manufacturing -- Customers, Meet Your Makers
Thanks to increased adoption of CRM, manufacturing is putting things together.
 Posted 01 Jan 2008
The Master Piece
As unified data hubs go mainstream, here are six broad strokes to help you master the art of master data management.
 Posted 01 Jan 2008
Verint Makes a Speedy Impact
The company's acquired Witness arm launches its latest workforce optimization suite, Impact 360, stressing analytics prowess and integration.
 Posted 06 Dec 2007
Keeping Pipeline Insights Actionable
Existing CRM technology assets can drive incremental growth by improving sales pipeline management.
 Posted 01 Oct 2007
Help Them Help Themselves
Web self-service means having your customer become her own customer service rep -- but without making her resent doing what a real CSR can do in a fraction of the time.
 Posted 01 Oct 2007
Dreamforce '07: Highlights from the Salesforce.com Scene
Dreamforce '07: A summary of what's on display from Salesforce.com partners at the company's annual convention.
Posted 19 Sep 2007
The 2007 Market Awards: Influential Leaders
CRM magazine's Influential Leaders are the executives and industry pundits with the strategy, product line, or visionary thinking needed to drive the market.
Posted 01 Sep 2007
Master Data Management: Considering the Customer First
Get an enterprisewide system of record.
 Posted 01 Jul 2007
Owning E-commerce Technology
Simplifying the business will allow e-commerce managers to focus on core competencies that drive the top line.
 Posted 01 Jul 2007
Oracle Calls Up CRM and IP Telephony
The company releases its first major offering of the IP contact center product from its Telephony@Work acquisition.
 Posted 27 Jun 2007
Lord of the Undead Vendors
He'll saaaahck your braaaahnd.
 Posted 01 Jun 2007
SAP Zeroes In On the Contact Center With M&A
SAPPHIRE '07 International: The company acquires Finland's Wicom Communications; expect to see more large CRM firms buying contact center companies down the pike, according to one analyst.
 Posted 16 May 2007
Satisfying a Double Standard
How to capture the real self-service opportunity.
 Posted 01 Apr 2007
THE 2007 Service Leaders, Part 1
The customer care market in 2006 evolved at an enthralling rate, as providers of service-and-support technologies and services toiled to bolster their capabilities through strategic partnerships, head-turning mergers and acquisitions, and deepened research and development--all with the goal of helping companies provide stellar service. At the forefront of these developments are our 2007 Service Leaders--the contact center market's leading vendors in seven areas: computer telephony integration, interactive voice response, Web-support services, workforce optimization, quality monitoring, agent-facing universal desktop, and outsourcing services. The results are based on a blend of weighted criteria comprising analyst ratings for customer satisfaction, depth of functionality or services, and company direction, coupled with financial strength throughout the past year evidenced by revenue and revenue growth.
 Posted 01 Apr 2007
The 2007 Service Leaders, Part 2
The customer care market in 2006 evolved at an enthralling rate, as providers of service-and-support technologies and services toiled to bolster their capabilities through strategic partnerships, head-turning mergers and acquisitions, and deepened research and development--all with the goal of helping companies provide stellar service. At the forefront of these developments are our 2007 Service Leaders--the contact center market's leading vendors in seven areas: computer telephony integration, interactive voice response, Web-support services, workforce optimization, quality monitoring, agent-facing universal desktop, and outsourcing services. The results are based on a blend of weighted criteria comprising analyst ratings for customer satisfaction, depth of functionality or services, and company direction, coupled with financial strength throughout the past year evidenced by revenue and revenue growth.
 Posted 01 Apr 2007
The 2007 Rising Stars and Service Excellence
There are customer service technology vendors making dynamic acquisitions and expanding their broad product portfolios that don't necessarily fit neatly into one of the seven Service Leader categories. In keeping with that our third annual Service Excellence award recipient, M2M Holdings, made two smart deals that plunged it directly into the full-suite CRM and knowledge management arenas. Also, we present our second annual Rising Star awards, spotlighting under-the-radar tech providers that are making serious strides to deepen their competitive footprint.
Posted 01 Apr 2007
Keeping the Store
Information-based marketing programs deliver real value without companies having to spend millions.
 Posted 01 Feb 2007
A Dot KANA Solution
KANA releases KANA OnDemand, a fully integrated SaaS customer service suite, to lower its software's implementation costs and increase its company's midmarket share.
Posted 22 Jan 2007
Customer Hubs Get Hot
Forrester Wave on Customer Hubs, 2006: As more attention turns to customer hubs, the continuing development makes it difficult to see clearly into this space; a new Forrester Wave takes a focused look at vendor offerings.
 Posted 28 Dec 2006
Introduction to Generation Nation: Table of Contents
Generation Nation '06: This special issue presents an overview of population trends for consumer strategists that divides America into a nation of generations.
