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CRM Magazine: July 2005
Magazine Features
The ink is dry on the contact center outsourcing contract. Now what? We take a look at five factors companies need to evaluate over the course of the agreement to ensure a smooth-running partnership.
Tearing through systems to scrub dirty data and gaining a cultural understanding of names across the globe is no easy task.
Get back to the roots of CRM with this refresher course on integration.
Business outsourcing provider Pearson Government Solutions answers the call of thousands who take employment for granted with those who cannot.
 
Front Office
Once transactional systems are in place many ask the obvious next-step question: What do I do with the information?
 
Reality Check
Three trends are bringing companies to the next logical step.
 
Customer Centricity
G.E. reevaluates its efficiency-related efforts.
 
Insight
Recent debuts by SugarCRM and Salesforce.com could jump-start an industry space.
How are the changes that channel management systems and their providers are experiencing going to play out?
An increasing number of companies are seeking these solutions, but vendors have to prove themselves worthy.
As contact centers are under mounting pressure to grow revenue for organizations, CSRs are being encouraged to engage in cross- and upsell opportunities.
 
Secret of My Success
This supplier of water sports and maritime equipment turned to QAS to deep six dirty data.
 
Benchmark
Pardee had seven days to build a home on ABC's Extreme Makeover: Home Edition
A wedding photography business responds to anxious brides-to-be in minutes, not days.
FrontRange links Holocaust survivors and their families with relatives and events from the past.
A payment-processing leader learns the benefits of back-end integration.
Customers may not tell you when they're happy, but when they're unhappy, look out--you'll get an earful.
The company looks outward to incorporate personalization and content management into the e-commerce aspect of its business.
 

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