destinationCRM.com — CRM Buyer's Guide
The Landmark @ One Market
San Francisco CA 94105

Visit their Web site: www.salesforce.com
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With Salesforce you can close deals, service customers and deliver 1:1 marketing campaigns from anywhere. Our social and mobile cloud technologies — including our flagship sales and CRM applications — help companies connect with customers, partners, and employees in entirely new ways. And thanks to the cloud, all of it comes with low cost, low risk, and fast results.

Product Description
Sales Cloud: Sales Force Automation and CRM

Sell smarter and faster with the worlds #1 CRM.  From the small business to the large enterprise, building connections and improving efficiency is the key to winning sales. With Sales Cloud your team can grow your accounts faster, find new customers faster, and close deals faster — from anywhere. See why our 100k+ customers experience a 32% increase in productivity.


See the #1 CRM Application in action >

See why Salesforce is for small businesses>

Test drive the application now>


Service Cloud: Customer Service, Support, and Help Desk

Built on the Salesforce1 Platform, Service Cloud allows you to deliver revolutionary customer service from anywhere, anytime, on any device. So you can embed one-touch service directly into products. It’s the full power and functionality of Service Cloud wherever you are.

Whether you're on your desktop or on the go, you have everything you need to be more productive, resolve more cases, and satisfy your customers.

Get a Quick Peek into the Service Cloud App>


Salesforce1 Platform: Application Development

Turn your ideas into apps, fast, with the world's #1 cloud platform. Connect customers, partners, employees, and the next generation of apps and devices with the Salesforce1 Platform.

Get a demo of the #1 cloud platform>


Whitepapers, Archived Webcasts and Sponsored Content
  • CRM Handbook
    A growing business needs a good Customer Relationship Management (CRM) application. It helps you manage critical customer information in one place — and gives you a complete view of your business. You’ll gain key business insights that help you close more deals, boost sales, and improve forecasting accuracy. But is now the right time for you? Download the free CRM Guide.
  • E-book: 6 Secrets to Exceptional Customer Service
    Imagine the loyalty and return business you could build by delivering customer service that exceeds customer expectations every time. In this free e-book, see what you need to do to give customers what they want.
  • E-book: Secrets to Business Growth
    In this e-book, you’ll get tips from three successful entrepreneurs on how they were able to grow their businesses, keep up with that growth, and turn around a stunning ROI.
  • Salesforce1 Platform: App Guide and Gallery
    What could you do with new APIs and mobile services from the Salesforce1 Platform? This guide shows you: 9 Examples of Customer Apps built on the Salesforce1 Platform, over 70 app ideas arranged by industry that you could build, today, and a list of 14 partner apps created on the Salesforce1 Platform in the AppExchange.
This company is listed in the following categories:
AnalyticsBig Data CRMChannel ManagementCloud-based CRM
Consumer Packaged GoodsCustomer Service/Call CentersEducationEnterprise CRM
Financial Services/BankingGovernmentHealthcareInsurance
IntegrationManufacturing/AutomotiveMarketing AutomationMobile
Non-profitPharmaceuticals/ChemicalsProfessional ServicesRetail
Sales AutomationSMB/Mid-market CRMSocial CRMSports/Entertainment
Articles Mentioned
Salesforce.com Launches Shield for Financial Services Cloud
The solution aims to assist financial services providers in complying with industry regulations.
Switching CRM Systems: Improve When You Move
A platform change (if you need it) signals a good time to update your processes and mind-set, too
CRM’s Next Biggest Trend: Predictive Analytics
It's like having a personal guide who tells sales and marketing professionals 'This profile is one of your best'
Salesforce.com Acquires Demandware
The deal expands the CRM provider's presence in e-commerce
The 2016 CRM Market Influential Leaders
This year's crop of visionaries includes a trail-blazing retailer, a cloud innovator, a social media maestro, and a trio of hospitality disruptors.
The 2016 CRM Market Elite Customers: Doblet
Mobile phone charging provider Doblet has seen revenue increase 845 percent with Salesforce.com
The 2016 CRM Market Elite Customers: Dormify
The e-commerce home furnisher increases email revenue with the help of marketing automation provider Dotmailer
LinkedIn Updates Sales Navigator for Quicker Contact Access
The social selling tool gets a makeover for Salesforce.com, Gmail, and mobile devices.
Shutterstock to Deliver Images Across Google Advertising Products
Shutterstock's advanced API technology is now integrated with Google's ad platforms.
Retailoring Retail for a Mobile-First World
To compete with pure play e-commerce outfits like Amazon.com, companies must bolster their mobile strategies and focus on expertly combining digital and physical shopping realms. Part of a special Retail Report
Digital Natives Versus Digital Migrators: Does It Matter Where You Start?
Although digital-born companies and traditional retailers are facing different challenges, both must deliver on their brand promise and offer personalized experiences to succeed in today's environment. Part of a special Retail Report
On Social, Not All Negatives Are Bad
Companies should use customer comments—both good and bad—to drive brand transformation
Salesforce.com Unveils Lightning Customer Community
Lightning Customer Community enables companies to engage with their customers through online social communities.
RingLead Releases Unique Web-To-Lead
Web-to-Lead offers account-based lead routing, lead enhancement with social and firmographic append options, duplicate prevention, and more.
SDL Releases Global Team App
Users can now collaborate with global sales teams with real-time multilingual translation within the Salesforce.com platform.
PandaDoc Integrates with SugarCRM
SugarCRM users can now create, send, and track documents right within their CRM systems.
Salesforce.com Releases Pardot Engagement Studio
The platform aims to be a command center for B2B marketing teams.
Invisible Solutions Launches SmartCloud Connect for Mac
SmartCloud Connect, a platform for integrating Outlook and Office365 to Salesforce.com, is now available for Mac computers.
Campaign Monitor Launches App Store and Certified Partner Program
App Store launches with more than 200 certified apps and integrations to leading marketing technology providers, including Google Analytics, Magento, Salesforce.com, Shopify, and WordPress.
Influitive Enhances Its AdvocateHub
New machine learning technology in AdvocateHub analyzes millions of data points to help marketers attract, engage, and activate advocates.
Skedulo Releases Lens for Mobile Workforces
Skedulo Lens appointment scheduling tool gives customers a say in when service appointments happen.
At SugarCon, SugarCRM Adds Data Enrichment, Machine Learning, and Intelligent Agent Technology
People and technologies need to come together to let customers design their own experiences, speakers suggest.
ZynBit Partners with App-X
ZynBit.com is bringing email integration to the App-X's CRM platform for private equity firms.
Bullhorn Updates Pulse, Releases SalesDuel and Blueprint
Bullhorn's new products provide gamification, account gap analysis, and automatic updates for customer contact information.
Alteryx Expands Analytics for Salesforce Analytics Cloud
Alteryx's integration with Salesforce.com Wave Analytics speeds access to Salesforce.com data across the Customer Success Platform.
Cabinet Releases Salesforce.com Integration App
Cabinet's new app facilitates a real-time sync between Cabinet SAFE CLOUD and Salesforce.com.
Salesforce.com Acquires Demandware
Salesforce.com plans to leverage Demandware's capabilities to build out its Commerce Cloud.
Brands Bet on Bots
Facebook pushes bots as the new form of customer engagement
Six Pack Shortcuts Lifts Profits With NewVoiceMedia
With ContactWorld, the gym beefs up its sales force, and sales
Infer Releases Glance for Salesforce
New Infer Glance predictive app makes insights about customers and prospects more discoverable and actionable.
Invoca Integrates with Salesforce.com Marketing Cloud
Invoca for Salesforce Marketing Cloud extends call intelligence to include offline customer conversations.
Zappix Integrates Its Visual IVR with Salesforce.com
Integration of Visual IVR with Salesforce.com's customer service platform offers users more information access. (Featured on SmartCustomerService.com.)
Acumen Solutions Releases Connected Customer Service
Acumen Solutions leverages Salesforce.com's cloud, mobile, social, IoT, and data science technologies to accelerate business transformation for retailers.
RingLead Updates Capture
The new version of Capture provides easier prospect management, data enrichment, and enhanced Salesforce.com integration.
SAP Expands Its Analytics Capabilities
SAP is adding more predictive and machine learning capabilities and unifying its analytics solutions under the BusinessObjects brand.
Cirrus Insight Syncs Office 365 and Salesforce
A new integration syncs email and calendar data between Microsoft Office 365 and Salesforce.com.
At Sapphire Now, SAP and Microsoft Usher in New Partnership
The partnership between SAP and Microsoft brings SAP enterprise apps to Office 365.
Connections, Day 2: Salesforce.com Introduces Customer-Centric Tools to Encourage Collaboration
Cross-departmental communication is a must for companies who wish to nail customer experience.
Akoonu Extends ABM Capabilities
Akoonu extends platform capabilities for fueling account-based marketing and selling.
Salesforce.com Launches Marketing Cloud Lightning at its Connections Conference
At its annual digital marketing event, Salesforce releases mobile, email, and advertising tools to power more personalized customer interactions.
DoubleDutch Launches the Live Engagement Platform
DoubleDutch LEP transforms data collected at live events into marketing activities.
Bigtincan Releases V 5.0.1 of bitincan hub
New capabilities of bigtincan hub enhance customer engagement, improve follow-up, and speed call reporting.
RingLead Launches Account Based Marketing Solution for Salesforce and Marketo
RingLead's ABM software automatically links new leads to target accounts immediately.
Mobile Marketing to Grow Nearly 30 Percent per Year, MarketsandMarkets Reports
The market for mobile marketing software is expected to hit $98.85 billion by 2021, MarketsandMarkets' research finds.
Badgeville Releases Total Enterprise Engagement Connector for Salesforce
Badgeville extends digital motivation across the Salesforce.com ecosystem.
Infer's Profile Management Update Helps Get Marketers Up and Running
"Quick-start" self-service capabilities give marketers a push in contacting their strongest prospects.
Sales 2.0 Conference 2016: Restructuring Mind-Sets Will Lead to Higher Performance
To reach the next level, sales professionals should consider challenging their old ways of thinking and acting.
InviteManager Provides One-Stop Shop for Customer Entertainment
The solution aims to handle all aspects of event management.
Clari Launches Dynamic Forecasting
Clari Dynamic Forecasting includes real-time data science, activity tracking, and Salesforce.com integrations.
Bluewolf Launches Digital Marketing Assessment Service
Bluewolf's Digital Marketing Assessment provides marketers with strategic action plans to improve business performance from existing cloud-based marketing technology investments.
Ritani Crafts Finer Customer Service with NewVoiceMedia
The luxury jewelry maker's new solution helps the contact center double as a ‘sales center'
8th Light’s Future Looks Bright with PipelineDeals
The software consultancy can store and share account data and plan projects using the intuitive platform
FieldAware Expands Internationalization and Software Integrations
French is the first foreign language added to FieldAware's field service automation solution.
Adobe Updates Sign for eSignatures
New integrations and features expand Adobe Sign across Adobe's Marketing Cloud environment.
ClearSlide and PeopleLinx Announce Partnership
The integration between PeopleLinx and ClearSlide brings together social selling and sales enablement platforms.
LiveHive Updates its Sales Acceleration Platform, Launches the Sales Connect Partner Network
The updated platform accommodates third-party applications to enable increased visibility throughout a sales cycle.
Altify Releases Altify Max, an Augmented Intelligence Sales Platform
Altify Max combines human and machine intelligence in one platform to provide sales people with action recommendations.
NachoMail Integrates with Salesforce.com
NachoMail users can now connect their mobile email platforms to their Salesforce.com accounts.
Velocify Releases SalesCaddy to Boost Lead Generation
The new tool scours social and professional networks to surface prospects, while making follow-up work easier.
Pegasystems Continues to Enrich its CRM Platform with Mobility and Analytics [Video Interview]
In this exclusive interview, CMO Robert Tas discusses the company's 'record year,' recent enhancements to the Pega 7 platform, and future product goals.
Why It's Critical to Invest in Customer Success
All businesses must become much more attentive to customer behaviors
Mobile Marketing Is Essential for Brand Differentiation
Companies need to make their marketing immersive for the most impact
Advocate Marketing Has Big Benefits
But first businesses need to better manage customer feedback
Cloud-Based Contact Centers: Bringing Clarity to a Crowded Market
A glut of vendors poses a challenge to buyers
New Marketing Automation Hits the Mark
Mobile and social media offerings enable organizations to have more targeted interactions
Unified Agent Desktops Connect Reps to Essential Apps
A single interface that houses all of the information an agent could need will increase productivity and efficiency
Customer Success Management Comes of Age
Ensuring that clients are getting the most out of what companies have to offer is key in today's as-a-service, subscription economy
IBM Acquires Bluewolf, Strengthens Ties with Salesforce.com
The consultancy will join IBM's Interactive Experience division.
Nexmo and AppShark Partner on Messaging Integration
With the partnership between Nexmo and AppShark, users can now communicate via SMS from within Salesforce.com.
ClearSlide Updates ClearSlide for Outlook
The latest version of ClearSlide for Outlook auto-logs engagement activity to Salesforce.com and Microsoft Dynamics.
Salesforce.com Releases Wave Analytics for Community Cloud
The updates provides channel partners with added intelligence to boost sales performance.
Badgeville Integrates Into Zendesk, Skillsoft, and IBM Connections
Badgeville's newest application connectors extend gamification to reward employee behavior in more applications.
Lattice Engines Releases Lead Enrichment
The new tool arms B2B marketers and sales reps with insights to better segment and target their accounts.
Technavio Sees Huge Growth in Social Business Applications
The market for enterprise collaboration and communication, marketing automation, digital asset management, and social media marketing management is expected to exceed $23 billion by 2019.
Salesforce.com Releases Field Service Lightning
Field service reps can now tend to on-site customer issues using their mobile devices.
Inbenta Integrates with Salesforce’s Desk.com
Inbenta's search platform can provide self-service search capabilities for company customer support knowledge bases.
WealthEngine Extends Capabilities of Salesforce Financial Services Cloud
WealthEngine participates as a Salesforce.com Financial Services Cloud launch partner to transform the client-advisor experience.
Deloitte Digital Launches Connected Bank Solutions
Deloitte Digital is extending the reach of Salesforce.com Financial Services Cloud with its Connected Bank Solutions.
Interactive Intelligence Launches PureCloud Engage for Salesforce
Interactive Intelligence's PureCloud Engage is now available on the Salesforce.com AppExchange. (Featured on SmartCustomerService.com.)
Salesforce.org Launches Higher Education Data Architecture (HEDA)
HEDA enables colleges and universities to connect with students, alumni, faculty, and staff in new ways.
Broadview Networks Launches OfficeSuite Connector for Salesforce
Broadview's OfficeSuite Connector is now available on the Salesforce.com App Exchange. (Featured on SmartCustomerService.com.)
GetFeedback Extends Salesforce Health Cloud With Surveys and Forms
GetFeedback becomes a Salesforce Health Cloud launch partner, enabling healthcare organizations to collect feedback from patients within Salesforce.com.
Yellowfin Set to Release Version 7.2
Yellowfin 7.2 offers enhanced workflows and collaboration tools, connectors to more data sources, and greater forecasting and analysis capabilities.
Broadview Networks Launches OfficeSuite Connector for Salesforce
Broadview's OfficeSuite Connector is now available on the Salesforce.com App Exchange. (Featured on SmartCustomerService.com.)
TouchCommerce Releases TouchSMS
New capabilities enable live chat agents to connect with customers via a mobile text messages.
The 2016 CRM Service Elite: Labor First
With revamped call center technology from NewVoiceMedia, Labor First puts customers first
Taskfeed Joins the Cirrus Insight Inbox Apps Marketplace
The integration brings task management through Salesforce.com into Gmail and Microsoft Outlook inboxes.
InGenius Launches InGenius Connector Enterprise 4.0 on the Salesforce AppExchange
InGenius Connector Enterprise 4.0 now provides telephony support in Salesforce.com Omni-Channel. (Featuredon SmartCustomerService.com.)
Concord Contract Management Available on Salesforce AppExchange
Concord's Salesforce.com integration allows users to generate and manage contracts directly from within Salesforce.com.
Salesforce.com Adds Dashboards to Sales Wave Analytics
Visual analytics tools aim to let sales professionals craft better strategies and boost team performance.
HeyWire Launches Business Messenger on the Salesforce AppExchange
Heywire's text messaging platform for sales and customer service is now available on the Salesforce.com AppExchange.
SpringCM Given Platinum Status in Salesforce.com Partner Program
The Platinum Partner designation recognizes the growth of SpringCM apps in the Salesforce.com ecosystem.
Bigtincan Updates its Mobile Content Enablement Platform
Tighter links with CRM systems help mobile sales and service professionals glean insights about content.
Jive Releases Jive for Customer Engagement
Jive for Customer Engagement is part of a larger update to many of Jive's internal and external collaboration tools.