 Posted 01 Nov 2006
Salesforce.com's Dreams of Apex
Dreamforce '06: Marc Benioff outlines the company's new customization and programming platform, discusses community development, and announces Winter '07.
Posted 10 Oct 2006
Driving Direct Marketing's Next Generation
The opportunity for muscular returns continues to grow.
 Posted 01 Oct 2006
The 2006 Rising Stars
Innovation and smart partnering--perhaps the keys that unlock doors to the CRM big league. These five companies excel at novel product concepts and some have made keen M&A moves this year. Both types of effort portend serious shots at the show.
 Posted 01 Oct 2006
LexisNexis: Helping Firms Wise Up
Its Client Development solutions line aims to help professional service firms stay competitive in a notably saturated space.
 Posted 25 Sep 2006
How Much Is Your Customers' Trust Worth?
The bottom line on the theft and privacy of CRM data.
 Posted 01 Sep 2006
Customer Segments Matter
Define and manage them in the organization so that their value is specifically differentiated.
 Posted 01 Jul 2006
The Promise of Digital Advertising
New opportunities exist for nimble CRM marketers.
 Posted 01 Jun 2006
Reaching the Next Level of Performance in Marketing
Marketers should expand their focus and look for opportunities to drive incremental revenue across all stages of customers' interactions.
 Posted 01 May 2006
The 2006 Rising Star and Service Excellence Awards
With our second annual Service Excellence award, we're spotlighting a company that positioned itself as the market-share leader in its space -- and introducing CRM magazine's Rising Star awards.
 Posted 01 Apr 2006
The 2006 Service Leader Awards, Part 1
The contact center industry was hot in 2005, as providers of customer service and support technologies and services strengthened their commitment to delivering first-class service. Many of the industry's players made their presence felt with forward-thinking mergers and acquisitions, while others upped the ante by growing from within and extending strategic alliances. We honor the industry's top-three leaders and one company to watch in the following categories: computer telephony integration, interactive voice response, Web-support services (formerly the Web self-service category), workforce optimization (formerly the workforce management and optimization category), quality monitoring, agent-facing universal desktop, and outsourcing services. The results are based on a weighted formula that includes analyst assessments for customer satisfaction, depth of functionality, and company direction, as well as fiscal health over the course of 2005.
 Posted 01 Apr 2006
The 2006 Service Leader Awards, Part 2
The contact center industry was hot in 2005, as providers of customer service and support technologies and services strengthened their commitment to delivering first-class service. Many of the industry's players made their presence felt with forward-thinking mergers and acquisitions, while others upped the ante by growing from within and extending strategic alliances. We honor the industry's top-three leaders and one company to watch in the following categories: computer telephony integration, interactive voice response, Web-support services (formerly the Web self-service category), workforce optimization (formerly the workforce management and optimization category), quality monitoring, agent-facing universal desktop, and outsourcing services. The results are based on a weighted formula that includes analyst assessments for customer satisfaction, depth of functionality, and company direction, as well as fiscal health over the course of 2005.
 Posted 01 Apr 2006
ISM Reveals Its Top 15 Award Winners
ISM Top 15 '06: A survey of top vendors shows providers will continue to expand their on-demand and SMB offerings.
 Posted 01 Mar 2006
Two Newspapers Deliver Privacy Breaches
Management is taking steps to prevent misused information; analyst says the mishap likely won't affect reader loyalty.
 Posted 01 Feb 2006
BPO's Next Level
Capitalize on the unexpected opportunities in CRM business process outsourcing.
 Posted 01 Feb 2006
Put More Feet on the Street
To extract more value from existing sales machinery, B2B companies must address fundamental sales productivity inhibitors, focusing first on process, policy, and guideline improvements.
 Posted 01 Jan 2006
Marriott Vacation Club Time Shares Customer Data
Sensitive backup tapes go missing from a division headquarters in Orlando, exposing 200,000 people to fraud.
 Posted 30 Dec 2005
FrontRange Heads Toward Privacy
A tech-focused private equity firm gives the midmarket CRM company access to deeper pockets, which one analyst says could portend an aggressive growth strategy.
Posted 04 Nov 2005
Unleashing the Partnership Marketing Opportunity
Create better products and more effective marketing campaigns at lower cost.
 Posted 01 Oct 2005
The 2005 CRM Market Leaders, Part 2
The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.
Posted 01 Oct 2005
Best Practices for Online Surveys--A Five-Step Process
Learn the why and how of leveraging online surveys for greater CRM.
 Posted 01 Aug 2005
Hold Yourself Accountable Or Someone Else Will
A 6-point agenda for sales and marketing executives.
