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March 18, 2015

CRM Across the Wire
Avaya Launches Customer Engagement OnAvaya Powered by Google Cloud Platform
Flexible subscription service from Avaya delivers Avaya IP Office contact center technology to midmarket companies through the Google Cloud Platform.
CallFire Integrates with Salesforce and Zoho
Partnerships with CRM vendors enable businesses to better track leads and drive conversions.
Interactive Intelligence Launches Collaboration and Communications Cloud Services
New collaboration and communications cloud services designed to reduce costs, increase productivity and improve the user experience.
Meltwater Launches Media Intelligence Solution
The new Meltwater stays on top of billions of editorial, blog, and social media conversations and delivers insights needed to manage a brand.
Velocify Enhances Sales Activity Prioritization Engine
New features give sales reps added visibility into rules-based guided selling and provide coaching.
CRM Featured Articles
Sales 2.0 Conference: Meaningful Connections Will Drive the Future of Sales
Speakers note that the human element cannot be overvalued.
Genesys Debuts the Latest Version of Its Customer Experience Platform
Updates include new omnichannel journey management capabilities.
Firms Should Embrace Instagram
The image- and video-sharing site now surpasses Twitter in users.
Magazine Features
The 2015 CRM Service Leaders: Workforce Optimization
Defining the Top Requirements for Sales Enablement Technologies
Tools must support sales and marketing alignment.

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