Bloomfire Launches Sales Enablement Software
Bloomfire SE helps sales and marketing teams align the right content with the right prospect in the sales cycle.
Five9 Helps Open English Keep Class in Session
Five9's cloud contact center technology lets the online language school contact leads in seconds
SpringCM Launches Track It
SpringCM's Track It mobile app provides actionable insight into the status of contracts to forecast when deals will close.
ChannelEyes Launches Optyx on Salesforce AppExchange
A new sales workflow tool gives account visibility to indirect channel sales managers.
SpringCM Updates File It Document Management Solution
File It 4.0, a central repository for managing content and contracts, gets a new, easier-to-use interface.
Salesforce Delivers New Marketing Cloud Services
New services deliver a framework for digital transformation and capabilities to deploy and manage journeys for retailers.
FairWarning Issued Patent for Detecting Fraud and Misuse in CRM Systems
U.S. Patent 9,202,189 provides the foundation for FairWarning for Salesforce.
ToutApp Launches Sales Campaigns
The sales productivity tool aims to automate workflows and streamline complex processes.
DiscoverOrg Updates Its Google Chrome Extension for Sales Prospecting
DiscoverOrg's sales intelligence data is now accessible while searching and browsing online.
Xplenty Releases Five New Integrations
Data can be incorporated from Salesforce.com, Slack, Intercom, PagerDuty, and Mixpanel.
Gryphon Networks Adds Visibility to Its Sales Intelligence Platform
The updates promise to equip sales managers with insights that help them bring reps up to speed.
Accenture Acquires CRMWaypoint
The deal strengthens Accenture's cloud-first agenda and Salesforce.com capabilities.
Outlook 2016: How CRM Will Foster an Era of Good Feelings
As tools mature and vendors rally around journey-driven solutions, organizations will be better equipped to please customers' ever-evolving demands
Badgeville Gamifies Customer Success
New Application Connectors bring digital motivation to leading collaboration, service, and CRM systems.
Box, Salesforce.com Strengthen Ties with Files Connect
The CRM vendor and the content management provider bolster offerings for customers of both platforms.
Trumpia Updates Mobile Messaging and Marketing Platform
Trumpia's updates include streamlined contact management with Salesforce integration.
Insite Software Acquires Storyworks1
The acquisition of StoryWorks1 bolsters Insite's connected commerce platform strategy with rich functionality for digitally enabled B2B selling.
Qvidian Updates Content Automation and Dynamic Sales Playbooks
Improved productivity, visualizations, and deep CPQ integrations highlight enhancements in Qvidian's sales execution platform
Cirrus Insight Launches Cirrus Insight for Outlook
Cirrus Insight for Outlook brings together Microsoft's email client and Salesforce.com.
E-Commerce Gets Social
Salesforce.com and SAP bring e-commerce capabilities to social communities
Microsoft's Stutz Rumored to Have Joined Salesforce.com
Bob Stutz, corporate vice president in charge of the Microsoft Dynamics CRM product line, has reportedly left the company to take on a role as chief analytics officer at Salesforce.com.
Salesforce.com Releases Predictive Journeys for Its Marketing Cloud
Scoring and segmentation tools will enable marketers to anticipate likely customer behavior—and engage them accordingly.
Azuqua Releases Azuqua for Customer Success
AZuqua for Customer Success integrates data and workflows from disparate CRM, marketing automation, service, and support applications.
Avoka Launches Avoka Transact for Salesforce
With Avoka Transact for Salesforce, companies can open and service accounts right from within Salesforce.com.
Vidyard Launches Vidyard Live Streaming Media Solution
Vidyard Live enables marketing and sales to see who watches their live events and automatically converts videos for on-demand use.
Salesforce.com Unites SalesforceIQ and Desk.com
The integration bolsters collaboration among sales and service departments in small to midsize businesses.
TAS Group Releases Sales Performance Manager
Sales Performance Manager offers built-in sales management expertise, insights, and best practices with complete visibility into pipeline and performance.
Infer Launches AI-Powered Prospect Management Platform
Infer's Prospect Management brings predictive technology to deliver intelligent recommendations to sales and marketing.
Salesforce.com’s Pardot Marketing Automation Platform Integrates with Gmail
Sales reps can gain access to client and prospect information as well as lead scores and grades within the popular email platform.
Let Empathy Toward Customers Guide You
An empathetic employee will listen to customers, understand their needs, and be motivated to provide them with the right solution
On the Scene: At Dreamforce 2015, Salesforce.com Strengthens Ties with Microsoft
The two software giants plan to deliver even deeper integrations in 2016
How Amazon and Salesforce.com Are Shaping Mobile Customer Support
Video chat apps such as Amazon's Mayday Button and Salesforce.com's Service SOS lead a new breed of mobile customer service apps
Third-Party Power: The Rise of the B2B App Store
How software development partners are shaping the future of CRM
Trapit Launches Android App and Twitter Integration
The recent moves allow salespeople to extend their sales activities to mobile and Twitter.
LevelEleven Releases Pacing Sales Reporting Tool
LevelEleven Pacing helps sales pros manage their pipelines with real-time data delivered in Salesforce.com.
Salesforce.com's Pardot Helps Field Nation Work the Field
The freelance-management platform provider feeds its sales team high-quality leads with Pardot's marketing automation system
On the Scene--CRM Evolution: CRM Is Evolving Toward the Internet of Things
As companies gear up for an ecosystem of connected devices, they must evolve their technologies to accommodate the demands of customers
Analytics Advance Through the Cloud
The analytics-as-a-service market is expected to grow fivefold in five years
Retention Science Releases Adaptive Lifecycle for Marketers
Powered by artificial intelligence and predictive analytics, the platform aims to customize and automate email marketing campaigns according to customer preferences.
ClearSlide Releases Predictive Insights Tool
The new predictive dashboards are designed to help sales reps assess the deals in their pipelines.
TinderBox Launches TinderBox Signals
TinderBox Signals provides sales teams and managers with instant deal alerts on any device.
Why Personalization Has Become Critical to the Sales Process
With information literally at everyone's fingertips, the best way to stand out is to personalize.
LiveHive Releases SmartPath for Automated Email Sequencing
LiveHive SmartPath delivers email sequencing and reports on a single platform.
Qvidian Launches Digital Sales Playbooks for Salesforce1 Mobile
The new app lets sales team deliver content through Salesforce 1 Mobile.
Salesforce.com Adds Buy Buttons to the Community Cloud
New Lightning Components allow companies to link e-commerce platforms into their discussion pages.
How HP Integrated Social Media into its International CRM System
Discover a 360-degree solution for social care.
BoostOptix Releases Free BoostBasics Email Productivity Solution
BoostBasics helps users add inbound and outbound emails automatically.
Analyzing the 2015 CRM Market Awards
The growth of digital marketing, CRM's new tie-ins with mainstream technologies, and a strong showing by Microsoft headline our 14th annual market awards.
Say It Ain't So, Salesforce!
The company has made it easier for vendors to integrate and innovate. Will a sale change that?
From the CRM Trenches: A 30-Year Perspective, Part 2
Brace yourself: Mobility, social CRM, and wearables will create new challenges—and opportunities
Spring Events Yield Web Trends for SMBs
Digital touch points—and digital wallets—lead the way
The 2015 CRM Market Elite: PERQ
Marketing tech company PERQ accelerates its conversion rate by 500 percent with Salesvue.
Qstream Introduces Predictive Sales Tools for Salesforce.com
Mobile sales performance indicators work with CRM to help managers predict team success.
Logi Analytics Releases Logi 12
Logi 12 introduces DataHub and Discovery Module, as well as updates to Info and Vision.
From the CRM Trenches: A 30-Year Perspective
Technology has changed everything but this: People are still the name of the game
Brisk Announces Google Apps Integration
The sales solution will now integrate prospect information stored in Gmail.
PeopleLinx Launches Updated Social Selling App for Salesforce.com
New version expands reach beyond social to include email and phone capabilities.
The 3 Ds of the Internet of Things
It's all about connecting devices, data, and development platforms
Genesys Furthers Integration with Skype for Business
Customers no longer have to "sacrifice functionality" due to a limited integration.
RingCentral Partners with inContact to Provide Cloud Contact Center Functionality
The cloud communications provider will now offer real-time queuing and dashboarding for the contact center.
Marketo Integrates with InsideView Target To Streamline List Importing
InsideView Target customers can now build targeted lists for Marketo with one click.
Emma Acquires Marketing Solutions Provider Boomerang
Email marketing provider increases customer base as it continues to expand its product offerings.
Analysts at Gartner Business Intelligence Summit Talk Top BI 'Dilemmas' and How to Solve Them (Video Presentation)
The future of IT calls for boldness and a bimodal approach.
Datahug Introduces Sales Closer, a Sales Assistant for CRM Systems
The tool offers predictive guidance for closing sales.
Genesys Debuts the Latest Version of Its Customer Experience Platform
Updates include new omnichannel journey management capabilities.
Ifbyphone Becomes DialogTech
Company rebranding reflects a greater market change around voice communications.
Autopilot’s Multichannel Marketing Platform Promises to Fill Key Market Gap
The solution is for customers that have ‘outgrown MailChimp, but are not yet ready for Marketo.'
Small Customer Service Vendors Can Make Big Contributions
A best-of-breed solution from a small company doesn't have to be such a risky proposition after all.
Can Configure, Price, and Quote Apps Be Sales' BFF?
Add the power of knowledge to your reps' sales arsenal.
The 2015 CRM Service Awards: Rising Stars
Our six Rising Stars proved their dedication to improving customer service via a variety of channels.
The 2015 CRM Rising Stars: NewVoiceMedia Builds Multichannel Contact Centers for Salesforce.com Customers
Fast growing and highly rated, the cloud contact center provider dominates on the AppExchange.
The 2015 CRM Service Elite: NewVoiceMedia Helps Cancer Charity with Fundraising Efforts
New insights give the Canadian Cancer Society in Saskatchewan a running start on its Relay for Life event.
Attensity Introduces Semantic Annotation to Interpret Unstructured Data
New SDK enables companies to quickly parse unstructured texts and better understand their customers' needs.
Vision-e Launches eCoach on Salesforce.com's AppExchange
Sales teams use eCoach to personalize and enhance the quality of sales conversations.
Docurated Offers Its Content Cloud Through the Salesforce App Exhchange
The platform creates closer working relationships between sales and marketing.
Salesforce.com Updates Wave Analytics Cloud
Updates to Salesforce.com's mobile-first analytics platform make it easier for the average user to customize and share growing amounts of unstructured data.
Tinderbox Expands Its Pitch Sales Presentation Product
Tinderbox Pitch enables sales teams to automate slide selection and personalize sales proposals.
SAP Company Hybris Launches Contextual Marketing Platform
The solution will integrate with SAP's Customer Engagement and Commerce Suite to help companies better understand the customer journey.
MindTickle Releases Version 2 of MindTickle for Sales
MindTickle's sales training solution will run on a cleaner user interface and provide quicker communications for DIY sales trainers.
The Path to Personalized Customer Journeys
It takes much more than just knowing your customer's name.
WealthEngine Releases WE Prospect
WE Prospect lets users create ultra-segmented audiences.
LiveHive Adds Sales Acceleration Capabilities
LiveHive's Sales Engagement Platform enables sales teams to track and replace sales documents, even after download.
OTRS Group Releases Business Solution Software for Improved Customer Support
The new offering will incorporate live chat and refined ticket access on a social media-esque interface.
Adobe Announces DPS for Sales Enablement Solution
Adobe's Digital Publishing Suite for Sales Enablement comes with Adobe Consulting services.
Interactive Intelligence Adds Directory to Its PureCloud Collaboration System
The software and services provider's new cloud service is designed to foster collaboration in the enterprise.
Phonedeck Launches Talkfest, a Free Video Calling Tool Inside Salesforce.com
The app lets Salesforce users make a receive video calls without leaving their CRM systems.
TeamSupport Integrates with Oracle Sales Cloud
Seamless integration provides sales and service teams with greater visibility into the entire customer relationship.
Why Effectiveness Trumps Efficiency
'Things that increase the efficiency of sales reps are not valuable today.'
At Dreamforce 2014, Salesforce.com Delivers Wave Analytics Cloud
Salesforce.com entered the $38 billion analytics market with its sixth cloud platform. (Originally appeared on DestinationCRM.com)
Don't Drop the Ball on Your Digital Engagement Strategy
Customers' app journeys hold the key to new opportunities.
Salesforce.com Introduces Salesforce Files Connect
The solution brings native file integration to customer relationship management.
Tellwise Sales Acceleration and Collaboration Platform Debuts
SmartChat function transforms simple email into a live and friction-free seller-buyer collaboration environment.
Salesforce.com Launches the AppExchange Store Builder
Build-them-yourself app stores will provide more flexibility and opportunity for customization.
Full Circle Launches Opportunity Gatekeeper
Full Circle CRM's Opportunity Gatekeeper provides campaign influence and ROI metrics for marketers.
WealthEngine and DonorCommunity Partner on Integrated Fundraising Solutions
The partnership enables organizations to better segment and target contributors.
Badgeville Offers Its Gamification Solution Through Salesforce Sales and Service Clouds
The company promises speedier deployment times and improved services for Salesforce.com customers.
Wiley to Enhance Its Student Relationship Platform
Wiley will add registration capabilities to its higher education CRM system.
Klink Unveils Big Data Enterprise Solution for the Voice Channel
Klink's enterprise platform brings up relevant information about contacts during the interaction.
Subscription Services Can Revamp Business But Challenge Contact Centers
A new business model takes shape, where consumers rent goods and services rather than buy them.
Experian Introduces Holiday Hot Sheet; Joins Growing Group of Vendors Reporting Consumers' Holiday Habits
The Hot Sheet reports weekly shopping trends and provides campaign tips.
LevelEleven Launches Scorecard Solution to Stimulate Sales
The sales performance platform provider responds to customers' needs for effective behavior monitoring.
Salesforce.com Launches Desk.com App Hub
The new Desk.com App Hub is a one-stop shop for SMBs to access more than 50 partner apps.
Oracle Streamlines the Path to Its Sales Cloud
The company facilitates CRM cloud migration options for midsized businesses.
Selligy Launches Capture to Save Email in Salesforce
Frictionless email capture safeguards critical customer relationship history.
Salesforce.com Unveils Updated Customer Service Platform on Its Salesforce Tour in NYC (Video Interview)
President and Vice Chairman Keith Block touts improvements to analytics, app-building, and customer-engagement capabilities. Plus, an exclusive video interview with Stephanie Buscemi, senior vice president of Salesforce.com's Analytics Cloud
Campaign Monitor Acquires Online Survey Vendor GetFeedback
The acquisition accelerates Campaign Monitor's growth in the $5 billion market for email marketing and online survey applications
Salesforce Launches Salesforce1 Lightning Connect to Integrate Any Data Source with Salesforce
Lightning Connect is a real-time integration that unleashes the full power of the Salesforce1 Platform on data stored in legacy back-office systems.
CirrusInsights Links Salesforce.com to iPad Inboxes
Latest integration lets users track email opens, save email to CRM, and manage customers from their iPads.
NewVoiceMedia Partners with idio for Personalized Customer Experiences
NewVoiceMedia's partnership with idio to transform sales and service performance.
CRMCulture Launches ActionGrid on Salesforce AppExchange
ActionGrid focuses on enhancing Salesforce.com users' productivity with data management.
TIBCO Software Introduces Latest Version of Its Fast Data Platform
Updated solutions bring together data from multiple channels at the right moment.
Maritz Acquires Allegiance Software, Rebrands as MaritzCX
Allegiance and Maritz Research combine to help organizations increase customer retention, conversion, and lifetime value.
Fliptop Releases Predictive Account-Based Marketing App
New app automatically builds and maintains targeted marketing lists.
Cirrus Insight Now Links Salesforce.com to Office 365
App enables salespeople to manage and execute CRM and sales-related tasks within mobile and desktop email inboxes.
Avangate Release Fall 14 Version of Digital Commerce Solution
New release of Commerce Solution for Service Providers features tools to increase long-term customer retention.
Maximize the ROI of Your CRM Solution: Learn How to Get the Most for the Least
The payoff from your CRM system is determined as much by your commitment to it as by the strength of the technology.
Work-at-Home Solutions Are Transforming Call Center Operations
At-home agents can be as productive, if not more so, as those in the contact center.
Birst Releases Marketing Analytics Accelerator
Cloud analytics platform helps marketers build customer awareness, acquisition, and allegiance.
Cotap Launches External Messaging and Salesforce.com Integration
Cotap's new release enables mobile messaging to anyone in a business network.
eTrigue Adds More Email Providers to VisitIQ
Marketers can now leverage additional email providers for delivery of VisitIQ-enabled links and add marketing automation intelligence to ordinary email.
Make the Most of Social Selling
Knowing your customers is key to this sales strategy.