 Posted 01 Jun 2005
100 Proven CRM Ideas, Part 1
...successful and disastrous: 90 bright ideas for your CRM strategy and 10 dim ones to avoid. Edited by David Myron
 Posted 01 Jun 2005
The 2005 CRM Service Leaders--Part I
CRM magazine presents the Service Leaders awards to the most impressive providers of customer care architecture, technology, and services who have worked tirelessly over the past year to improve their capabilities so that contact centers can go about their crucial business more efficiently and effectively than ever before.
Posted 01 Apr 2005
The 2005 CRM Service Leaders--Part II
CRM magazine presents the Service Leaders awards to the most impressive providers of customer care architecture, technology, and services who have worked tirelessly over the past year to improve their capabilities so that contact centers can go about their crucial business more efficiently and effectively than ever before.
Posted 01 Apr 2005
March 30, 2005
Verizon ammends MCI terms; Google acquires Urchin Software; Siebel releases CRM OnDemand 7.0.
 Posted 30 Mar 2005
RFID: Ready for Industry Deployment?
The product-tagging system must be used as more than supercharged bar codes.
 Posted 15 Nov 2004
Siebel Caps User Week With Stronger Earnings and Refined Service Offerings
Siebel Systems' unexpectedly strong business represents performance above financial analyst expectations, but not above Siebel's own track record.
 Posted 08 Oct 2004
Quick Wins
Posted 23 Sep 2004
Keeping Pace With Sales
There is increasing adoption of mobile and wireless devices, with tablet PCs expected to gain more and more in popularity in the next few years.
 Posted 16 Sep 2004
Contact Center Market Absorbs IP Telephony
The current IP telephony standard, known as H.323, will need to be replaced for the real uptake to begin.
 Posted 09 Aug 2004
E-Government Spending on the Rise
The report anticipates moderate growth over the next two years for state-and-local e-governments, but by 2006 expects to see the beginning of a growth cycle to reach a compound annual growth rate of about 30 percent through 2007.
 Posted 21 Jul 2004
Cashing In on Customer Loyalty
Harrah's results are so impressive that other casino operators are copying some of Harrah's more discernible methods.
 Posted 01 Jun 2004
The 2004 Service Leaders--Part I
The Service Leaders were selected based on a combination of weighted criteria, including revenue and revenue growth (last four complete quarters ended September 30, 2003), market share, customer wins, and reputation for customer satisfaction.
 Posted 01 Mar 2004
The 2004 Service Leaders--Part II
The Service Leaders were selected based on a combination of weighted criteria, including revenue and revenue growth (last four complete quarters ended September 30, 2003), market share, customer wins, and reputation for customer satisfaction.
 Posted 01 Mar 2004
What's Your Plan for 2004?
That's because good plans don't come from looking at the most information, but from looking at the right information.
 Posted 29 Dec 2003
Scrooged Again
Companies practicing customer-centricity (i.e., enterprise CRM) have been lying for decades. They have been telling untruths to themselves, and to others, about what customer-centered management really is, and what is truly required to deliver it.
 Posted 01 Dec 2003
Leveraging Customer Value Management
From the insurance industry's perspective, the integration of different product lines into a single business unit sounds like a prime opportunity to reduce operational costs, grow revenues, and improve profitability.
 Posted 10 Nov 2003
Customers Are at the Core of Profitability
CRM suites have broadened significantly from their roots, but companies are finding that the automation and successful execution of a company's revenue strategy clearly requires a different focus.
 Posted 15 Sep 2003
The 2003 Market Leaders (Part 2)
CRM magazine scrutinized CRM suite vendors and related categories to uncover the top-five leaders in each category: enterprise CRM, mid-market CRM, analytics, contact center outsourcers, and consulting firms. The results are based on a combination of weighted criteria, including revenue and revenue growth (last four completed quarters, ended March 30, 2003), market share, customer wins, and reputation for customer satisfaction.
 Posted 27 Aug 2003
Get Marketing ROI Now
Marketing professionals justify their value in contributing to an organization's financial success by setting goals and managing expectations; by developing and executing results-oriented campaigns; and by measuring and quantifying results, among other key actions.
 Posted 11 Aug 2003
Accenture Leads Consulting Pack
Using a methodology called the Forrester Wave, the research group examined the consulting firms' CRM practices across three areas: market presence, strategy, and current offerings.
 Posted 15 Apr 2003
Creating True Communication With Customers
Relationships, even eCRM relationships, are a two-way street.
 Posted 14 Apr 2003
Show Report: Hot Issues at Two Key Conferences
Posted 01 Apr 2003
Let Your Fingers Do the Scrolling; The Write Stuff; Got a Light?; Microphone Check; In Beta; Required Reading
Posted 01 Mar 2003
Vertical Focus: Manufacturing
Posted 01 Mar 2003
Accenture and Inforte Get Top Ranking
Magic Quadrant '03: The report puts leading service providers into four key areas (challengers, leaders, niche players, and visionaries), all measured against each other by their ability to execute.
