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November 24, 2014

Case Studies
For Hewlett-Packard, FantasySalesTeam Makes Results a Reality
Tech leader sees sales gains—and a culture change—with gamification solution.
CRM Across the Wire
Dstrux Launches E-Commerce Marketing Platform
Dstrux is a free e-commerce platform that allows online and offline retailers to implement action-driven deals.
MobiChat Launches with Real-Capture Technology to Streamline Mobile Engagement
Built-for-mobile chat integrates with mobile sites and apps to help connect businesses with consumers.
Altitude Software Updates uCI
Altitude uCI 8 enables companies to apply business intelligence in real time in outbound services.
Pipeliner CRM Integrates With Yesware
Pipeline management and email tracking combine to boost sales win rates.
Verint Teams with Unify to Bring WFO to More Contact Centers
The partnership will extend the reach of Verint's workforce optimization solutions to enterprise contact centers.
CRM Featured Articles
Oracle Streamlines the Path to Its Sales Cloud
The company facilitates CRM cloud migration options for midsized businesses.
Salesforce.com Unveils Updated Customer Service Platform on Its Salesforce Tour in NYC (Video Interview)
President and Vice Chairman Keith Block touts improvements to analytics, app-building, and customer-engagement capabilities. Plus, an exclusive video interview with Stephanie Buscemi, senior vice president of Salesforce.com's Analytics Cloud
SAP Expands SAP Business One, Version for SAP HANA, to Amazon Web Services
The "cost-effective option" will provide SMBs with scalability and flexibility.
Why Twitter Is Not a Strategy
Though new technology is tempting, marketers have to get back to basics.
Get on Your Customers' Holiday Wish Lists with Stellar Customer Service
Equip your call center with the visibility to reduce customer struggles.

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