InvisibleCRM launches SalesLifeline
The new offering melds Outlook into Salesforce.com
At Dreamforce, Salesforce.com Unveils Road Map for Service Cloud Updates
Many new features delivered already, with more on the way.
SightCall Unveils New Amazon Mayday-Like features for Salesforce
New interactive features take SightCall customers beyond Amazon Mayday and Salesforce SOS for Apps.
InvisibleCRM Launches Chatter Enterprise
Salesforce.com Chatter is now integrated into Microsoft Outlook.
At Dreamforce 2014, Salesforce.com Delivers Wave Analytics Cloud
Salesforce.com enters the $38 billion analytics market with the launch of its sixth cloud in the Salesforce Customer Success platform.
ClearSlide Releases Three New Sales Products
ClearSlide Follow, ClearSlide Mail, and ClearSlide for Salesforce.com increase sales leader visibility.
Brainshark Unveils Sales Accelerator Tool at Dreamforce
The new platform provides sales reps with more contextual content.
Demandbase Introduces Sales Accelerator on the Salesforce.com AppExchange
The integrations allow businesses to connect B2B advertising and marketing results with sales performance.
Acuity Launches Acuity3D on the Salesforce AppExchange
The app helps sales people make data-driven decisions.
SurveyMonkey Releases SurveyMonkey for Salesforce
SurveyMonkey's latest integration allows companies to manage and access survey data within Salesforce.com.
Cirrus Insight Adds Nimble Smart Contacts Integration for Gmail
Salespeople can access Nimble's Smart Contact insights right within their email inboxes.
Tactile Introduces Tact Premium
Tactile is expanding its flagship product line with a new subscription-based offering that fully embeds Salesforce into a salesperson's daily communications and works both online and offline.
LiveOps Releases LiveOps Visual and LiveOps Visual Advantage
New standalone and Salesforce-integrated solutions allow agents to co-browse and screen share.
InvisibleCRM Launches New SalesDesktop Enterprise Product
Improved functionality in SalesDesktop Enterprise includes tighter integrations with Microsoft Outlook and Salesforce.com.
Refresh Hits the Salesforce AppExchange
Refresh lets Salesforce.com users access information about their professional contacts.
Stitch Unveils Stitch Smart Sales Assistant
The mobile-first anticipatory platform startup also announces general availability of its productivity apps.
ServiceSource Launches ServiceSource Customer Success App on Salesforce1
ServiceSource's new customer success app empowers teams to engage across the customer lifecycle and maximize customer lifetime value.
LiveHive Adds Capabilities to its Sales Engagement Platform
LiveHive delivers deeper customer engagement analytics and seamless mobile experiences, all synchronized within existing CRM systems.
Salesforce.com Announces Service Cloud1 and Sales Cloud1
Both Service Cloud1 and Sales Cloud1 provide a string of new mobile apps to help businesses better deal with customers and sales prospects.
Nimble Launches New Chrome Smart Contacts App
Nimble Smart Contacts adds relationship insights to browsers, Gmail, Microsoft Office 365, and Salesforce.com.
Salesforce.com Delivers Desk.com for Retail
Innovations in Desk.com for Retail include new pay-as-you-go pricing, reporting tools, and e-commerce integrations.
Medical Alert Puts Five9 on Call
In urgent need of a new contact center system, the emergency monitoring device provider turned to the cloud solution for aid.
Oracle Gets Serious About the Cloud at OpenWorld 2014
Oracle's updated customer experience cloud promises deep integration and "extreme innovation."
Nimble Launches Android Smart Contacts App
New Nimble Android app delivers intelligent relationship insights for business contacts.
Changing Consumer Behaviors Make Self-Service Growth Inevitable
To give today's customers what they want, help them help themselves.
Salesforce.com Launches Journey Builder for Apps; Partners with Omnicom
The new solution enables companies to incorporate mobile apps into customer journeys.
FPX Introduces Version 8.0 of Its Revenue Performance Management Solution
FPX Version 8.0 includes more predictive capabilities and tighter integrations with CRM systems.
FirstRain launches API to Increase Use of Predictive Analytics in Enterprise Applications
The FirstRain Personal Business Analytics API delivers personalized information experiences across the enterprise.
Aviso Launches Sales Forecasting Tool
The solution helps sales teams predict quarterly sales through machine learning.
Don't Let Your Sales Team Drown in Big Data
Five tips for identifying and reaching your ideal customer.
Tellwise Integrates Smart Messages with Salesforce
The new buyer collaboration engine lets salespeople focus on customer engagement with improved forecasting accuracy.
Fonality Releases CRM Link for salesforce.com
New feature enhances Fonality's business phone system and CRM integration for Salesforce customers.
Vocus Marketing Rebrands as OutMarket, Strengthens Marketing Automation Arm
OutMarket will cater to midsize companies' marketing needs.
AppMesh Launches SalesMesh 2.0
New platform designed specifically for salespeople to enables two-way synching and selective sharing with Salesforce.com.
Salesforce.com Adds New Devices and Apps to Its Salesforce Wear Ecosystem
Apps support devices from Epson, Jawbone, Meta, Oculus, and Vuzix
Could Mobile CRM Solve Field Sales' Biggest Problems?
Understanding the options could help your organization determine which solution is best.
Why Marketers Need a Tag Management System
TMS solutions track customers' digital journeys so companies can automate appropriate actions.
Yahoo Sees Crystal-Clear Sales Forecasts with C9 Analytics
Sales operations shift focus from number-crunching to pipeline analysis.
Salesforce.com Launches Salesforce1 Community Cloud
New Community Cloud propels Salesforce.com into the fast-growing $3.5 billion enterprise collaboration market.
Logi Analytics Releases New Version of Logi Vision
Logi Vision 1.3 offers new mapping, social activity stream, and binning capabilities.
Jive Strengthens Its External Community Platform with Next Cloud Release
Latest update delivers deeper engagement, seamless connections across devices, and analytics tools to help companies attract and retain customers and partners.
CampaignAbility Integrates Nonprofit Fundraising Software with Salesforce.com
CampaignConnect for Salesforce.com delivers a full suite of automated fundraising solutions.
Viralheat Integrates with SugarCRM
Viralheat integrates its enterprise social media management platform with SugarCRM, connecting sales with social media.
CRM Evolution 2014 Day Two: Customer Engagement Is the Future of CRM
Brands need to revise their digital, mobile, and call center strategies.
Infor Buys Saleslogix from Swiftpage
Saleslogix will be rebranded Infor CRM and add sales and service functionality to Infor's CloudSuite.
PeopleLinx 3 Bridges the Gap Between Social and Sales
New user interface and dashboards highlight the release of PeopleLinx 3 social selling platform.
Bluenose Partners with Marketo to Deliver Intelligent Marketing Campaigns
The provider of customer success software joins the Marketo LaunchPoint Ecosystem.
Gryphon Networks Releases Sales Intelligence
Sales management system automatically captures call activity data to provide on-demand insight into sales performance.
Salesforce.com Introduces Desk.com Support Center with Video
With the new Video Support Center, companies can now deliver video to customers for self-service support from Desk.com.
Salesforce ExactTarget Launches the Next Generation of Journey Builder
Journey Builder is a comprehensive customer journey solution to plan, personalize, and optimize customer interactions across channels and devices
The 2014 CRM Influential Leaders
Whether their contributions are longstanding or just now being felt, these five visionary individuals have the potential to shape the industry's future.
The 2014 CRM Market Leaders
Paving the way for success throughout all areas of CRM, our finalists and winners in 10 categories exhibited strategies and innovation this year that put them at the top of their game.
The 2014 CRM Rising Stars
The vendors we honor made significant advances in a variety of areas this year, giving clients of all kinds the opportunity to grow and compete in a challenging business environment.
The 2014 CRM Elite
Finding the right tool to help your business achieve measurable results is not easy. Wise solution implementations have helped our four winners see their businesses boom.
Showpad and GoodData Partner on Data Analytics for Sales Meetings
Deep analytics and reporting on customer feedback are included in the newest offering.
GetFeedback for Salesforce Desk.com Launches
GetFeedback for Desk.com delivers an integrated customer feedback system.
Exposing (and Correcting) the 3 Biggest Customer Service Myths
What you don't know about your customers might surprise you.
Salesforce.com Launches Salesforce1 Sales Reach
The solution gives sales teams access to powerful marketing tools on the go.
Viralheat Granted Patents for Sentiment Analysis and Lead Identification Software
New patents let users mine social media for sentiment and lead generation.
Host Analytics Launches Host Analytics Sales Planning
New cloud-based application streamlines sales forecasting and planning.
Apple and IBM Forge Global Partnership to Transform Enterprise Mobility
IBM and Apple will collaborate on a number of industry-specific mobile applications and bring more Apple iOS devices to the business world.
Pair Live Chat with Helpdesk/CRM Software
Combining the two can unlock both solutions' full potential.
Medallia Releases Medallia for Salesforce
Medallia's new cloud-based customer experience management app is now available of the Salesforce1 AppExchange.
Oracle Announces LinkedIn Support, Touts Key Updates to Social and Marketing Clouds
At its Marketing Cloud Interact event, Oracle lays out its plans for leveraging LinkedIn as a marketing tool.
Lyris Launches Three Digital Marketing Apps for Its Customer Communications Platform
The mini apps are built to connect and extend Lyris capabilities across the enterprise.
Selligy Introduces Advanced Revenue Management Capabilities to Its Mobile CRM
Selligyadds reporting and forecasting features to its mobile CRM application.
Finding the ROI in Media Spending
Connect investments and processes to gain measurable results.
TinderBox Brings New Productivity Solutions to Microsoft Dynamics Marketplace
TinderBox has integrated its sales automation solution with Microsoft Dynamics CRM.
Cirrus Insight Releases iOS Mobile App
New iOS email app makes multitasking possible for business people inside their mobile inboxes.
Salesforce.com Launches Reports and Dashboard for the Salesforce1 Mobile App
New tools include deeply customizable reporting and visualization capabilities.
The Road to Omnichannel Marketing Success
As new channels emerge, context-based marketing plays a crucial role.
4 Ways to Master Omnichannel Selling
Salespeople must track the customer journey across multiple channels and be more collaborative than ever.
The Impact of the Mobile Boom on Data-Driven Marketing
Tips for capitalizing on a treasure trove of information.
Salesforce1 for Retail Launched to Address Industry-Specific Challenges
Mobile clienteling and communities solution will help retailers connect with customers.
LiveHive Releases Sales Collateral Analytics for Gmail
New integration with Google's Gmail tracks email views and file shares.
Cirrus Insight Launches Email Tracking, Analytics
Users can now turn to Cirrus to report on email opens and Salesforce.com events.
Seismic Updates Its Sales Enablement Software
The latest release adds tracking and reporting capabilities, external content integration, and other features.
FirstRain Introduces Personal Business Analytics for Salesforce1
FirstRain's Personal Business Analytics for Salesforce1 will be generally available next month.
gUnify Launches Salesforce Connector for BroadSoft and Google Chrome
gUnify Salesforce Connector integrates Salesforce CRM information with BroadSoft's hosted unified communications platform and Google Chrome with IP connected devices.
PeopleLinx Integrates Social Selling with Salesforce
Enterprises can now combine CRM with PeopleLinx's social marketing and sales platform.
Salesforce.com Delivers the Next Generation of Desk.com
With a new intelligent agent console, mobile app, and reporting engine, small businesses can now deliver customer service anytime, anywhere.
Salesforce.com Enters the Wearables Market with Salesforce Wear
The set of six open-source applications enables developers to build custom enterprise apps.
Blackbaud Launches Luminate CRM on Salesforce1 AppExchange
Blackbaud's Luminate CRM is geared specifically for mid-size, enterprise-level nonprofits,
Microsoft Updates Dynamics CRM
Microsoft's latest Dynamics CRM release combines new marketing, social listening, and customer care capabilities with the power of productivity.
Varsity Sales Squad Racks Up Points with LevelEleven App
Contest app helps increase sales and encourage best practices for cheerleading apparel company.
What's Customer Engagement Again?
More than just a buzzword, it's key to retaining today's digital customer.
Finding the Soft Edge
Solid strategy and great execution are just two sides of the long-term success triangle.
Microsoft and Salesforce.com Announce Strategic Partnership
Industry leaders to deliver new solutions and mobile experiences for mutual customers.
Salesforce.com Foundation Unveils Salesforce1 for Nonprofits
New solutions offer tools for program management, community engagement, marketing communications, and fundraising.
Can You Afford the High Cost of Unready Leads?
Defining your ideal customer is key.
Salesforce.com Launches New Salesforce1 Mobile App with Summer '14 Release
The new Salesforce1 Mobile App offers more than 30 new features in a single business app.
Looker Improves Visualizations, In-Browser App Development
BI product update will help move Looker upmarket.
Salesforce.com Introduces Salesforce1 for Financial Services
Salesforce.com unveils lead and referral engine for retail banking as the first in a series of financial services solutions.
Salesforce.com Introduces Salesforce1 Heroku Connect
With new synchronization technology that connects Salesforce1 and Heroku, any company can now build the next generation of engaging customer apps
Xactly Releases New Mobile Access for Sales
The integration of Xactly and Salesforce CRM on any mobile device powers sales with vital data;
ExactTarget's Social Studio Combines Features of Radian6 and Buddy Media
New social interface is part of Salesforce.com's Exact Target Marketing Cloud.
Retailers Bring the Digital Experience In-Store
Using smartphones, tablets, and creative displays, retailers can give consumers the best of both worlds.
Use Desktop Analytics to Improve Your Servicing Environment
Adoption of these solutions is poised to take off over the next few years.
Salesforce ExactTarget Marketing Cloud to Deliver LinkedIn Sponsored Updates
New deal empowers marketers to manage, track, and improve ROI for LinkedIn Advertising.
Salesforce.com Launches Salesforce1 Service Cloud SOS
Service Cloud SOS provides instant access to agents through a help button positioned inside a mobile app.
LiveOps Brings LiveOps Voice Advantage and LiveOps Outbound Advantage to Salesforce1 AppExchange
LiveOps Voice Advantage and LiveOps Outbound Advantage deliver phone and dialing capabilities within Salesforce.com.
Ifbyphone Introduces Spring 2014 Release
Ifbyphone's Spring 2014 Release enables marketing and sales teams to monetize and manage the surge of inbound calls from smartphones.
Constant Contact Launches Toolkit for SMB Marketing Automation
Constant Contact's Toolkit offering lets businesses see how campaigns are doing.
LiveHive Integrates with Salesforce CRM
The integration of LiveHive with Salesforce.com lets users share, track, and organize sales content and prospect engagements in one place.
Salesforce ExactTarget Partners with Datalogix
The partnership between ExactTarget's Marketing Cloud and Datalogix seeks to increase the impact of social advertising campaigns.
CorvisaCloud Releases Flexible Product-Plus-Platform Solution
Cloud contact center software users can customize the product in the same environment.
IBM Acquires Marketing Automation Player Silverpop
The deal is the latest in a series of acquisitions in the marketing automation space.
Backupify for Salesforce Now Offers One-Click Restore
New Backupify Restore function gives users a one-click cloud-to-cloud backup of Salesforce data.
Invoca Releases Invoca Signal
Invoca Signal brings marketing automation capabilities to inbound phone calls.
Salesforce.com Realigns Around Six Industries
Salesforce's new industries strategy will focus on delivering solutions for key verticals.
SalesClic Is Just the the Ticket for Better Sales Forecasts
ShowClix shortens sales cycles and improves forecasting with SalesClic.
Marketo Adds C9's LeadMap to LaunchPoint Ecosystem
The predictive analytics app provides a more holistic view of the sales pipeline.
Tactile Launches with a Sales Data Sync Platform
Founded by a former Salesforce.com executive, Tactile debuts Tact, a mobile app that syncs sales data from multiple sources.
Spanning Releases Backup for Salesforce.com
Spanning's cloud-to-cloud Backup for Salesforce is now available on Salesforce AppExchange.
Gagein Introduces Gagein for Salesforce on the App Exchange
Gagein for Salesforce identifies company news that could affect a sales call.
Brainshark Integrates with Salesforce's Work.com
Brainshark's sales performance tool available on Salesforce1 AppExchange.
Vocus Evolves Its Marketing Suite
Spring 14 Vocus Marketing Suite updates include Salesforce.com integration, automated communications workflows, customized lead scoring, and integrated analytics.
LevelEleven Makes User-Targeted Changes to Compete App
Contest creation is now easier and more robust.
The 2014 CRM Service Leaders
The 2014 CRM Service Elite
Integrating Social Media with Sales Strategy
Three tips for building strong relationships.
SAVO Releases CRM Opportunity Pro for Microsoft Dynamics CRM
The updated application expands CRM integration and provides additional resources, guidance, and insights to sales reps.