 Posted 18 Feb 2003
Preview 2003--What's in Store for CRM? (PART 1)
CRM magazine interviewed more than 30 industry leaders and surveyed about 100 readers to uncover what they expect to and predict will happen in the industry in the coming year.
 Posted 24 Dec 2002
News Roundup
Many companies have been slowing things down over the past month as holiday shopping and spending dominated the lion's share of business coverage. But there has been some below-the-radar news, including parterships and product announcements.
 Posted 02 Jan 2003
Madison Ave Veteran to Head Up SF Interactive's New Unit
SF Insight will focus on data analytics and relationship marketing services
 Posted 17 Dec 2002
The Benefits of B2B Exchanges
Business-to-business (B2B) exchanges or marketplaces provide dramatic opportunities to automate collaborative business processes with customers and suppliers, generate internal efficiencies, and reach new markets at minimal cost. Here's how to take advantage of the opportunities and avoid the pitfalls of B2B exchanges.
Posted 02 Dec 2002
CRM's Must-Have
Microsoft Business Solutions is releasing its own CRM product.
 Posted 02 Dec 2002
Pivotal Retrenches for 2003
Mid-market CRM software developer Pivotal Corp. today said that cost-cutting measures helped narrow its net loss in light of sluggish sales in the first quarter of fiscal 2003, ended Sept. 30, 2002.
 Posted 24 Oct 2002
J.D. Edwards Standardizes on IBM
J.D. Edwards & Co. recently announced plans to standardize its suite of business applications on IBM's collaborative business infrastructure.
 Posted 30 Sep 2002
FrontRange Runs On .Net
Mid-market companies show their wares at DCI
 Posted 30 Aug 2002
The Truth About Turnover
Many sales executives boast about their managerial excellence, citing low turnover as proof. Sure, a high employee-retention rate can be evidence of a manager's ability to foster a great and productive workplace. But those turnover numbers also might suggest the opposite-a culture of entitlement, one that fails to challenge employees, or one that simply does not demand excellence.
 Posted 01 Jul 2002
J.D. Edwards Conference Finds Users a Mile High
At its annual user conference, held this week in Denver, J.D. Edwards & Co. introduced an updated version of its family of products and services, new partnerships, and several customer wins and implementations.
 Posted 11 Jun 2002
Return On Investment
Return on investment (ROI) is a financial calculation that indicates the degree to which benefits exceed the investment for a given project or initiative. ROI is applied to initiatives that utilize capital resources because unlike expenses, capital is used to acquire assets that have a longer term impact that will either help or hinder the organization as it operates in the future. The calculation of ROI is in the form of a ratio where benefits are in the numerator (top) and investment/costs are in the denominator (bottom). By itself, ROI is just a number.
 Posted 01 Jun 2002
Shaking Shyness
Baan Americas President Susan Heystee Speaks Out
 Posted 01 Jun 2002
What is collaboration?
Is improved collaboration the answer to your companies' prayers? Many executives think so, and it's easy to understand why. Everyday, executives see the need for their employees to collaborate. These needs, which executives hope can be dried under the umbrella of collaboration, come in many shapes and sizes:
Posted 20 May 2002
Reporter's Notebook: PeopleSoft Pulls Out All the Stops at Leadership Summit
Posted 01 May 2002
PeopleSoft Turns Up the Heat
PeopleSoft makes its big bet on e-business at its strategy summit in Las Vegas.
Posted 29 Apr 2002
Creating a Successful Sales Culture
Your front-line managers can drive sales -- or drive away your best salespeople
Posted 04 Apr 2002
Using Online Marketing to Push Up Sales
Posted 12 Apr 2002
When People Equal Profits
A solid staffing plan will improve a company's profitability.
 Posted 01 Feb 2002
To Host or Not to Host
Who says the ASP model is dead? With CRM implementations becoming more comprehensive and the economy more dubious, some companies are turning to CRM-specific hosting providers as an alternative to the costly and time-consuming task of managing and maintaining CRM data in-house.
 Posted 04 Feb 2002
Part VI: Targeted Online Marketing
Sixth in a series of six articles on CRM by Ashley Friedlein, CEO of London-based e-consultancy.
Posted 08 Jan 2002
News In Brief
Headlines and events in the CRM space.
 Posted 28 Dec 2001
PeopleSoft To Terrorists:
Company executives say business must proceed after the attacks on New York.
 Posted 28 Dec 2001
Mission Critical: Encouraging Collaboration
Breaking down boundaries between internal departments and outside partners proves vital to CRM success.
 Posted 28 Dec 2001
Field Workers Take CRM In Hand
Tailoring your CRM programs to the needs of your field users can help you gather crucial information about customer needs and opinions.
 Posted 21 Dec 2001
Creating Cost-Effective Call Centers in India
India's high population of English speakers and low land, personnel and resource costs are just some of the advantages that are causing many companies to establish their call centers on the subcontinent.
