CRM Magazine: January 2013
Magazine Features
5 Emerging Sales Productivity Tools
New social, mobile, and collaborative tools help sales teams close more deals.
Boost Brand Advocates and Social Media Influencers
How to help these groups help your company shine.
Building an Impenetrable Cloud
Companies concerned about data security have more hybrid (public and private) cloud computing options.
 
Front Office
Remove Avoidable Customer Obstacles
 
Reality Check
The Pros and Cons of Gamification
What works within companies might call for caution with customers.
 
The Tipping Point
Add Customer Satisfaction Through Analytics
Improve customer value to boost profitable growth.
 
Scouting Report
Why Contact Centers Are Moving to the Cloud
Low cost and flexibility make this a win-win solution for many enterprises.
 
Pint of View
Flying Colors?
Consider what your flight attendants can control before giving them attitude.
 
Customer Experience
The Emerging Integration of CEM and CRM
Mapping out a customer journey is a two-sided process.
 
Small Biz Buzz
Marketing Automation Goes Mainstream
As technology evolves, so must SMB strategies.
 
Insight
Cracking the Social Media Code
Here's how to make an impact.
Getting Closer to Customers Tops Big Data Agenda
Companies lack the skills to manage the barrage of information.
Pricing Gets Personal
Businesses experiment with prices based on consumer demographics and behavior.
Sandy Put Service to the Test
Insurers turned to mobile and social technologies to respond to the October superstorm.
SAS Ramps Up High-Performance Analytics
Premier Business Leadership Series 2012 foretells the future of big data.
Vendors Grow Their Partner Ecosystems
The integrated cloud app platform will be at top IT trend for 2013.
 
REAL ROI
Adding Eyeballs with Video
Sports Unlimited gets an SEO boost and increases sales with help from Treepodia.
Brainshark Satisfies Hunger for Leads
Data.com helps deliver "the best possible audience" for marketing messages.
IVR Fuels Improved Customer Service for Propane Supplier
AmeriGas offers targeted, more efficient solutions with a speech-enabled phone system from Message Technologies Inc.
 

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