Ifbyphone Launches Call Tracking and Phone Lead Management on Salesforce AppExchange
Ifbyphone's Newest app captures the exact lead source of inbound calls and displays it to agents before they answer the call.
Azuqua Creates Connections, Value Among Multiple SaaS Applications
Start-up offers cloud-based business process optimization.
IntelliResponse Launches Virtual Agent for Salesforce on Salesforce1 AppExchange
IntelliResponse's virtual agent technology is now integrated with the Salesforce1 Service Cloud.
Intelliverse Enhances Sales Automation Solution with Click-to-Dial Outbound Calling
New cloud-based outbound calling app improves sales organizations' prospecting efforts, reporting capabilities, and performance.
ShoreTel Releases New Salesforce.com Integrations
ShoreTel for Salesforce and ShoreTel Sky for Salesforce, integrating Salesforce.com applications and the ShoreTel phone systems, ShoreTel Workgroups, and ShoreTel Sky Contact Center.
GetFeedback.com Unveils GetFeedback for Salesforce
GetFeedback for Salesforce lets users create mobile-ready surveys that integrate customer feedback directly into Salesforce.com applications.
CRM in the Age of Customer Engagement
When definitions are in flux, flexibility is key.
Lattice Engines Helps Mindjet Identify Top Prospects
Software collaboration sales team focuses on highest quality leads with Lattice's Predictive Lead Scoring.
The Future of Email Marketing
Along with mobile, new tools and technologies are changing email marketing—is your brand ready?
Sales Management Tools and Trends to Watch
How to transform selling through coaching, collaboration technology, and sales analytics.
Cirrus Insight Brings Zendesk, Desk.com, and Quickbooks to Gmail
Customer service and accounting applications can be accessed from within Gmail.
MicroStrategy Releases New Mobile Analytics Apps
MicroStrategy Analytics App for iPad and Analytics Express for iPad are just some of the platform provider's newest releases.
Full Circle CRM Launches Easy Campaign Member Status
Full Circle's Easy Campaign Member Status is a marketing tool to streamline campaign creation and maintenance for marketers.
Brainshark Releases Analytics Dashboard, Sales and Marketing Clouds
The visual interface for Brainshark's new analytics dashboard features more robust analytics in a central location.
WhatCounts Adds Salesforce Integration to Its Email Marketing Platform
WhatCounts Winter 2014 release also includes a new interface with tools to build relaztional tables and create segmentation rules.
Starmount Releases Version 3.0 of Its Omnichannel Customer Engagement Platform and Mobile Selling Solutions
Key features of Starmount Connect and Engage 3.0 include clienteling and integration to leading solutions for omnichannel commerce.
Cirrus Insight Brings Automated Calendar Scheduling to Salesforce and Gmail
New plug-in brings merges calendars and appointments with Salesforce customer data in Salesforce.com.
Encouraging Brand Advocacy
Five components of a better customer engagement system.
Salesforce.com CEO Marc Benioff Details Vision for Salesforce1
Kicks off Salesforce1 world tour with demos, context for new platform.
Microsoft Dynamics CRM Strengthens Offerings With Parature Acquisition
Agreement will add cloud-based customer service offering to Microsoft Dynamics CRM.
Information Technology Purchases to Grow 6 Percent in 2014
Forrester report predicts hottest categories will be SaaS and analytics.
Gamification Comes to the Contact Center
Game techniques keep agents happy, engaged, and better equipped to handle interactions.
Integrating Social Media Is a Strategy for Success
Expand your insights with a hub and spoke model.
Forrester Releases Wave Report on Social Media Marketing
Seven companies are named as top providers of social media marketing management.
Roambi Moves Flow into the Cloud
The data visualization publishing product is expanded to make sharing even easier.
More Companies Embrace Inside Sales Strategies
Study reveals the reasons behind increasing deployments of inside sales teams.
GetFeedback.com Launches, Offering a New Survey Platform
Two former Salesforce.com executives launched startup GetFeedback.com today to help companies design and administer online surveys.
Cisco Systems Turns to Radian6 to Unify Its Social Presence
Social listening tool lets the technology product and service provider focus on actionable data.
New Year, New Strategies
At the change of years, CRM welcomes new social, mobile, and gamification trends.
Cirrus Insight Launches Mobile App to Bring Salesforce.com into Inbox
Users can perform Salesforce.com functions while checking email on the go.
Salesforce.com Addresses Claims of Cheating at Dreamforce's $1 Million Hackathon
Winners Thom Kim and Joseph Turian did not submit a new app, accusers say.
Other Companies Shared the Dreamforce Spotlight
With 135,000 attendees, Dreamforce made for a great launching pad for companies besides just salesforce.com.
At Dreamforce Day 2, Salesforce.com Delivers New Salesforce1 Service Cloud
Powered by the new Salesforce1 Customer Platform, 1 Touch Service allows companies to build and embed service within any product, app, or experience.
At Dreamforce Day 2, Salesforce.com Unveils the Salesforce ExactTarget Marketing Cloud
ExactTarget Marketing Cloud is part of the new Salesforce1 Customer Platform, which Salesforce.com rolled out on Day 1.
InsideView Adds InsideView Clean and InsideView Target to Increase Database Accuracy and Marketing ROI
New products give marketers clean, accurate marketing data.
At Dreamforce Day 1, Salesforce.com Introduces Salesforce1
Salesforce1 is the new social, mobile and cloud customer platform built to transform sales, service and marketing apps
Salesforce.com Plans to Unveil Salesforce1 at Marc Benioff's Dreamforce 2013 Keynote
A preview of Dreamforce 2013 and Salesforce.com's new Salesforce1 platform
KiteDesk Releases Launches Social Sales App
Salesforce.com users can use KiteDesk to access email, social, CRM, marketing automation, and external data from anywhere on the Web.
Nuiku Launches Virtual Assistant App for Sales
The voice-enabled Nuiku virtual assistant lets salespeople access information on the go.
Mobile CRM Start-Up Selligy Closes $2.8 Million in Funding
Salesforce.com, Draper Fisher Jurvetson among the investors
Qvidian Releases New Versions of Sales Playbooks and Sales Analytics
Newest release introduces advanced capabilities for building more dynamic playbooks to improve sales execution.
Medallia Expands B2B Offering with 360-Degree Account Management Reporting
Additional enhancements, including CRM integration, closed-loop workflows, and revenue impact analysis, are also showcased in new release.
SugarCRM Introduces Sugar UX Solution
Redesign aims for user-friendly changes.
TrustSphere Launches Messaging Intelligence for Salesforce on Salesforce.com’s AppExchange
TrustSphere leverages the power of CRM analytics to deliver sales insights and collaborative selling capabilities for salesforce.com customers.
Zilliant Builds SalesMax Connect on the Salesforce.com Platform
SalesMax is now integrated with Salesforce.com's Sales Cloud.
Birst Releases Recurring Revenue Solution Accelerator
The Recurring Revenue Solution Accelerator delivers actionable analysis to help subscription-based businesses drive renewals, reduce churn, and grow new revenue.
Gainsight Unveils Next-Generation Customer Success Management Platform
Gainsight unlocks the power of customer data in the $500 billion subscription economy.
SAVO Launches CRM Opportunity Pro on Salesforce.com's AppExchange
Companies can now accelerate sales opportunities through the Salesforce Sales Cloud integration.
Velocify Releases Lead Manager on Salesforce.com's AppExchange
Activity prioritization feature is designed for high-velocity sales teams.
Enterprise Hive Announces Community Integration with Salesforce.com
The integration enables HiveSocial for Customer Service community conversations to be escalated into Salesforce Service Cloud.
Intelliverse IntelliConnection Now Integrates with Marketing Automation Solutions
Marketing automation integration within IntelliConnection Enterprise bridges the gap between lead generation and closed sales.
Salesvue Introduces Prospect-to-Pipeline Partners Program
Prospect-to-Pipeline seeks to help to turn the art of sales prospecting into a science.
CorvisaCloud Introduces Expanded Cloud Contact Center Platform
The new CorvisaCloud boasts several new features and deep Salesforce.com integration.
Mutare Expands Its Contact Center Analytics and Reporting Solutions
The expanded practice includes contact center and unified communications platforms from Cisco, Avaya, Salesforce.com, and Genesys.
Leadspace Integrates with Marketo to Boost B2B Lead Conversion
Marketo users can now auto-qualify and enhance Web leads.
FirstRain Launches Customer Insights on Salesforce.com's AppExchange
Expanded solution allows FirstRain to further tap into social and mobile cloud technologies to help businesses accelerate their customer company transformation.
CRM and Knowledge Management: Balancing Information and Insight
Companies are tying KM systems into CRM solutions to maximize understanding and use of internal resources, but the process can be onerous.
Salesvue Launches Prospecting-To-Pipeline Solution on Salesforce.com's AppExchange
Customers can now use prospecting tools within Salesforce to help increase the daily call volumes of any sales team.
InsightSquared Launches Sales Leaderboard App
Visual gamification app for Salesforce.com, empowers managers to boost sales team performance.
Sitefinity Connects to Marketo and Salesforce.com
Web content management system delivers personalized Web experiences for Marketo and Salesforce.com.
Simplify360 Announces Integration with Salesforce.com
Update will let companies create leads or cases from social media conversations.
ExactTarget Expands Email Marketing Products
Expanded Email Marketing Suite will integrate predictive content, mobile optimization, and automation for data-driven campaigns.
ExactTarget Expands Mobile Marketing Suite
Adds location-based messaging, MMS, and rich push notifications.
ExactTarget Introduces Journey Builder for Digital Marketing
Application to allow marketers to create, automate, and optimize campaigns with real-time capabilities.
Salesforce.com and Workday Deepen Strategic Partnership
The partnership will result in a comprehensive solution for running enterprises in the cloud.
inContact Upgrades Cloud Contact Center Software
Enhancements include new outbound offering, intuitive Salesforce.com agent interface, mobile supervisor applications, and expansion of its Cloud API set.
Full Circle CRM Partners with Silverpop
Silverpop customers now have access to key marketing campaign performance analytics.
LevelEleven Secures $2 Million in Additional Venture Financing
Salesforce.com is among those to invest in the gamification solutions provider.
Salesforce.com Unveils Salesforce Files
The company renames Chatterbox and leverages its EntropySoft acquisition.
The Mobile CRM R(evolution)
New options move focus from convenience to performance.
Mobility, Collaboration Mark Enterprise Evolution
Businesses are taking a cue from the consumer world.
Point N Time Software Unveils Meeting Mapper for iPad
Meeting Mapper for iPad Notes and Activities can be synced to Salesforce.com with the touch of a button using the new Instant Sync feature.
Infor Delivers New Inforce Technology
New tools improve connectivity between ERP and CRM operations.
Transera Deepens Its Salesforce.com Integration
Customer data can now flow from Transera into Salesforce and appear on the agent's screen.
Cirrus Insight Brings Salesforce Tasks into Gmail
New integration lets users carry out tasks in Salesforce without ever leaving Gmail.
Broadview Connects Cloud-Based Phone System with CRM
The CRM Connector integrates OfficeSuite with Salesforce.com and other leading CRM applications.
Salesforce Announces New Performance Edition
Performance Edition will combine Sales Cloud, Service Cloud and Salesforce Platform with Data.com, Work.com, Identity, Live Agent, Knowledge and additional sandbox functionality in a single solution.
Collaboration Makes Good Sales Great
World-class organizations leverage teamwork to be more successful.
The 2013 CRM Elite
The 2013 CRM Rising Stars
The 2013 CRM Market Leaders
Salesforce.com Launches New Salesforce Chatter Mobile
With the fourth generation of Chatter Mobile, employees will be able to edit records, view dashboards and take any business action.
ExactTarget Launches HubExchange App Marketplace
Platform brings marketing technologies and data together.
Salesforce.com Delivers Sales Performance Accelerator
Sales Performance Accelerator combines Salesforce.com's Sales Cloud, Data.com, and Work.com.
Salesforce.com Finalizes ExactTarget Acquisition
New partnership creates a ‘world-class' marketing platform.
Adobe to Acquire Neolane for $600 Million
Acquisition adds strength to Adobe's Marketing Cloud.
Miller Heiman Upgrades Its Sales Tools to Accomodate Mobile Devices
Software upgrade enables salespeople to access and update opportunity management data through digital and mobile platforms.
Oracle and Salesforce Enter a Strategic Partnership
Both companies agree to integrate Salesforce.com and Oracle clouds.
Jive Software Steps Up Mobile Strategy
Interest in enterprise collaboration fuels product development, integrations.
Marketers Sound Off on Digital Enterprise Issues
Is traditional marketing fundamentally "broken"?
Salesforce.com "Doubles Down" on Marketing
Omnicom Media Group taps cloud vendor for agency network.
engajer Video Platform Now Integrated with Leading CRM Software
Sales pros can now import, filter, and select CRM contacts for video campaigns.
Gigya Revs Up B2C Data Management
Launches Connected Consumer Management Suite
SAP Eyes B2C Commerce in Hybris Buyout
SAP co-CEO says move "asserts our will in the CRM marketplace."
InsightSquared Raises $8 Million for SMB Sales Analytics
Company wants to offer a "consumer, Web-grade" analytical experience.
Salesforce.com to Acquire ExactTarget, Round Out Marketing Cloud
The $2.5 billion deal will power cross-channel marketing attribution.
Birst Applies Analytics to NetSuite ERP, Cloud Commerce
Connector extracts more insights from ERP transactions.
Join the Conversation and Build Customer Trust
By joining customers' network of peers, organizations have an opportunity to improve customer trust.
Collaboration Meets Community Platforms
Enterprises are combining peer-to-peer and Web self-service capabilities to improve customer service and lower cost.
Salesforce.com Launches Company Communities
Widens scope of Salesforce platform to drive enterprise mobility.
Jenzabar Releases CRM for Continuing Education
Higher Reach CRM focuses on the recruitment and enrollment processes.
Front Row Solutions Releases Integration Solution for Legacy CRM Systems
Middleware breathes new life into existing CRM systems without sacrificing legacy databases.
CRM's Role in Managing Business Goals
Increase sales reps' productivity by setting clear goals and letting them track their progress.
Prosodie-Capgemini Launches SmartCall Mobile Customer Service App
Solution includes natural language, voice payments and speech analytics.
Salesforce.com Delivers Mobile Solutions for Government
New mobile solutions include Rapid Response 311, Mobile Communities for Government, Government Social Command Center, and Platform Mobile Services for Government.
Totango Releases Customer Success Management Dashboard for Salesforce
The updated CSM dashboard packages detailed customer lifecycle information in one view on Salesforce.com.
Gigya Adds 21 Partners to Apps Ecosystem
Social, marketing partner integrations help personalize Web experiences.
InsideView Launches InsideView for Marketing
Cites growing demand to attribute marketing efforts to revenue performance.
Alteryx Unveils Free Instant Line-of-Business Analytics
New Project Edition of Alteryx Strategic Analytics provides a way to drive data blending and analytic results.
Salesforce.com Launches Salesforce Communities
New Salesforce Communities will enable companies to create social communities with business data and processes embedded at the core.
EPM Live Releases Salesforce App
The new app integrates workflow capabilities into Salesforce.com's CRM system.
Intelliverse Integrates IntelliConnection Calling App into Salesforce.com
The integration unites two sales prospecting tools to increase sales activity and lead conversion.
Marketing and Sales Need Social Alignment
Teams should unify their social media strategies.
Predictive Analytics: The Futurists' Formula
Unlock customer insights that increase sales.
Growing Profits with Marketing Automation
Streamlining your sales and marketing tasks with automated technology can do wonders for your productivity and bottom line.
Rosetta Stone Gets Fluent in Smarter Selling
InsideView helps the language learning company uncover new prospects.
NewVoiceMedia Launches ContactWorld for Sales and Marketing
The new solution integrates with Salesforce.com to provide insight into sales activities.
8x8 Upgrades Virtual Contact Center
New features in Version 7.1 include enhanced CRM integration, tighter security, new administrator controls, and a new agent interface.
Gainsight Releases Growth Management Module
The new module leverages big data to increase renewal and up-sell for recurring revenue companies.
Demand Grows for Social B2B Data
Companies want to measure "ideal" customer profiles and lead behavior.
FirstRain Expands Analytics Actions for Salesforce.com
New sales productivity tool combines advanced analytics with tasking feature.
Salesforce.com Unifies Social Acquisitions
Launch of Social.com app weds social listening and CRM contact data.
Get the Full Picture
Four best practices for achieving a holistic customer view.
Salesforce.com Launches Platform Mobile Services
Weds mobile frameworks and customer data to jumpstart enterprise app development.
ReachForce Acquires SetLogik
The deal leads to the creation of the ReachForce Connected Marketing Data Hub to provide continuous marketing data enrichment and insights to help marketers.
Sign, Seal, and Deliver with E-Signatures
New technology enables companies to close deals faster and satisfy compliance issues—all while cutting costs.