 Posted 12 Dec 2001
Chuck Bay
Kana's CEO takes on the CRM big boys.
 Posted 24 Nov 2001
Back to the Drawing Board
A bulletin board of CRM implementations.
 Posted 24 Nov 2001
News In Brief
CRM news from around the industry.
 Posted 24 Nov 2001
Call Center Gets a Hand
Cyberrep employs Palm handhelds to improve quality monitoring.
 Posted 24 Nov 2001
The Quest for Customer Centricity--Part II
Achieving customer focus is a matter of identifying customer needs--and re-evaluating how you meet those needs.
 Posted 01 Dec 2001
2002 Predictions: Experts Find the Silver Lining
destinationCRM.com's Experts On Call look to 2002 with the following question in mind: How can businesses best reassess their products and strategies to move forward into 2002?
 Posted 29 Nov 2001
Mixing Cultures to Create Cost-Effective Call Centers
International CRM News
 Posted 29 Oct 2001
Striking Gold
iMarket's marketplace gold solution delivers an enormous database of potential leads and the prospecting tools to mine them.
 Posted 29 Oct 2001
Changes
 
 Posted 01 Nov 2001
The Quest for Customer Centricity
The steps to achieving customer focus--and increasing retention and satisfaction rates--are not as difficult as you may think.
 Posted 01 Nov 2001
E.piphany Writes Off $2 Billion in One-time Losses for Q3; Revenues Up From Q2
Posted 25 Oct 2001
Reinventing Document Management for Modern Business
Document management tools were originally designed to deal with static documents that emulated their paper counterparts. But as content delivery becomes increasingly dynamic and collaborative, document management must change as well.
 Posted 23 Oct 2001
Building Better Service Level Agreements
Service level agreements provide a performance benchmark that can build customer trust and attract new users. New solutions are available to help companies create and adhere to their SLAs; however, experts urge finding a good match before adopting one.
 Posted 18 Oct 2001
KM Empowers Supply Chain Management
Sharing knowledge between members within a supply chain can streamline the manufacture and exchange of goods. But experts caution manufacturers to examine the specific knowledge needs of their partners, as well as the risks involved in sharing information.
 Posted 16 Oct 2001
Web Extra: The Human Side of Automating the Field Force
A Q&A with Yankee Group's Brian Jones.
 Posted 28 Sep 2001
Choosing the Right Call Center Technology
As customer interaction centers struggle to implement technology, speech recognition technology is emerging as a viable tool--but not a complete solution.
Posted 26 Sep 2001
New Laws May Force Workers to Hang Up and Drive
Remote-connected employees depend heavily on their cellular phones to let them conduct business on the road. But growing public concern about the safety issues involved may prevent workers from staying connected while driving.
 Posted 25 Sep 2001
Giving CRM the e-Learning Edge
By providing context-specific, just-in-time learning, managers can overcome reluctance to adopt new CRM tools, reduce training time and improve employee performance. The key lies in when and how to introduce e-learning into the project.
 Posted 25 Sep 2001
Part Six: Putting it All Together
This final installment in the six-part CRM Strategy series deals with execution of a CRM strategy.
Posted 21 Sep 2001
A New Language for Effective Searches
Natural language based search tools represent an important advance in data search technology. But are they advanced enough to truly benefit corporate users?
 Posted 20 Sep 2001
Converting Field Data Into Corporate Assets
If only you could capture, analyze and act on the details of the relationships that go on from day to day and year to year between your field people and the clients they serve you could mine a rich new resource- -field data- -which could become an invaluable corporate asset.
 Posted 17 Aug 2001
August 15, 2001 Web Chat: Personalization vs. Privacy
If you missed the August 15, 2001 Web chat, here is a full transcript of the event. Forrester Research analyst Chris Kelly and CRM magazine contributing editor Jason Compton examine solutions for gathering, sorting and marketing customer information by answering participant questions.
 Posted 17 Aug 2001
Managing Knowledge, Even in Bad Times
Both the evidence and the experts suggest that knowledge management initiatives and tools should not be among the cuts. Processes that extract and save knowledge and make it available to other employees--even if there are fewer of them--can ease the impact of contraction on a company.
Posted 02 Aug 2001
United Kingdom Hosts Lively Tradeshows
The real action for CRM shows lies across the Atlantic.
 Posted 19 Jul 2001
Graduating With Honors
E-learning provides the users of your expensive new CRM tools the training they need to succeed.
 Posted 19 Jul 2001
Washington Confidential: Online Privacy and the Law
Web Extra: Privacy legislation may either derail e-commerce or help get it on track and full of steam.
 Posted 09 Jul 2001
Brand Management: Two Success Stories
Two packaged goods companies turn to CRM to attract and retain customers.
 Posted 10 Jul 2001
An Infectious Marketing Strategy
Ernst & Young forms a partnership for cost-effective online marketing.
