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Urban Airship Enables Actionable, Interactive Push Notifications
Action buttons help brands extend engagement outside of apps.
Curalate's Like2Buy Helps Companies Monetize Social Engagement
The new tool allows brands to make Instagram images shoppable.
GoDaddy Acquires Email Marketing Company Mad Mimi
Mad Mimi's technology will enable GoDaddy's small-business customers to better connect with clients.
Monetate Introduces Web Site Testing and Targeting
New self-serve testing solution lets users determine who sees proposed changes.

Viewpoints (Web Exclusives)
Is your company ready to take the plunge?
Lessons we should all learn from Market Basket.
The right technology can help customers, increase sales, and boost your brand.
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Could Mobile CRM Solve Field Sales' Biggest Problems?
Understanding the options could help your organization determine which solution is best.
Why Marketers Need a Tag Management System
TMS solutions track customers' digital journeys so companies can automate appropriate actions.
When VoC and VoE Combine
Bring together the voice of the customer and the voice of the employee to gain a more complete view of customer experiences.
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