Rexter Introduces Professional Relationship Management (PRM)
The startup launches a new system that leverages big data to guide professionals in engaging the right contacts when they're most likely to do business.
Intelliverse Offers Cloud-Based Sales Prospecting Solution
Automated outbound calling application eliminates dialing, voicemail, and gatekeepers.
Demandbase Secures $15 Million to Fuel Triple-Digit Growth
The funding will go to support growth of the company's advertising and Web site optimization platforms.
Badgeville Launches Gamification Toolkit for Salesforce
New integration solution helps companies increase adoption and value from their cloud application investments.
Salesforce.com Updates Chatter
Improvements include ability to publish files, polls via collaboration stream.
Interactive Intelligence Launches Cloud Solution for Small Contact Centers
CaaS Small Center is geared for contact centers with fewer than 50 agents.
Salesforce.com Customers Get Access to Predictive Offers
KXEN puts predictive analytics in the cloud for business users.
Datix and Scribe Partner to Extend Value of Epicor ERP and CRM
The partnership will bridge the gap between Epicor and Microsoft Dynamics CRM and Salesforce.com.
FirstRain Debuts FirstRain for Touch
Enterprise customer intelligence solution built for Salesforce Touch platform.
Attensity Releases Respond 6.0 for Social Contact Centers
The new offering provides advanced routing of customer communications for cross-organizational response.
The Art of the Screen Share
An age of online meetings calls for new sales skills.
Salesforce.com Debuts Service Cloud Mobile
Adds cobrowsing, mobile live chat, and communities for smart devices.
Eloqua Sets Its Sights on B2C Market
Marketers will receive more e-commerce capabilities and continued support for Salesforce.com products.
StackMob Boosts Enterprise Mobile Strategy
The evolution of the enterprise app store is the impetus.
Salesforce.com Launches Social Ads Platform for Twitter with New Twitter Ads API
Brands and agencies can now manage Twitter advertising at scale alongside all of their existing social marketing programs with the Salesforce Marketing Cloud.
Twitter Releases ADs API
New program makes it easier for advertisers to create sophisticated campaigns.
Bislr Unveils Intelligent Web Site Marketing Platform
New solution lets marketers launch mobile-optimized sites, improve lead generation, and track campaign results.
HootSuite Integrates with Socialcast
Adds enterprise social networking and collaboration tool to app directory.
Bally Pumps Up Its Image
A twice-bankrupt fitness giant revamps its service efforts.
Genesys Expands Relationship with Salesforce.com
Genesys Connect for Salesforce Service Cloud is now available on Salesforce.com's AppExchange.
Get Satisfaction Rolls Out Small-Business Solution
Community managers get more insights into customer traction.
Anametrix Launches Plug-in for Excel
New feature makes multichannel data analysis and reporting easier for marketers.
NextPrinciples Debuts Social Analytics and Engagement Platform
Insight-To-Action lets businesses integrate social conversations into CRM systems.
Infusionsoft Grows Its Social Business
Its acquisition of social marketing firm GroSocial adds to its SMB sales and marketing automation mix.
Cloud Sherpas Acquires Innoveer, Navigis
Acquisitions expand the cloud integrator's CRM advisory and cloud integration services.
Comm100 Releases Live Chat 7.0
Comm100 upgrades its Live Chat solution with seamless Salesforce.com integration and a streamlined operator console.
Mobile App Developers Face Benefits, Pitfalls in 2013
Maintaining customer satisfaction is key to mobile app storefront success.
Rightpoint Joins Forces with Salesforce.com
Digital agency to assist customers in moving beyond legacy CRM systems.
Brainshark Satisfies Hunger for Leads
Data.com helps deliver "the best possible audience" for marketing messages.
Building an Impenetrable Cloud
Companies concerned about data security have more hybrid (public and private) cloud computing options.
5 Emerging Sales Productivity Tools
New social, mobile, and collaborative tools help sales teams close more deals.
Vendors Grow Their Partner Ecosystems
The integrated cloud app platform will be at top IT trend for 2013.
Marketing Automation Goes Mainstream
As technology evolves, so must SMB strategies.
SalesFUSION Releases New Version of Its Integrated Marketing Solution for Salesforce.com
Marketing software vendor releases latest version of integrated marketing software for AppExchange to include integrated event management.
Acquisition, Funding Round to Help Cloud Sherpas Grow
Cloud service brokerage aims for greater density in strategic markets, deeper alignment with existing partners, and expansion into new technology categories.
Oracle to Acquire Eloqua for $871 Million
Move foreshadows Oracle's burgeoning Customer Experience Cloud.
Salesforce.com Socializes Sales Performance Management
Weds Work.com with Sales Cloud; debuts native game mechanics.
Angel Unveils New Outbound Campaign Manager
Cloud-based tool gives businesses the flexibility and insight to proactively create personalized customer experiences.
Birst Bolsters Predictive Analytics for Sales
Predictive analysis of transactional data improves sales performance.
Angel Releases Cloud CTI Adaptor for Salesforce
The new cloud solution offers a complete view of the customer for a more personalized customer experience.
Coveo Pulls in $18 Million in Funding
The technology will help Coveo expand its solutions for greater insight from big data and better customer engagements.
Infor Acquires Orbis Global
Move strengthens marketing resource management capabilities.
Salesforce.com Delves Deeper into Social and Mobile Enterprise
Dreamforce 2012 draws 90,000 attendees, features a multitude of product updates.
Smarten Up
Arm graduates with skills that matter.
Lattice Engines Raises $20 Million in Venture Funding
The infusion of cash will help the big data applications provider accelerate growth and expand its product portfolio.
Interactive Intelligence to Roll Out MarketPlace for Apps
E-commerce site will include apps for process templates, custom reports, and more.
Zuora Adds Subscription Finance Analytics to Z-Finance
Includes partnerships with GoodData, SaaSOptics, and ScoutAnalytics.
Enterprise Mobile Apps Market Fueled by Sales, Productivity
DoubleDutch rakes in $4 million; other applications pick up steam.
Social Adds to CRM's Appeal
Nucleus Research's Value Matrix highlights new functionality and integration capabilities.
What's Your Prospect's Score?
Companies get savvier at finding the hottest leads.
ePrize Spins off New Company LevelEleven
Venture to focus on enterprise gamification, CRM engagement
Yammer Announces Deeper Microsoft Dynamics CRM Integration
Yammer also announces expanded partner ecosystem with additional industry integrations.
Voxeo Labs Announces Telco Communications PaaS
The Ameche platform lets developers add apps directly to the telephone apps that consumers are already using.
Adobe to Reorganize Marketing Cloud
Plan divides offering into five core solutions.
Meeting Mapper Releases Strategic Selling Tool
Versions for Apple iPad and Salesforce.com visually illustrate meeting effectiveness.
Salesforce.com Adds Social Analytics Partners to Marketing Cloud
New offering includes mix-and-match options from 20 vendors.
ExactTarget Expands Its Product Suite
The company has launched cross-channel marketing automation, advanced email sending, mobile push messaging, and expanded platform capabilities.
Source Metrics Releases Integrated Social Media Tool Kit
Platform offers social publishing, campaign management, monitoring features, and more.
ExactTarget Acquires Pardot and iGoDigital
Acquisitions add SaaS-based marketing Web, and predictive analytics technologies to its portfolio.
Anametrix Debuts Campaign Analytics Tool
Self-service tool lets marketers evaluate multichannel marketing results and more.
Lithium Technologies Acquires Social Dynamx
Lithium Social Web born out of new alliance.
Adobe Beefs up AdLens Solution
AdLens users gain access to SiteCatalyst, AudienceManager, and more.
InsideSales.com Releases PowerText, PowerSocial Tools
Solutions designed to increase success rate of prospect, sales rep relationships.
HootSuite Adds Conversations to Social Media Dashboard
The new service lets users communicate without leaving the HootSuite platform.
Freshdesk Gamifies the Help Desk
Cites agent productivity, better support results as drivers in new solution.
SMBs Leap into Marketing Automation
CMOs are on pace to spent more on IT than CIOs.
Oracle Recognizes the Need for Change
Mark Hurd is no stranger to big success. In his five years as president and CEO of HP, he was credited with righting the company's financially struggling ship. Now, starting his third year as president of Oracle, he is steering yet another big ship on a completely new course.
Hurd Makes His Mark
An exclusive interview with Oracle President Mark Hurd.
Social Media Experimentation to Shift to ROI Justification
Collaboration, social marketing have changed customer relationships.
Salesforce.com Delivers Social, Mobile Advancements at Dreamforce
CEO Mark Benioff touts transformative power of social media in business.
Moxie Releases an Enhanced Knowledge Spaces
Widgetized customer experience portal enables personalized, on-brand customer experiences.
Badgeville Launches Badgeville for Salesforce
The application socializes CRM usage for salespeople with the ability to configure rewards and missions.
Influitive Rolls Out the AdvocateHub for Businesses
The platform helps companies promote word-of-mouth marketing among customer advocates.
Unified Unveils SocialConnect Solution
The product is aimed at connecting social marketing campaign activity with CRM systems.
Qvidian Releases Sales Playbooks
New sales application is more tightly integrated with Salesforce.com.
Coveo Launches Coveo for Salesforce.com
Brings advanced search, unified indexing, to Sales and Service Cloud users.
Aprimo Releases Service to Sales App
The new app converts customer interactions into sales opportunities.
DoubleDutch Debuts Hive Mobile CRM Application
Gives sales reps social, gamified, and location-based features.
PROS Introduces Quote2Win for Salesforce
New solution speeds up the price-and-quote process for salespeople.
Salesforce.com Drops Its Application to Trademark "Social Enterprise"
The company will also drop the term from its marketing material in the future.
Kred Rolls Out Kred for CRM
Application lets Salesforce.com customers score social media users on influence and outreach.
Expedia's Corporate Travel Arm Takes an InsideView on Sales
Egencia uses sales intelligence solution to identify opportunities and leads.
Twitter Unveils Certified Products Program
Approved products must meet criteria based on customer engagement, analytics, and more.
J2 Global Launches CampaignerCRM
Solution "socializes" CRM for SMB sales professionals.
Indicee Unveils Indicee Analytics for Salesforce Chatter
New app lets users analyze contributions, influencers, trends and opportunities within collaboration tool.
Experian QAS Integrates Email, Phone, and International Address Validation
New validation capabilities boost accurate form completion and improve business intelligence.
The Future of CRM According to Vendors
Execs share thoughts on customer trust, brand experience, and social CRM.
Salesforce.com Unveils Salesforce Communities
Now any company will be able to create private social communities to connect with customers and partners in entirely new ways
Awareness Adds Scoring to Social Marketing Automation Suite
New features let users define their own segmentation rules and more.
New Klipfolio Version Adds Cloud and Mobile
Version 1.9 of Klipfolio Dashboard for web and mobile focussed on improving self-service KPI development.
The 2012 CRM Market Leaders
The 2012 CRM Rising Stars
Uncovering the Hidden Wealth of Your Customers
Don't miss these opportunities.
Redefining Engagement in the Social Age
Emphasize peer gravity to grow your customer base.
QuestBack Rolls Out Listen & Act Engagement Tool
New social media tool integrates with CRM systems, includes survey capabilities.
Selectica's Latest Launch to Accelerate Sales Contract Management
Company also announces general availability of Selectica Guided Selling for Salesforce through AppExchange.
The Trouble with CRM
Bridging silos to provide a better customer experience.
SAVO Group Launches SAVO Teams Application
Solution designed to increase sales through internal collaboration, company says.
Actiance Integrates Socialite with Salesforce.com
Combines sales conversations and social interactions for comprehensive view of selling activity.
Salesforce Radian6 Delivers New Insights
An expanded partner ecosystem also caps the Radian6 social media monitoring and listening tool.
Eloqua Melds Salesforce.com Chatter with Marketing Automation
Unified social layer connects sales and marketing for stronger collaboration.
CRM Provider TargetX Unveils Enterprise Solution for Higher Education
The company has launched advancement and student-retention tools to help an industry that is reeling from financial pressures and charges of inefficiency.
Salesforce.com Rumored to Be Acquiring GoInstant
Alleged buyout would continue vendor "war" for customer experience
Enabling Social Collaboration with Social Compliance
Monitoring, tracking, and reporting for risk management.
Dell to Buy Quest Software for $2.4 Billion
Acquisition further cements vendor's commitment to the cloud
Brainstorming Your Way to Sales Growth
Successful sales leaders share their best tips.
Service to Sing About
Wren Solutions streamlines internal support and eliminates duplication with TeamSupport.
Listening to the Voice of the Constituent
A snapshot of the ways government agencies are using CRM strategies and technology today.
Red Funnel Releases FatStax 2.0 for iPad
Sales application provides offline access to documents, videos, and presentations, as well as analytics tracking
OpenQ Launches Social Enterprise Compliance Suite
Solution lets healthcare, life sciences companies flag, classify, and act on identified risks
Verint Upgrades VoC Analytics Portfolio
Advancements incorporate Vovici's Enterprise Feedback Management solution.
Info-Tech Urges Businesses to Adopt a Customer Service Management Platform
Info-Tech Research Group's Customer Service Management (CSM) Platform Vendor Landscape report lists Desk.com, Oracle Siebel, and Salesforce Service Cloud as market champions.
Crushpath Launches Play-By-Play Platform for Salespeople
New software solution promises a real-time look into deal activity
Salesforce.com and Twitter Announce Global Strategic Alliance
With more than 400 million Tweets per day, Salesforce Radian6 and Twitter provide companies with new opportunities to listen, engage and gain customer insight in real time.
Brainshark Enhances Multiuser SlideShark App
Account administrators get permission-based access and folder management capabilities
SuccessFactors Debuts Mobile, Social Features for Business
Proliferation of mobile devices in enterprise is a driving force
Social Is the Next Great Call Center Tech
Social media use in the contact center is projected to grow 22.9 percent this year.
HootSuite and HubSpot Join Forces
Partnership will tie social media activity to lead generation and campaign efforts
Oracle Acquires Collective Intellect
Software giant builds out deeper cloud social offerings
Salesforce.com Snaps Up Buddy Media for $689 Million
Acquisition extends CRM giant's social marketing capabilities
Twitter: Hearing 140 Million Voices
It's easier than you think to make sense of Twitter.
Find the Right Social Media Monitoring Tool
Knowing how your brand is faring on the Web is essential, but which solution is best for your organization?
Transforming into a Social CRM Enterprise
Being successful at social media often requires organizational change management. Here are some tips to follow.
Desk.com Unveils Multilingual Support
The Salesforce.com platform will support customer service communications in 39 languages and regional dialects.
Oracle Acquires Cloud Marketing Platform Vitrue
The software maker that once dismissed cloud computing picks up another cloud vendor.
Thunderhead.com Launches its First Cloud App
The ONE Correspond for Salesforce social enterprise app boosts customer service, sales, and marketing communications with personalized interactivity and enterprise mobility.
Salesforce.com Releases Chatter Messenger and Chatter Screensharing
New internal social networking apps expand business collaboration tools available in the cloud.
Xactly Releases Incent 8 Solution
Introduces native iPad app for Incent, enhancements to Xactly Express at annual user event
Interactive Intelligence Introduces Mobile Customer Service Solution
Interaction Mobilizer enables companies to build and deploy customer service applications on mobile devices, bridging the gap between mobile self-service and live assistance.
Satmetrix Enhances NetPromoter in the Cloud
Enhancements include Salesforce Connect, NPS Compare and Performance Compare Charts, role-based notifications, and upgrades to Business View.
Sales Enters a Brave New Social World
Three in four companies plan to use social media as an enablement tool within a year.
CRM Idol Kicks Off Its Second Season
Annual competition offers small businesses opportunities for exposure, resources, and advice.
Badgeville Announces Gamification Frameworks
The suite of turnkey frameworks enables rapid deployment across customer and employee applications.
Salesforce.com Rolls Out Government Cloud
New offerings include the AppExchange for Government and a training program on cloud deployment.
Taptera Debuts Serendipity for Better Contact with Sales Leads
Real-time social, local data for Salesforce.com iOS users
FirstRain Adds Relevancy to Business Tweets
FirstTweets solution extracts valuable intelligence from Twitter
Moxie Software Expands Its Salesforce.com Integration
Spaces by Moxie integrates its communication channels with Salesforce.com's Service Cloud.
Salesforce's Desk.com Offers Business Analytics and Reporting Tools
Business Insights features reports, dashboards and data collection tools to help SMBs understand their businesses.
inContact Extends Its Cloud Platform
The platform is expanded to include more reporting, scripting, and integrations.
ReadyTalk Upgrades ReadyTalk for Salesforce
Customers can start demos and meetings right within their Salesforce.com apps.
The Fast and the Curious
Building a business model to keep up with customer expectations.
Video Production Made Easy
Incorporating video into your customer outreach is as simple as 1, 2, 3.