 Posted 20 Jun 2001
Kana and Broadbase Merge
Posted 20 Jun 2001
Help Yourself
After e-mail inquiries overwhelmed software vendor Viewpoint, the company employed the latest in self-help contact center technology. Now customers' questions are answered, and stress levels at Viewpoint are low.
 Posted 19 Jun 2001
Meet Me in Cyberspace
Save time and money on travel and heighten service levels by meeting online with colleagues, customers and prospects.
 Posted 19 Jun 2001
Part Four: Long-Term Effectiveness vs. Short-Term Value
Do you invest in infrastructure and employee training to boost long-term effectiveness, or do you cut staff to make your numbers this quarter? Unfortunately, the CRM community has fallen into this either/or trap.
Posted 29 Jun 2001
KM Delivers for the Postal Service
The Postal Service needed some way to structure its data stores so employees could go directly to critical information. Here's how they did it.
 Posted 22 Jun 2001
Baruch Lev on Intangible Assets
This Q&A with Baruch Lev is an extension of the "Movers & Shakers" article from the July 2001 edition of /I>Knowledge Management magazine.
 Posted 19 Jun 2001
eCRM - Measuring the Effectiveness of Web Channels

Our third Sistrum survey into online customer service survey found that, of over 180 major UK companies who actively promoted their website in their television and print advertising, 11 out of 12 are wasting hot sales leads.
Posted 18 Jun 2001

Evaluating CRM Solutions: What to Consider
Many companies are still struggling with how to evaluate CRM solutions. Jim Dickie sheds some light on the criteria firms are using to pick the right products and business partners to support their CRM initiative.
 Posted 07 Jun 2001
Wireless Connection Helps Air Travelers Communicate En Route
Posted 22 May 2001
Reach Out And Touch Somebody's Brand
The consumer packaged goods industry turns to CRM to attract and retain customers.
 Posted 21 May 2001
Can You Collaborate?
Partner Relationship Management is not just about vendors feeding information to channel partners over an extranet. Increasingly, the goal is to bring strategic partners, channel partners and the inside sales force together in a collaborative environment to serve the customer better.
 Posted 21 May 2001
The CRM Market: Buy, Sell or Hold?
Despite difficulties in the market, the outlook for the CRM sector is not entirely bleak. In fact, most analysts remain optimistic about the coming year, which will be characterized by consolidation of the market and solid, though more modest growth.
 Posted 31 May 2001
Order From Chaos: Controlling Your Content
Without a systematic strategy for managing content, most knowledge management initiatives founder.
 Posted 30 May 2001
Managing Risk in Executive Selection
How does a company best assess which candidate for a high-level position is best qualified in the long run? This destinationKM white paper examines a possible strategy.
 Posted 23 May 2001
Eight Steps to Developing a CRM Roadmap
Accenture outlines an eight-step method for your company to determine its needs in a CRM implementation.
 Posted 23 May 2001
Personalization: Empowering Customers? Maybe.
Like many professionals who spend much of the business day online, I am bombarded with "personalized" marketing messages in the form of e-mail, Web page views and suggested links. But do they work?
 Posted 17 May 2001
Harmony Through Knowledge: Weaving Two Companies Into One
To make an acquisition successful, merging company cultures and integrating business systems are vital challenges.
 Posted 15 May 2001
UK Perspective: Measuring the Effectiveness of Web Channels
Improvements in Internet pre-sales service provide opportunities to leverage sales undreamed of by traditional direct marketers. This leverage blows a hole through most attempts to measure the effectiveness of the Web as a sales channel. For most organisations, the micro-management of Web marketing campaigns is equivalent to throwing water in the wind against a Force 8 gale of missed sales opportunities.
 Posted 01 May 2001
A New Recipe for e-Configuration
Danna Voth offers an inside look at BigMachines.com, which offers applications to help companies configure, buy and sell complex products via the Internet.
 Posted 01 May 2001
Microsoft Teams up with Onyx to Target Enterprise Vertical
Posted 25 Apr 2001
Bill Conner
The president of Nortel eBusiness Solutions gets the job done right.
 Posted 25 Apr 2001
Enhancing Customer Service at the IRS
A bulletin board of CRM implementations.
 Posted 25 Apr 2001
CRM Solutions--How Do I Evaluate This Stuff?
Fundamentals of picking the CRM solution that's right for you.
 Posted 24 Apr 2001
Taking Stock
Weak stock prices and lower valuations may have some shareholders worried, but businesses continue to invest in their customer relationships.
 Posted 24 Apr 2001
Tying the Knot
Is lifetime customer value the key to long-term profitability, or a numerical mirage?
 Posted 24 Apr 2001
Embracing a Multichannel Strategy
As the online consumer market continues to grow, retailers are discovering that the multiple-channel model is the best way to meet customer demand.
