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March 26, 2014

CRM Across the Wire
Loyalty Builders Launches Multivariate Testing Service
Loyalty Builders' MTS gauges customer reactions to multiple changes during a marketing campaign.
MyBuys Announces MyAds Display Ad Solution
The active shopper database of consumer insights predicts what consumers want to buy.
Tactile Launches with a Sales Data Sync Platform
Founded by a former Salesforce.com executive, Tactile debuts Tact, a mobile app that syncs sales data from multiple sources.
Spanning Releases Backup for Salesforce.com
Spanning's cloud-to-cloud Backup for Salesforce is now available on Salesforce AppExchange.
Neustar Launches PlatformOne to Centralize Marketing Solutions
Neustar's PlatformOne simplifies the marketing ecosystem with a unified approach to enhance both inbound and outbound marketing.
ClickTale Integrates with Adobe Analytics
The integration of ClickTale and Adobe Analytics lets businesses discover factors affecting Web site usability and conversion for specific Adobe Analytics segments.
CRM Featured Articles
Aspect Launches Proactive Engagement Suite
Aspect Software's Proactive Engagement Suite is a cloud-based customer communications platform.
Cobrowsing Presents a 'Lucrative' Customer Service Opportunity
Companies can increase revenue and improve agent efficiency.
Pint of View
Excellent Customer Service Begins with Self-Evaluation
Meeting others' expectations starts with coming to terms with your own.
The Hierarchy of Customer Success
Promote your satisfied customers to brand advocates.
3 Considerations for Small Contact Centers
More solutions are becoming available for small businesses that are affordable and easy to implement and maintain. Here are three considerations to help save you time and money when researching contact center solutions. (Featured on SmartCustomerService.com.)

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