Video Won't Kill the CRM Star
The New Sales Toolkit
Fixing a sales process has never been easier.
Digital Media: How to Make Your Content Pop
Online videos are drawing more eyeballs than ever before. Here's what marketers need to know.
Dell Adds Adobe EchoSign to Cloud Business Applications Portfolio
Addition of EchoSign Global Electronic Signature Service from Adobe helps businesses automate entire signature process.
Reachable Builds Out Its Contact Management Product
The solution uncovers connections and relationships from contacts to increase selling opportunities.
InvisibleCRM Releases SalesFolder 3.0
The application is a file sharing and management solution for Salesforce.com.
VanillaSoft Releases App on Salesforce.com App Exchange
The release will allow users of Salesforce.com and VanillaSoft to move leads back and forth seamlessly between both applications.
Marketo to Release RPM Solution for Microsoft Dynamics CRM Users
Integration gives marketing and sales managers real-time insight into revenue performance.
Salesforce.com Expands With Salesforce Rypple and Salesforce Site.com
Salesforce Rypple will enable companies to engage and align people across their employee social networks.
TargetX Releases New CRM Tool for College Recruiters
The Spring 2012 version of Student Recruitment Manager features more social and mobile capabilities.
Yesware Expands Sales Productivity Solution
New features include Google Maps integration, deeper email tracking.
Infor Delivers Inforce Everywhere
The application connects Salesforce CRM with ERP systems.
GlobalOne, Cloud Sherpas Merger the "Next Step" for CSPs
Salesforce.com, Google partners get an additional $20 million in funding.
Backupify Releases a Service for Salesforce.com Data
The Snapshot for Salesforce CRM product lets users create backup files in case of data loss.
The 2012 Service Elite
The 2012 Service Leaders
Are the CRM Wars Really Over?
High usage doesn't equal high satisfaction.
FirstRain Unveils Enterprise Customer Intelligence System
Solution delivers customer intelligence to iPads, mobile, and collaboration platforms.
Power Up Your CRM Platform
Layering sales apps boosts productivity.
LoopLogic Releases Intelligent Media-Sharing Platform
Web-based solution integrates with back-end functionalities.
Deloitte Partners with Salesforce.com
The alliance bolsters Deloitte's reach into the cloud.
Brainshark Releases SlideShark Team Edition
Cloud-based provider of online, mobile video presentation software gears app for mobile enterprise.
Salesforce.com Makes the Help Desk Social and Mobile with Desk.com
New platforms enable SMBs to offer help desks that are integrated with social media, email, chat, and phone.
Badgeville Launches Enterprise Cloud Connector Program
The gamification platform provider announces a suite of cloud-based integrations, beginning with JIVE, Omniture, and Salesforce.com.
GlobalOne Picks Up Weblinc
Acquisition of Australian cloud applications provider to strengthen company's global footprint.
Scribe Syncs Data via Scribe Online
Enterprises, partners and ISVs on receiving end of improved integration.
Spotlight Ticket Management Integrates with Salesforce CRM
The connection provides Salesforce customers with a seamless extension to Spotlight's revenue-driving ticket management solution.
Avaya Releases IP Office 8.0
The new product suite offers a comprehensive set collaboration capabilities for consumer-oriented mobile devices.
Sync Salesforce, Google, and More with iCloud
A new service lets users sync their calendars, contacts, and tasks between popular CRM software.
Yahoo! Search Yields a Better Sales Tool
The Internet search firm's new sales portal is built around Salesforce's Force.com and Chatter platforms
Are CRM's Worst Years Behind It?
Cloud technologies and social networking will drive future demand
Xactly Augments Mobile Sales Apps
New product is geared to "on-the-road" sales reps.
Satmetrix Adds Advanced Customer Experience Management Features
New capabilities include Automated Comment Tagging and Categorization as well as Social Media Special Offer Sharing.
360 Vantage Releases an iPad Version of Its CRM and Marketing Apps
Cloud-based sales and marketing applications provider offers its products to iPad users.
TeamSupport.com Adds Features and Functions
New capabilities enhance the company's SaaS-based help desk and customer support offerings.
M5 Networks Releases M5 Connect for Salesforce Version 4.0
The new version introduces support for the Google Chrome browser as well as support for the latest versions of Internet Explorer and Firefox.
Bank Emerges from the Ashes with Salesforce CRM
Huntington Bank returned to profitability quickly by re-engineering its customer service processes.
Past Is Prologue for CRM
We look at the major events of this year in the CRM industry for hints of what's to come in 2012.
SMB Hosted CRM Market Set to Triple by 2015
Rapid growth in the SaaS CRM market is paving the way for "Social CRM" adoption, says AMI.
Oracle to Acquire RightNow Technologies
The $1.5 billion deal is part of an "aggressive" move to offer more cloud solutions, Oracle says.
Xactly Launches iPad App on Salesforce.com's AppExchange Mobile
Xactly Express for the iPad now available on the AppExchange, tapping into the social, mobile, and open capabilities of cloud computing to transform customers into social enterprises
Salesforce Takes Enterprise Social Media Marketing to the Cloud
Radian6 Social Marketing Cloud lets companies monitor 150 million sources of social media conversations and more
Salesforce.com to Acquire Model Metrics
With Model Metrics, Salesforce.com adds mobile and social expertise to accelerate the shift to the social enterprise.
Salesforce.com Promotes George Hu to COO
His leadership is hailed as a key to Salesforce's growth.
Leveraging the Power of Web 2.0 to Engage the Social Customer
What business owners need to know about social CRM
Small Wonders: Tips for SMB Growth
As the startup failure rate grows, owners strive to boost revenue, maintain profitability, and acquire customers.
Coveo Launches New Multichannel Text Analytics Software
The upgrade includes connectors to Twitter and JIRA, multi-role administration, and additional language support.
CRM Idol Will Soon Have Its First Winners
Contestants say they've already won by receiving added exposure.
TargetX Launches Social CRM for College Admissions
The newest version of TargetX's SRM introduces social engagement to itd customer relationship management system for college recruiting.
A Tale of Two Oracles
Server and apps giant goes hard core on hardware, soft on software
U.S. SMB SaaS CRM Market Set to Triple by 2015
Rapid-growth in the SaaS CRM market is paving the way for "social CRM" adoption, says AMI.
Yesware Launches New Generation of Sales Productivity Services
New cloud-based solution improves customer communication, CRM compliance, and sales efficiency.
Salesforce.com Acquires Assistly
Assistly provides instant customer-service help desk applications that can be set up in minutes, adding to Salesforce's cloud portfolio.
Angel Launches Voice Updates for Salesforce Chatter
Voice for Chatter empowers voice collaboration through Chatter.
Voice Assist for Salesforce Now Available on Salesforce.com AppExchange 2
The company's new app lets users do more in Salesforce with their voices.
Intuit Releases Salesforce for QuickBooks
The application combines financial and customer data for SMBs.
Salesforce Continues Its Push to the Cloud
Benioff calls cloud computing the future of software and systems, Google's executive chairman agrees.
Angel Contact Center Now Available on AppExchange
Cloud-based call center technology is now available to Salesforce.com customers.
TextWise Releases New Search App for Call Centers
The app matches inbound customer queries to relevant resolutions across multiple knowledge bases in the service cloud.
Pardot Makes B2B Marketing More Social with Major Platform Upgrade
New social media profiling and messaging features enable marketing campaigns that engage sales prospects across channels
Accenture Launches Global Social Media Innovation Center in Silicon Valley
Accenture will team with salesforce.com and other providers to help enterprises effectively use social media.
Turbocharging CRM with Good Data
But only one-third of companies are using high-octane information
Future of Contact Centers Clearly Lies in the Clouds
Too compelling to ignore, the benefits include low startup costs and no capital investment
Nuance Unveils Dragon for Salesforce App for iPhone and iPad
Integration of Dragon with Salesforce CRM and Salesforce Chatter lets people speak updates into the Salesforce.com CRM and Chatter accounts.
Salesforce.com Unveils the Social Enterprise
New offerings from the company make the social enterprise an easier goal to achieve.
LiveOffice Debuts Outlook Email Connector for Salesforce
Application provides history of emails, attachments, and Chatter posts
TeamSupport.com Strengthens Integration with Salesforce
The enhanced interface streamlines CRM workflows
Net Atlantic Expands CRM Integration for StrongMail On-Demand
Email senders can now create and track email campaigns with Microsoft Dynamics CRM, Sage CRM and Sage SalesLogix.
Verbble Integrates with Salesforce.com, Extending Speech Recognition to the Cloud
The integration voice-enables any Salesforce.com form.
CRM Recovers with Low-Cost Options
Being agile in today's competitive market enables organizations to better respond to customers' changing needs.
Global CRM Market to Grow by $1.3 Billion in 2011
Oracle generates biggest share of $16.5 billion in annual revenue
The 2011 CRM Market Leaders
Angel Voice-Enables Social Networks
VoiceForTwitter and VoiceForFacebook give a voice to social media by enabling businesses and consumers to post audio updates via their phones.
Should All Companies Head to the Cloud?
A CRM point solution is a CRM point solution
Totango Releases Public Beta Online Service
Offering enables sales teams to get a wholistic view of their customer bases.
Convio Launches a Constituent Engagement Solution for Nonprofits
New Luminate solution offers nonprofits an open, extensible system to understand and engage constituents through traditional, digital, social, or mobile channels.
Census Bureau Takes to the Cloud
Acumen's customized CRM application manages partner organizations and provides extensive reports
FinancialForce.com Unveils Integrated Cloud Solution
Selling, tracking, and billing automated by FinancialForce for Media.
IDC Forecasts Global CRM Market to Grow by More Than $1.3 Billion in 2011
Prediction highlights IDC's Worldwide Semiannual Customer Relationship Management Applications Tracker.
Be Top of Mind to Top the Customer Service Charts
Speakers urge companies to engage customers on their preferred channels, and with a set service mantra.
SaaS CRM Deployments Fuel Competition
Researchers rate Microsoft and Salesforce.com as leaders within the Value Matrix, while Sage and SAP are ones to watch.
Radian6 Deal Enables Salesforce.com To Monitor the Social Web
Valued at $326 million, the acquisition brings social media monitoring platform to CRM giant
Radian6 Sees Cloud Computing As Future of Marketing
Overshadowed by news of a deal with Salesforce.com, Radian6 user conference stresses need to engage with customers, not bombard them
NetSuite Partners with Accenture and Yammer, Targets Large Enterprises
Growing acceptance of cloud-based applications creates opportunities.
Salesforce Releases Jigsaw 2
Salesforce's 92,300 customers will have real-time access to the 26 million business contacts in the Jigsaw Data Cloud directly within Salesforce CRM.
CRM + Predictive Analytics: Why It All Adds Up
The whole exceeds the sum of the parts
The Suite Life Cements Customer Service
CRM director Ven Bontha describes Cemex's transition to SAP CRM
Marketo Sales Insight Update Now Available
New solution is integrated with Salesforce to provide Facebook-style updates.
West Offers a New Social Media Suite
Partnership with Radian6 enhances social media monitoring with tools for querying, analysis, and crafting customer service responses.
Marketo Names Fergus Gloster Managing Director of Europe Middle East Africa
Former Salesforce.com executive to help drive company's international expansion.
Extending the Cloud for Salesforce.com
Active Endpoints leads a new wave of companies consumerizing SaaS through user-driven customizations.
ExactTarget Integrates Microsoft Dynamics CRM into Social CRM Tool
CoTweet Social CRM Connector will provide organizations the ability to evaluate social media programs.
Heroku Accelerates Cloud Adoption with Expanding Partner Ecosystem
Heroku partners with Accenture, Pivotal Labs, and more than 50 other companies to deliver cloud solutions.
Appirio Acquires VMG
Appirio makes its third acquisition in three months.
Adaptive Planning Introduces New Sales Planning & Analysis and Multi-Entity Management Solutions
New packages make it easy for new types of users in sales and multiple corporate divisions to improve business planning and management.
Emailvision Enters Key Partnerships
Email and social marketing software provider integrates online relationship marketing technologies.
An Unlikely Pairing: Analytics and Video
The technologies will play a bigger role in everyday business processes and mobile devices
Salesforce.com Acquires Radian6
The deal is worth $276 million in cash and $50 million in stocks.
Appirio Acquires Infowelders, a Salesforce.com Consultancy
Infowelders expands Appirio by bringing additional customers.
Salesforce.com Unveils Service Cloud 3
The new application will assist customers manage higher volumes of service issues through social media tools.
The 2011 Service Elite
Beagle Research Selects the Top Marketing Videos
Salesforce.com video tops the list of Beagle's first Short Tale Awards.
Vivisimo Releases New Customer Experience Optimization Solution
Industry research underscores the immediate need for a consolidated, real-time view of information across all data sources.
Salesforce.com Names New Senior Vice President
Jeff Lautenbach brings with him 20 years experience at IBM.
Forrester Research Outlines Co-Creation Market of 2011
Forrester's report on co-creation outlines six co-creation engagements.
Salesforce Launches Chatter.Com
Chatter.com makes private social networks available to every company around the world.
Former Salesforce.com Exec Joins Parature to Lead Growth and Expansion Plans
Parature Appoints former Salesforce.com Senior Sales Executive Mike Minelli to Chief Revenue Officer
Communication Is the Way to a Customer’s Heart
A food processing equipment company finds that success tastes best when sales and service are served on the same plate
Salesforce.com Acquires Dimdim
The acquisition will extend Chatter collaboration platform with real-time communication technologies.
Verecloud Partners with Intalio to Deliver CRM Cloud Services
Intalio's CRM solution to enhance Nimbus CSB cloud brokerage offering to communication service providers.
Salesforce.com Completes Acquisition of Heroku
Salesforce aims to become "the cornerstone of the next-generation of cloud computing" with latest acquisition.
The Ends Are the Means
A maturity model for the Sales 2.0 era.
Sifting Through the Rubble
Oracle's massive annual gathering garners a lot of press—both good and bad
Locking Up Data To Unlock Leads
Astadia and Salesforce CRM help a data-hosting firm increase annual revenue by 200 percent to 300 percent
Salesforce Announces Database.com, the Enterprise Database Built for the Cloud
Salesforce's new Database.com will be available across mobile devices, languages, and platforms.
TreeHouse Interactive Offers Four Key Upgrades
TreeHouse Interactive enhances its Marketing View software. Upgrades include Web services and integrated landing page analytics.
Manticore Follows Leads to Fill the Funnel
Manticore Technology offers exciting new product enhancements and hints at future CRM integrations.
FinancialForce.com Announces New Portal Within Salesforce Customer Portal
New MyAccount application gives customers self-service access to their invoices 24/7.
Forrester Wave Report Reveals Key Trends in Customer Service
The Forrester Wave: CRM Suites Customer Service Solutions report evaluates 19 of the leading CRM suite solutions
Dell Acquires Boomi to Provide Cloud-Based Integration Functionality
Dell purchases a cloud adoption firm in a move that analysts believe illustrates the personal computing company's desire to transform itself into a software and services company.
Monogamy in the Marketing Marketplace
destinationCRM.com Exclusive: A partnership ends when a reseller of Eloqua marketing software refuses what it calls a vendor ultimatum.
It’s About Answers
Knowledge-based technologies are now essential to the customer experience.
A CRM Showdown in Times Square
Executives from four of the industry's top vendors share the same stage—but not the same views.
Talking the Talk — Before the Sale
The execution of live chat can make or break the conversion.
Salesforce.com Rolls Out Chatter 2
Oracle OpenWorld '10 — Day 3: Salesforce.com Chairman and CEO Marc Benioff unveils new features of his company's enterprise social network product.
Oracle CRM On Demand Turns 18
Oracle OpenWorld '10 — Day 2: The latest version of the company's software-as-a-service application adds modules for "best-in-class" marketing and business planning as well as a preview of CRM technologies to come.
5 Years Later, Oracle's Fusion Apps Finally Near Release
Oracle OpenWorld '10 — Day 1: Kicking off its mammoth conference, Oracle makes a few hardware announcements, tackles the cloud, and sheds more light on 2011's Fusion Platform.
Salesforce.com's Chatter Combines Social and Mobile
The software-as-a-service pioneer promises general availability on mobile devices by the end of this year.
Salesforce Puts Jigsaw Together with CRM
The cloud computing company brings its newly acquired data services piece in-house with Jigsaw for Salesforce CRM.
Salesforce.com Outshines Competitors on Gartner Magic Quadrant for Sales Force Automation
Magic Quadrant for Sales Force Automation '10: The top sector of the annual market assessment also includes Microsoft and two Oracle offerings.
Retired and Retried
A unit of Prudential Financial invests in Salesforce.com to revive a lethargic sales and customer retention program.
3 (Easy) Keys to a Successful CRM Application
Why intelligence and productivity should drive development.
The Fuse Is Already Lit
How to keep Do-Not-Contact compliance risk from blowing up in your face.