 Posted 27 Apr 2001
Ensuring the Success of a Knowledge Management System
Many KM projects fail before they've even begun because the company has failed to consider the complex interplay of technological, strategic and cultural issues involved.
 Posted 20 Apr 2001
Leaving the Barn Doors Open
A destinationKM.com White Paper
 Posted 19 Apr 2001
Web Extra: The Great Dot Com Firesale
This Q&A with Dovebid Vice President Daphne Li was written to accompany "Dovebid Bets its Assets on E-Business" from the May 2001 issue of E-Business Strategist.
Posted 16 Apr 2001
Web Extra: The Price of Success
KPMG spins-off its CKO, Michael Turillo, to head Cering, Inc, its new KM company.
 Posted 03 Apr 2001
Breaking It Down
Need a formula for setting your CRM priorities? Try this!
 Posted 20 Mar 2001
Uncommon Sense About the Internet
Posted 20 Mar 2001
FAQ PDQ
Broad Mind expands Q&A horizons.
 Posted 20 Mar 2001
APRIL
Coming Events
 Posted 20 Mar 2001
AMR Research Predicts E-Business Spending Will Stay Strong
News bites from across the CRM industry.
 Posted 20 Mar 2001
Taking Advantage of Your Assets
After spending thousands of dollars on marketing to lure potential customers onto your Web site, you see your site hits skyrocket but no movement in sales or customer acquisition. Strange? Not really. The problem is that once these people take the bait and click through to view a site, that's often when the process breaks down. EXP and its innovative- -and eerily logical- -Knowledge Exchange are setting out to change that.
 Posted 29 Mar 2001
Pivotal, Siebel Cross the Atlantic for Major CRM Contracts
Pivotal and Siebel have both landed major contracts with European financial firms, while a division of Siemens has agreed to market and implement Pivotal solutions in France.
 Posted 29 Mar 2001
CRM on the Move
Taking knowledge to the point of sales and service.
 Posted 26 Feb 2001
Hot Prospects
The latest products and services
 Posted 11 Feb 2001
To Tell the Truth
Can Quintus rebound from financial falsehoods?
 Posted 10 Feb 2001
ServiceEngine.com Keeps Companies on Track
If your e-mail box is overflowing with customers' inquiries, ServiceEngine.com might help you track and handle your online communications.
 Posted 10 Feb 2001
Hail To the Chief
Privacy officers promise to protect and serve...everyone.
 Posted 10 Feb 2001
Tax Relief
H&R Block uses CRM to overhaul its business processes.
 Posted 10 Feb 2001
Nine Myths of e-Community Building
Dispelling nine common misconceptions of building online communities.
 Posted 28 Feb 2001
Roger Siboni
E.piphany's CEO goes from Big Five bigwig to CRM evangelist without missing a beat.
 Posted 28 Jan 2001
News In Brief
CRM news from around the industry.
 Posted 28 Jan 2001
Java, Java, Java
Business strategists use Sun Microsystem's increasingly speedy programming language to get personal with Web customers.
 Posted 28 Jan 2001
Healthy Sales
A feature of pharmaceutical sales reps' lives for over 15 years, CRM gains even more importance in today's highly competitive healthcare market.
 Posted 28 Jan 2001
Will Supply Chain or Finance Drive Your CRM?
As the data-driven supply chain opens doors and your financial director thinks strategy, your company must decide which will guide your CRM initiative.
 Posted 17 Jan 2001
Limiting Your Licensing Woes
As vendors change their licensing strategies and ASP services gather pace, existing licensing headaches for companies can only get worse. Joanne Collins asks Lawrence Westwood of the Federation Against Software Theft (Fast) how companies can protect themselves
 Posted 05 Jan 2001
CRM Vendors: The Winners and the Losers
Three industry experts--Michael Maoz of Gartner Group, Chris Selland of Yankee Group and Liz Shahnam of META Group--discuss the year that was and the year to come.
 Posted 04 Jan 2001
CRM Comes to the Legal Profession
A case study of how the legal profession is beginning to use CRM to manage client relationships.
 Posted 04 Jan 2001
The FTC Takes a Cautious Look at E-Markets
A summary of the June 2000 meeting of the Federal Trade Commission, during which issues related to B2B e-commerce were tackled.
 Posted 03 Jan 2001
Quick Hits
CRM news from around the industry
 Posted 20 Dec 2000
Avaya Launches ECLIPS
New communications model appreciates a crucial CRM emphasis.
 Posted 01 Jan 2001
CRM Spurring Big Budgets in Companies
A CRM spending bonanza
 Posted 01 Jan 2001
MarketWatch
A bulletin board of CRM implementations
 Posted 01 Jan 2001
The Human Touch
In the sales arena, the Internet is stealing the show. So what's a direct sales force to do?
 Posted 20 Dec 2000
Profiling the Chief Customer Officer
Is the chief customer officer a meaningful addition to the widening CXO pantheon, or just a flavor-of-the-moment corporate deity?
