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December 01, 2014

CRM Across the Wire
Blab Partners with Razorfish to Help Companies Identify Online Trends
Razorfish's WAVE real-time marketing tool integrates Blab into live client campaigns.
Blackbaud Releases CRM Version 4.0
Blackbaud CRM 4.0 expands constituent engagement and fundraising capabilities for nonprofits.
Salesforce.com Launches Desk.com App Hub
The new Desk.com App Hub is a one-stop shop for SMBs to access more than 50 partner apps.
Mood Media and Shazam Launch Shazam In-Store Mobile Marketing App
Location-based marketing solution works through retailers' overhead music systems.
NICE Releases Updated Fizzback VoC Solution
New version captures data from more sources, including third-party surveys and social media.
Evergage Adds Personalized Experience Management to Visual Editor
Enhancement enables personalization and testing of the entire Web site or in-app experience.
CRM Featured Articles
Aspect Dives into the WebRTC Pool with Embedded Customer Service Solutions
Aspect sees WebRTC hurdling from hype to must-have technology. (Featured on SmartCustomerService.com.)
Pint of View
Greeting Cards Enter the CRM Space
A new spin on contact management piques my interest—and pique.
REAL ROI
Stryker Takes Brochures into the Digital Age with Adobe's Publishing Suite
Adobe DPS cuts production time and cost for the medical device company.
Viewpoints
10 Ways Sales Has Evolved
The last decade has seen significant differences in how sales are made.
The Other SaaS: Service as a Sales Process
Service teams are taking on cross-sell and up-sell responsibilities, while insides sales are answering service requests. Are you ready for a new era of customer service? (Featured on SmartCustomerService.com.)



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