CRM Magazine Announces Winners of 2010 CRM Market Awards
CRM Evolution '10: As CRM magazine's annual conference gets under way, the ninth annual awards honor companies, customers, and industry visionaries for successes in the CRM marketplace over the previous 12 months.
From Deflecting Customers to Embracing Them
Six ways that the new Internet -- a mobile, social, and real-time Internet -- is changing the playing field for CRM and putting customers back in control.
Social CRM Gains Social Acceptance
The emerging tools and technologies have already influenced the outcome of this year's CRM Market Awards.
Managing to Succeed
Sales reps seem to get most of CRM's attention—but what about their bosses?
Navigating the Vendor Landscape
A leading analyst firm assesses the CRM marketplace.
The 2010 CRM Market Awards - Introduction
Join us in in congratulating the vendors leading the marketplace across 10 categories; eight Rising Stars making their presence felt; eight Influential Leaders inside and outside CRM; a long-overdue induction into the CRM Hall of Fame; and, best of all, four companies using CRM to connect with their customers.
Influential Leaders: The Chatterbox
Marc Benioff, cofounder, chief executive officer, and chairman of Salesforce.com
Influential Leaders: The Opt-Out Dropout
Mark Zuckerberg, cofounder and CEO, Facebook
Rising Stars: The Social Mailman
With the purchase of CoTweet, email marketing specialist ExactTarget is ready to deliver results
Rising Stars: The Collaborative Executioner
Focusing on the concept of "business execution," SuccessFactors knows that what happens in the workplace extends to the marketplace
Market Leaders: Open-Source CRM
The CRM Elite: Raising the Roof
On the foundation of a Salesforce.com sales contact center, homebuilder Beazer Homes USA constructs increased sales out of fewer, better leads
Cloudy Horizons for Business Applications
The perfect storm for productivity improvements and cost savings.
8 Companies Honored for Sustainability
ThinkForward '10: The inaugural edition of Beagle Research Group's new award recognizes excellence in business processes, cost containment, and customer relationships.
Jive and Lithium Top Gartner's First-Ever Magic Quadrant for Social CRM
Magic Quadrant for Social CRM '10: The analysis firm whittles down a list of 140 vendors claiming to offer social CRM to a final set of 20.
Chatter for One and All
The cloud computing vendor moves forward with its "Cloud 2" and announces general availability of Chatter, its social networking and collaboration platform.
CRM Is No Longer a Four-Letter Word
Why the badge is finally one worth wearing.
CRM: Then and Now
Over the last 15 years, CRM projects and plans may have changed dramatically, introducing new angles and complex combinations, but the overarching goal of improving the customer relationship has remained a straight shot.
Reading the Text
McGraw-Hill learns to sell smarter.
Changing the Deal
Sigma Financial turns sales into something more than spreadsheets.
Putting the Pedal to the Metal with Sales
A cloud-based CRM implementation helps a digital sales agency drive its solutions into the future.
7 Surf Atop the Forrester Wave of CRM Suites for Large Organizations
The Forrester Wave: CRM Suites for Large Organizations '10: Forrester Research names the seven top-performing vendors at the enterprise level.
7 Named Leaders in Forrester Wave of CRM Suites for Midsize Organizations
The Forrester Wave: CRM Suites for Midsized Organizations '10: In his annual evaluation, analyst Bill Band identifies the top-performing options for midmarket CRM.
Salespeople Need Performance Management, Too
With Cloud9 Analytics Performance Management, the vendor promises contextual analysis for line-of-sales people, and future integrations with Oracle, NetSuite, SAP, and Microsoft.
Marketo Tries to Make CMOs Merry
With the launch of the Marketo Revenue Cycle Analytics product portfolio, the marketing automation player helps marketers prove ROI.
No One-Stop Shop for Social
Info-Tech Research Group evaluates the incumbent players and outlines opportunities surrounding the convergence of CRM and social media.
Ribbit Gets Hopped Up on Speech
United with CRM offerings, the telephony-as-a-service company helps spread speech technology throughout the enterprise.
Social CRM Is Growing Up Fast
Is Your Community of Customers Sustainable?
Eventually, you have to start buying your competitors' clients.
Crafting a Community
Companies can corral as many customers as they like, but any true community has to truly benefit its members—customers and companies alike.
Marketing to a Community
Gathering your company's brand fanatics together is only the start. Now you have to mind your messaging.
Reaching Customers Through the Cloud
The way products are designed, launched, and serviced will never be the same.
The Sant Corp. and Kadient Join Forces for Sales Enablement Excellence
A merger will bring together the two private companies -- and will provide a better workbench for bringing together sales and marketing.
IBM Extends its Integration Portfolio by Acquiring Cast Iron Solutions
Based on its belief that the cloud computing market will continue to grow, IBM acquires a SaaS leader.
Microsoft Targets Innovation for "Dynamic" Businesses
Microsoft Convergence '10: At this year's business solutions event, the Microsoft team announces extensions to CRM Dynamics Online and previews the next generation of Microsoft CRM.
Google Bets on Buyers' App-etites
Within the search giant's Apps Marketplace, small and midsize application providers can integrate with cloud-based offerings.
It's Not Your Relationship to Manage
Just as you finally come to grips with CRM, the customers themselves have turned the tables—and now they're managing you.
Pegasystems and RightNow Added to Leaders in Gartner Magic Quadrant for CRM Customer Service Contact Centers
Magic Quadrant for CRM Customer Service Contact Centers '10: New players join Oracle Siebel, Microsoft, and Salesforce.com as the market seeks to empower agents and deliver next-generation service.
Salesforce.com Makes Jigsaw a $142 Million Piece of the Puzzle
In a definitive agreement, the software-as-a-service pioneer will absorb the provider of crowdsourced business data.
CEO Says SugarCRM's "Not in the Cloud Business, It's in the CRM Business"
SugarCon '10: With the launch of Sugar 6, the open-source CRM pioneer promises to deliver a "new generation of CRM software bred for the Web — for speed, simplicity, and interoperability."
Salesforce.com Extends Chatter Across the Cloud
CloudForce 2010: Pushing Sales and Service further into the "Cloud 2," introducing Chatter for Force.com, and unveiling a Chatter-specific AppExchange, Salesforce.com continues to embrace social media, collaboration, and the "Facebook Imperative."
Cloud Integration Provides CRM’s Missing Link
Addressing the hybrid challenge.
SAP Slips StreamWork Into the Cloud-Based Collaboration Current
In the first major move since its recent restructuring, the German giant makes a play for the Enterprise 2.0 space — and beyond.
Classroom in the Clouds
An Arizona State University outreach program cuts costs and carbon by going virtual.
PivotLink Brings Business Intelligence to the Business User
With the launch of its ReadiMetrix product family, the on-demand BI vendor hopes to deliver "insights-as-a-service."
RightNow Challenges Cloud Competitors
CEO Greg Gianforte introduces the vendor's new Cloud Service Agreement and calls out CRM competitors for not delivering on the true promises of software-as-a-service.
CRM Magazine Announces Winners of 2010 CRM Service Awards
Companies, customers, and visionaries honored for successes in the service industry over the previous 12 months.
Supporting the Service Channel
Customers can get support from a variety of sources. They only get service from you.
CRM's Hearty Appetite
Mergers and acquisitions ramp up at the start of the new year as vendors expand roadmaps and look for ways to fulfill promises.
A timeline of the tumult: The industry's shaken, but that may be a sign that the something's stirring. Here's a chance to look at the big picture—and to remember that not all deals pan out as intended.
The 2010 CRM Service Awards: Rising Stars -- LiveOps (The Home Team)
LiveOps' solutions for outsourcing and workforce management enable contact centers to employ work-at-home agents.
The 2010 CRM Service Awards: The Service Elite -- Enterasys Networks
Enterasys Networks wants a relationship, not just efficiency—and Salesforce.com helps deliver both.
SAP Releases "BI for the Rest of Us"
With its version of SAP BusinessObjects BI OnDemand, SAP targets the "casual user" with an integrated toolset that spans both on-demand and on-premise technologies.
Demandbase Shines Up Its Stream Product
With real-time alerts and notifications, the lead generation solution provider helps users be even more proactive when it comes to Web site activity.
Google Wave Makes a Splash in CRM
Google Wave isn't the first to wade into real-time collaboration, but the tsunami of buzz may drown the competition.
Helping Hands
The nonprofit sector needs CRM more than it knows, but its relationships are with donors, members, or activists—and technology is rarely a cause worth fighting for. Will the low cost of on-demand solutions finally allow nonprofits to embrace CRM?
The Shotgun Marriage of Sales and Marketing
In this exclusive excerpt from the fourth edition of the industry bible, legendary thought leader Paul Greenberg explains why the unification of sales and marketing is finally upon us.
Required Reading: Greenberg at the Speed of Light
The author, thought leader, consultant, and industry expert chats with Managing Editor Joshua Weinberger and Associate Editor Jessica Tsai to reveal why he wrote the book he swore he'd never write.
Re:Tooling — Sales Enablement Tools: Make the Selling Simpler
Organizations want sales reps to have access to the right information at the most critical moments
5 for '10
Cutting-edge technologies are altering the possibilities that are open to us. Is your company prepared to embrace the new?
Five Application Development Trends for 2010
Forrester outlines the top changes professionals should make and look out for when moving toward new applications.
Sales Gets eTrigued By Marketing
A new solution by eTrigue gives sales a taste of marketing automation.
How Many Clicks Does It Take?
Forget all the bells and whistles—usability reigns supreme among CRM users.
Dreamforce: Releases Galore
Dreamforce '09: A roundup of product releases and enhancements that came out of the so-called "Cloud Event of the Year."
Gen. Colin Powell Is Part of the Force
Dreamforce: In a moving speech to a global audience, Colin Powell reinvigorates the need for the purpose-driven individual.
Salesforce.com Brings Social to the Enterprise
Dreamforce '09: The software-as-a-service pioneer unveils what it calls its fourth cloud -- the Collaboration Cloud -- as well as a product called Chatter.
Customer Service Is the New Research and Development
Only one of these two critical areas of investment requires capital expenditures.
When to Use the Force
Five critical questions to ask before building a product on Salesforce.com's platform.
Business Intelligence Birst-s in the Cloud
The latest offering from the software-as-a-service vendor adds more pieces to further build out a comprehensive BI suite.
Socializing with NetSuite and InsideView
NetSuite's first "premier partner" is a vendor that specializes in making social media work for the enterprise.
The Next Billion: A CRM Magazine Special Report
In 1999, Marc Benioff's Salesforce.com went looking for the end of software, and a decade later found its first billion-dollar year. Now it's looking for the next billion.
The 10-Year Timeline
A look back at the peaks and valleys (and more peaks) of Salesforce.com's first decade.
After the Revolution
Salesforce.com was careening toward bankruptcy. Even Marc Benioff secretly feared his company's days were numbered. But then revenues picked up — and the revolution began in earnest. He's shown he can topple an industry — but can he lead one?
The Cloud Pleaser
Marc Benioff has upended the CRM industry with his vision, service, marketing prowess, and tenacity
Salesforce.com's Secret Weapon
V2MOM: The management process that Marc Benioff calls "the glue that binds us"
Cloudy, with a Chance of Reign
Salesforce.com made software-as-a-service its trademark—can lightning strike twice with cloud computing?
Required Reading: Cloud Formation
The coauthor of Marc Benioff's new book, Behind the Cloud, reveals the creation story behind the creation story
There's an App for That
The AppExchange, Salesforce.com's application marketplace, simplifies the selling process for developers and the buying process for users. What's the catch?
At Your Service, But Not Yet?
Analysts say Salesforce.com has only just begun to gain traction in customer service—and that the company will have to look beyond the cloud
Salesforce.com: One Leader. One Decade. $1 Billion.
Salesforce.com has proven the importance of making sure its customers are successful.
The Man Who Moved a Paradigm
An evaluation of the changes wrought by Salesforce.com's Marc Benioff.
A Salesforce.com by Any Other Name
What do you do when your brand no longer reflects your offerings?
Marc'ing Time in San Francisco
It's been 10 years since the founding of Salesforce.com, and CRM has never been the same.
Facebook Is the Future of CRM
Only social media can put the customer back into CRM.
The Vendor Vultures
CRM providers are like scavengers these days, eager to poach from a competitor's client list.
Sales Away into the Cloud
Software-as-a-service has expanded horizons—but your sales reps may ultimately need a unified solution.
They’ve Got Your Number
Enterprises now see the potential for telephone-enabling technologies and software-as-a-service to help capture the voice of the customer.
Market Focus: Pharmaceuticals -- CRM Undergoes an Experimental New Treatment
An older CRM vertical gets a new dose of on-demand technology.
CRM on Twitter: November 2009
What does the Twittersphere think of Salesforce.com?
All for One, and One for All
A special Salesforce.com edition of Real ROI.
Compensation Management with a Real Payoff
Open-source software provider Ingres commissions Xactly to automate incentives.
Be Nimble, Be Quick
Ingres sticks to the software-as-a-service model for cost savings and deployment flexibility.
Selling to the Sales Experts
The Sant Corp. discovers that even expertise in sales-specific software can be bolstered by an integration with other sales-specific software.
Buzzer Beater
Comcast-Spectacor takes a shot—and scores more revenue for email campaigns—with Salesforce.com.
Re:Tooling -- E-Signatures: Sign 'Em Up!
As companies look to cut costs and streamline operations, electronic signatures may be entering a renaissance period.
Who's Afraid of the Big, Bad Wolf?
Is Salesforce.com a threat to vendors of marketing automation solutions?
Helpstream Adds Marketing Automation to Suite
Pundits say adding the capability, along with social monitoring, is a wise move in a rapidly changing market.
Finding the ‘Where' with Software
SpatialKey's on-demand solution boasts a geographic information system (GIS) that's both low cost and caters to the business user.
Ribbit Hops onto Oracle On Demand
The move into Oracle's ecosystem opens up more opportunities for growth, according to company executives.
Salesforce.com Invests in a Provider of Software-as-a-Service Accounting
Coda 2go, an application built natively on Salesforce.com's Force.com platform, becomes FinancialForce.com, a new company backed by Salesforce.com and Unit 4 Agresso, parent company of accounting software vendor Coda.
Jesubi Just Wants to Jumpstart Your Sales Productivity
The company's flagship sales force automation product tries to bring clarity to ad hoc selling.
Voice Self-Service to the Rescue
When live agents can't be had, interactive voice response systems may suffice.
Driving Bigger Sales Down Under
The TAS Group steers FleetPartners toward its sweet spot with an influx of higher-quality deals.
Climbing to New Heights of Lead Generation
Looking to expand its library of ideas, CrownPeak, a provider of Web content management software, turns to Demandbase to target more customers at less expense.
Software-as-a-Service Can Save You Money -- Even in the Long Term
Undercutting conventional wisdom, a recent Forrester Research report raises the possibility that a SaaS deployment can outperform an on-premises one for as long as five years -- or more.
Salesforce.com's Second Stab at Service
The company releases Service Cloud 2 with innovation around Knowledge, Answers, and Twitter.
Salesforce.com Finally Finds the Contact Management Space
The company brings forth its fifth option for CRM users, Salesforce Contact Manager, geared toward the smallest of businesses.
Act! Gets Even More Social in 2010
A new version of Sage's contact and customer management software sports a redesigned interface, social media capabilities, and e-marketing functionality.
The Power of Post-Sales Analytics
The path to igniting sustainable sales performance.
The 2009 Influential Leaders - The Cloud Commando
The 2009 Rising Stars - Jigsaw
Purifying the Data
The 2009 Rising Stars - InsideView
Aggregating the Data
The 2009 Elite - NBC Universal Airs a Winning Program
The media giant unifies its systems—and maximizes sales opportunities—on the Salesforce.com platform [Enterprise Suite CRM]
The 2009 Market Leaders - Consultancies
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
The 2009 Market Leaders - Incentive Management
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
The 2009 Market Leaders - Sales Force Automation
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
The 2009 Market Leaders - Small-Business Suite CRM
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
The 2009 Market Leaders - Midmarket Suite CRM
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
The 2009 Market Leaders - Enterprise Suite CRM
CRM magazine's eighth annual Market Leader awards rate the top five companies in 10 categories.
The 2009 CRM Market Awards: The 2009 Influential Leaders
In the age-old battle between dreamers and visionaries, visionaries win out every time. The eight individuals honored this year may not be the biggest names in CRM — well, not all of them, anyway — but there's no doubt each one sports a powerful vision.
CRM Bucks the Downward Financial Trend
The CRM industry grew 12.5 percent in 2008, to $9.15 billion.
Microsoft’s Million-Member March
Milestones and roadmap promises at the vendor's Worldwide Partner Conference '09.
Social CRM Showdown
CRM Evolution '09 — Day 3: Two sets of panelists take the stage to confer on social CRM — where we are now and where we may be headed.