 Posted 20 Dec 2000
Is Your e-Security Watertight?
As security failures on the Internet continue to make headlines, is the protection of information being ignored in the scramble to keep up with the hectic pace of e-commerce development?
 Posted 13 Dec 2000
Remaking the Firm: How KM is Changing Legal Practice
To set precedent for best-practice, expert and collaboration systems, firms and lawyers must overcome hourly rate mindsets and other cultural barriers
 Posted 09 Dec 2000
UK's Leyland Trucks Delivers on Global Web Strategy
UK truck maker Leyland Trucks moves into the e-commerce arena by Web-enabling applications across the company and launching its online marketplace.
 Posted 06 Dec 2000
Who's Hot and Who's Not?
Experts reflect on the year that was and prognosticate about the one to come.
 Posted 22 Nov 2000
People & Promotions, Mergers & Acquisitions
Now you know.
 Posted 21 Nov 2000
FTC Mulls E-Market Anti-Trust Concerns
The Federal Trade Commission recognizes growth of B2B online marketplaces.
 Posted 21 Nov 2000
Oracle in Court Over Wrongful Termination
Alleged intellectual property violations are, as they say, another story.
 Posted 21 Nov 2000
A Very Good Year
During the year 2000, profits and potential soar as the CRM industry races to define itself and its future.
 Posted 21 Nov 2000
Got Clients?
You say customer, they say client. A California law firm finds relationship management doesn't begin and end with the sales force.
 Posted 21 Nov 2000
The Auto Industry Gears Up for CRM
Henry Ford offered his Model T in "any color you want, as long as it's black." Today, the automotive industry is under pressure to take a far different approach to customer satisfaction.
 Posted 21 Nov 2000
Choosing Customers Through Needs-Based Segmentation: Part 1
eLoyalty VP Nick Poulos discusses needs-based segmentation strategies for acquiring and retaining customers based on what they want and how they buy.
 Posted 08 Nov 2000
News In Brief
Posted 01 Nov 2000
CRM Analysts Jump Ship
The CRM industry shakeout has reached some of the market's most respected analysts.
 Posted 31 Oct 2000
How important is the integration of customer communication channels to customer management?
If L&M Technologies' DataPulse DB Engine doesn't prove to be 100 times faster than the challenger's system, it will give the winner $100,000.
 Posted 27 Oct 2000
Online Self-Help Grows Up
An examination of the new generation of online self-help technology and how companies are using it to increase the bottom line.
 Posted 25 Oct 2000
Examining the Ethics of E-business
Our columnist argues that we must come to terms quickly with the environmental and social issues of the Web.
 Posted 25 Oct 2000
The Promise of Virtual Keiretsus
A discussion of how the Japanese concept of keiretsu is being reinvented for e-business.
 Posted 10 Oct 2000
Making Contact
At the ICCM Call Center Management Expo, new technologies took center stage.
 Posted 27 Sep 2000
MarketWatch
A bulletin board of CRM implementations
 Posted 01 Sep 2000
Research Reveals Reasons for Lost Loyalty
A poor understanding of what drives customer loyalty, coupled with a failure to monitor retention rates, is resulting in businesses losing excessive numbers of customers and employees.
 Posted 11 Aug 2000
New Links for a Winning Supply Chain
Will the supply-chain industry ever adhere to a set of standards to streamline replenishment and fulfillment?
 Posted 09 Aug 2000
WAP Browsers 101
A look at the three main categories of WAP-capable PCS/cellular phones and their role in the field.
 Posted 01 Aug 2000
Plugging in to Web-based CRM
Now that the utility industry is facing deregulation, electric and natural gas companies are looking to customer relationship management systems to help retain current customers and to recruit new ones. Even so, the development of interactive customer services is still in its infancy in this industry.
 Posted 21 Jul 2000
Power to the People
Gas and electric utilities are turning to the Internet to retain customers in the face of deregulation and growing competition.
 Posted 22 Jun 2000
Survey Shows PRM Taking Off
Bob Thompson, president of Front Line Solutions, shares the results of a recent benchmark study on Partner Relationship Management (PRM) initiatives and their current roles in sales strategies.
 Posted 02 Jun 2000
News in Brief
Posted 06 Jun 2000
Coming Events
Posted 06 Jun 2000
Request for Proposal: A Guide to KM Professional Services
Posted 18 May 2000
Who's Minding the Online Shop?
Posted 01 Mar 2000
When Disaster Strikes!
Advance planning will help your company and employees get back on track with minimal disruption-and also enable you to provide a seamless transition to your customers.
 Posted 01 Feb 2000
Read All About It!
Looking for a summer escape...or competitive advantage? Our panel of CRM experts reviews the latest and greatest business technology books.
Posted 01 Aug 1999
 
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