CRM Magazine Announces Winners of 2009 CRM Market Awards
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
Oracle's Other Half Lands in the Gartner Magic Quadrant for Sales Force Automation
Magic Quadrant for SFA '09: The research firm evaluates two fewer vendors this year, and promotes Oracle CRM On Demand to join corporate cousin Siebel CRM in the top quadrant for the first time.
Strategies that Endure
Proven business strategies abound—even new ones.
Intelligence in the Cloud
Business intelligence software defined a certain stage of maturity with CRM data by making that data actionable. Now on-demand BI promises to do the same for on-demand CRM — by making it affordable.
LucidEra: The End of an Era?
Industry experts—including some LucidEra investors and competitors—speculate on the reasons behind the fall of an on-demand business intelligence pioneer, and LucidEra customers talk about how they'll cope with the loss.
Less Is More
Email-collaboration provider Zimbra sheds complexity, opts for simplicity—and achieves better results.
More Books, Fewer Worries
Self-publishing company Author Solutions turns to Salesforce.com's platform-as-a-service to host its operations and expand its library of ideas.
Are You Ready to Zwitch to Zoho?
The productivity suite provider integrates email and CRM, beefs up its Projects application, and entices Salesforce.com users to switch over.
After Swallowing SupportSoft, Consona Conveys Renewed Roadmap
CRM player plans to integrate proactive service offerings and to focus on point solutions.
CRM Market Grows for Fifth Straight Year
Software-as-a-service, analytics, and customer retention technologies help lead the way, according to a new Gartner report — and SAP retains the market-share crown.
Microsoft Makes a Million (or Two)
Microsoft Worldwide Partner Conference '09: The tech giant hits two major milestones: a million members of its partner network and a million customers for Dynamics CRM.
Lithium Floats a Social CRM Balloon
Lithium Technologies' new suite, launched today, looks to unite traditional CRM and the social Web.
nGenera CIM Goes Tactical
Bolstering search, integration, and queuing, the company looks to emphasize hard ROI and customer satisfaction in its latest release.
Radian6 Listens to the Demand and Integrates with Salesforce.com
The listening platform provider brings social media analysis to the CRM world.
Big Red Roundup
Oracle releases financial results, announces the departure of an influential leader, and creates news around its Fusion Middleware Apps.
Re:Tooling -- Partner Relationship Management: Rousing from a Slumber
The PRM market—often seen as a quiet backwater—may be entering a revival, particularly among B2Bs.
Starting on the Right Foot with Social CRM
Start-ups require speed, and the social Web is the backbone of velocity.
LucidEra Shuts Down Operations
Sources say the software-as-a-service business intelligence vendor caved under tough economic conditions.
Marketo Brings Social Into Sales Insight
Incorporating data from Jigsaw, Demandbase, and LinkedIn, Marketo aims to empower sales with its native Force.com application.
Tying Together Social Service and CRM
Helpstream adds deeper integration and a bolstered best practices community with its latest release.
Social Customer Service Remains "A Breed Apart"
The successful utilization of social media by contact center agents remains several years away, according to new research from Datamonitor.
RightNow's May '09 Edition Introduces Cloud Monitoring
RightNow Technologies' latest release provides the company's answer to social media and customer service.
Strategy and Social Media: Everything’s Social (Now)
You may not know what you're doing — but your customers do. If the time to act is now — does that mean it's too late to plan?
Sales and Social Media: No One’s Social (Yet)
Social computing is still working its way into the consultative sales process. For most sales forces, that's just fine.
Service and Social Media: You’re Not Social (Enough)
Communities and channels are rapidly expanding — and your company needs to at least know its place in all of them.
Sales in the Facebook Era
An exclusive excerpt from the new book, The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff, by Salesforce.com's Clara Shih.
Doesn't Your Sales Team Want Access to Prospect Data?
Eloqua's latest release strives to throw more than just leads over the wall from marketing to sales.
Demandbase Provides More Tools to Capture Ripe Leads
The provider of lead-generation solutions unveils Demandbase Professional 2.0 to help B2Bs target the right people at the right time.
Sage Expands Its Social and Cloud Computing Plans
Sage Insights '09: Executives revisit the Sage CRM 2010 roadmap with insight into what CRM users want -- and are ready for.
InsideView's Vision Of Social Sales
The vendor's new SalesView Buzz tab aggregates social networking information and integrates the data directly into CRM systems, providing richer context around sales leads. The problem? A significant amount of data on the social Web is simply wrong.
TreeHouse Interactive Digs Up the Roots of ROI
New features in the company's Marketing View product focus on demand generation and connecting campaigns to leads.
Low Costs Drive the Gartner Magic Quadrant for CRM Customer Service Contact Centers
Magic Quadrant for CRM Customer Service Contact Centers '09: Microsoft and Salesforce.com join Oracle as Leaders in the analyst firm's annual assessment.
Twitter on CRM
CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
In More Ways Than One
Companies recklessly adding new channels for service outreach risk damaging the customer experience.
Fandango Has Just the Ticket
Movie Web site and ticket retailer implements analytics to aid with internal reporting.
Sugar Express Is Aimed at SMBs' Sweet Tooth
Analysts say the newest solution from SugarCRM allows the open-source CRM pioneer to compete directly with Salesforce.com.
Jigsaw Cleans Your Cloud
The online business directory's new Data Fusion product targets issues of data quality.
Zuora Scores 100
The billing-as-a-service provider expands its platform to include 100 features, including a new taxation module.
Can Cloud Computing Get "Army Strong"?
RightNow Technologies unveils high-security software-as-a-service capabilities compliant with the Department of Defense's standards.
Enterprises Restructure Mobile Strategies
Aberdeen Group reveals that, as technology budgets are slashed, organizations are deploying new methods to meet the mobility demand and to appease "pro-sumers."
Social Media: The Five-Year Forecast
Social media has only just taken off, says Forrester analyst Jeremiah Owyang -- and his "Future of the Social Web" report says social networks and marketers will have to change their strategies. "Bad things will happen," he says.
ISM's Top 15 Arrives -- and Exceeds 15
ISM Top 15 '09: The consultancy reveals its annual list of the best companies and products in CRM.
The 2009 CRM Service Awards: Table of Contents and Introduction
The leaders, the winners, and the honorees -- the best of the CRM service industry over the last 12 months.
The 2009 CRM Service Awards: Rising Stars -- Introduction
The five companies we cast an approving eye on -- some names that might be new to you, but at least one that will be all too familiar, in a different context.
The 2009 CRM Service Awards: Rising Stars -- Get Satisfaction: Socializing Your Service
Get Satisfaction enables customers to connect with companies—and receive "people-powered customer service" in return.
The 2009 CRM Service Awards: Rising Stars -- Helpstream: Ministering to the Masses
Helpstream brings the community into customer service.
The 2009 CRM Service Awards: Rising Stars -- Parature: Gaming the System
On-demand customer service provider Parature expands from interactive gaming to target firms of all sizes.
The 2009 CRM Service Awards: Rising Stars -- Salesforce.com: Clouding Up the Scene
CRM veteran Salesforce.com utterly revamps its service offering through acquisition and innovation.
The 2009 CRM Service Awards: Rising Stars -- Sword Ciboodle: Crossing the Pond
Sword Ciboodle—the former Graham Technology—plants a flag in North America.
Siperian Directs Business Users to Master Data
The MDM vendor releases a new application to empower business issues with data management.
Salesforce.com Frees Up Mobility
Cloudforce London '09: The popular on-demand provider introduces a free version of its mobile CRM access package -- after all, one executive says, "cloud applications make mobility possible."
NetSuite Connects Two Clouds
Partner-built connectors link NetSuite's cloud with rival Salesforce.com's, allowing overlapping customers to combine applications.
NetSuite Forms Another Cloud Out West
The on-demand CRM and ERP vendor introduces the SuiteCloud Ecosystem, the latest word in software-as-a-service development and distribution.
Spring Brings Service Tweets from Salesforce.com
Cloudforce Tour: Customer service in the cloud gets Twitter integration.
Microsoft Announces Free Accelerators and Online Service Updates
Microsoft Convergence '09: In light of a troubling economy, Microsoft offers free service upgrades and eight add-ons for its Dynamics CRM and CRM Online customers.
ZoomInfo Zooms In On the SMB
The company data provider focuses on bringing more intelligent data to the midmarket.
Microsoft Focuses on Existing Customers
Microsoft Convergence '09: A focus on people, process, and an integrated ecosystem is what's needed for businesses expecting to survive this turbulent economy.
Zuora Subscribes to Facebook
On-demand billing vendor Zuora takes its Z-Commerce platform to the social networking cloud.
Stimulating Citizen Experience
Could an infusion of Web 2.0 in the public sector change the way we view constituent service?
Making Relationships Matter
As LinkedIn grows, what does the future hold for enterprise social networking?
A Tough Transition Made Easier
Assisted living is a growth industry, but one suffering from information overload.
RIM Shows Off BlackBerry Enterprise Server 5.0
BlackBerry Media Event: The smartphone provider describes the release as "the easiest upgrade ever."
Salesforce.com Expands the Cloud to Sales
The Spring '09 release of the popular on-demand CRM platform includes new social functions for salespeople.
SugarCRM Gets Touched by an Angel(.com)
SugarCon '09: Angel.com, an interactive voice response specialist, teams with the open-source CRM pioneer to phone-enable SugarCRM accounts.
Spend Your Way Out!
Counterintuitive as the notion seems, sometimes the only way out of a financial crunch involves spending more to make more. But how do you make your spending more strategic?
Cutting Costs, Not Cutting Corners
D-Tools tries riding out the recession with low-cost, high-quality CRM.
Oracle CRM On Demand Takes Aim at Salesforce.com
A slew of enhancements mark the 16th update to Oracle's software-as-a-service CRM option, and comparisons to Salesforce.com abound.
IBM Thunders into Cloud Computing
IBM announces cloud-based services within LotusLive, plus integration with CRM players, social networking, and mobile applications.
Keeping Your Financials Intacct
The provider of on-demand financial applications launches its Winter 2009 product.
Xactly Acquires Centive
Analysts say consolidation in the sales performance management market was expected -- but this particular deal comes as a surprise.
NetSuite's OpenAir Opens Up to Salesforce.com
The provider of professional services automation -- now a NetSuite company -- announces closer integration with Salesforce.com.
Salesforce.com Adds Service to the Cloud
The software-as-a-service CRM vendor's new Service Cloud solidifies crowdsourced customer support.
The True Definition of UC
New research shows confusion among users over what unified communications really means.
Three Tiers for Infusionsoft
The small-business CRM provider unleashes Basic, Deluxe, and Pro editions.
Taming the Digital Client in 2009
Technology will pave the way to customer focus and cost-efficiency.
The Shots Heard ’Round the World
A turbulent economy is driving some on-demand vendors to reduce fees. Is a price war looming in software-as-a-service?
30,000-Foot Views of the Cloud
A few insights on the subject from various thought leaders.
Feedback: January 2009
Readers talk about home agents, new consultants, and business architects.
The Google-ization of CRM
In the rush toward cloud computing, the company that began as a mere search engine is rapidly becoming the go-to source for low- and no-cost office productivity software. Handling customer information, though, requires special attention.
Shake Your Moneymakers
Here are three areas in which technology can help your organization sell better.
Incentives at the Speed of Lightpath
Sales compensation helps a communications provider close deals more quickly.
Music in the Key of Savings
Yamaha cuts down on its paper trail and customer-correspondence time with an electronic-signature tool.
On-demand Content Management Sprung
The latest release by SpringCM brings affordable alternatives to traditionally cumbersome and expensive content management systems.
Small Businesses Want to Get Social, Too
Research indicates that the use of social networks among small businesses will double over next 12 months.
Business Objects Ups the Ante on On-Demand BI
SAP's business intelligence division strengthens its abilities in data warehousing and data exploration with its latest BI OnDemand release.
Fonality Gift-Wraps CRM Integration for SMBs
The vendor's new PBXtra Unified Agent solution fulfills the promise of unified communications, according to one analyst.
SugarCRM Shows a Web 2.0 Sweet Tooth
New in-the-cloud services and social feeds in Sugar 5.2 puts it on par with traditional CRM leaders, says one analyst.
Software-as-a-Service Gets Strong Loyalty Marks
A new Gartner survey indicates that nearly 90 percent of current or intended users of on-demand software expect to maintain or grow their SaaS footprint.
The Next Disruption
The notion of Peak Oil has more to do with CRM than you think.
Web 2.0, social media, customer feedback, conversations. Transparency is the new currency in CRM—but are you really ready to let your customer behind the curtain?
Makana Solutions Makes Plans
A new sales compensation management tool joins the Makana Motivator family of products.
Sign Here, Click Send
New product release from electronic-signature provider EchoSign offers reporting and analytics to optimize the sales cycle.
HP Now Serving NetSuite to Order
The hardware-and-services vendor inks a partnership with NetSuite to resell CRM.
Former Oracle Executive to Join SAP
A year out of the spotlight, John Wookey is back on the scene, except now he's playing on a different side.
Jigsaw and SkyData Piece Together Mobile Contact Data
Dreamforce '08: The software-as-a-service companies partner up to deliver a contact database to the traveling business user.
Cloud-y Announcements Surround Salesforce.com
Dreamforce '08: Salesforce.com's partners capitalize on conference momentum with a number of new announcements and product releases.
NetSuite Saps a Competitor and Shows Growth
The popular on-demand CRM and ERP provider takes a bite out of yet another company's customer base.
Salesforce.com Doubles Down on CRM
Dreamforce '08: The SaaS vendor ups research funds for CRM, declaring this a critical time to listen to and invest in customers and employees.
Salesforce.com and Amazon.com: Superpowers Team Up in the Cloud
Dreamforce '08: Salesforce.com cofounder, Chairman, and CEO Marc Benioff announces the cloud company's foray into Web sites and its integration with Facebook and Amazon Web Services platforms.
Captive Audiences
When you only get one side of a story, are you really getting what you need?
Market Focus: High-Tech -- The Complexity Chasm
As high-tech companies seek new directions, is the customer experience falling through the gap?
Feedback: November 2008
Readers sound off on the real reasons behind poor service.
Invicta’s Thrill of Victory
A dealer of wireless products and service conquers the agony of weak processes with LongJump.
All the News from NetSuite
Rounding up a slew of announcements from the on-demand CRM provider, including a half-price deal targeting Salesforce.com customers.
Companies Catch the Customer Experience Wave
New research from Forrester unveils the top vendors for companies yearning to achieve experience-based differentiation.
Social Media Wants You
Eloqua Experience '08: Charlene Li, the co-author of "Groundswell" and former Forrester Research analyst, offers simple advice for taking on social media: Just do it.
On-Demand Analytics Birsts Upon the Scene
Success Metrics releases Birst, a software-as-a-service business intelligence package with a free entry-level offering and a surprising focus on verticals.
SAP Retains Market-Share Lead in CRM
Gartner report shows the Wonder of Walldorf still on top—but a lawsuit and other troubles loom.
Market Focus: Sports & Entertainment -- Build a Good Event and They Will Come
A loyal fan base is the best defense against a declining economy.
The New Breed of CRM Consultant
With the days of never-ending on-premises engagements and limitless budgets long gone, CRM can no longer sustain the consultancies of yesteryear. But what kinds of professional services are still needed in today's CRM industry—and what kind of CRM are consultants selling?
Arranging All the Pieces of the Puzzle
Methodology and training firm Sales Performance International gathers up its scattered client data with Jigsaw Data's online contact management.
The Industry According to Benioff
Gartner Web Innovation Summit '08: Salesforce.com chairman and CEO weighs in on the evolving software landscape and his CRM company's monumental leap onto the platform.
Google Exec Talks Business in the Cloud
2008 Office 2.0 Conference: In just one year, the Internet has completely changed the way we do business.
Mobile CRM Finds a Permanent Home
A 2007 Rising Star delivers a browser-based CRM suite that stays true to its wireless roots.
Demand Generation's Last Frontier
Your Web site can drive conversion rates.
Oracle and SAP Surf Side-by-Side in Forrester Wave on Enterprise CRM
Forrester Wave on Enterprise CRM Suites '08: Forrester Research's latest on big-business CRM shows close competition between the two, with Microsoft coming on strong.
Oracle Integrates CRM On Demand with Siebel
In an effort to unite on-demand and on-premises CRM, Oracle takes responsibility for product integration -- a move that looks particularly appealing for partner channel management.
New Markets and Leaders Emerge
SaaS revenue will likely remain the driving force behind the CRM industry's growth, but emerging niche markets will also play a role.
Socialized CRM
CRM has never prioritized the individual salesperson—but social networking changes all that.
Tech Solution: Business-Card Scanners
Business Problem: Managing important business contacts amid a hectic travel schedule.
CRM Dials into the iPhone
Is the industry ready to turn a consumer craze into a business tool?