eGain, a provider of multichannel customer engagement solutions, today announced the immediate availability of eGain SuperChat, which empowers businesses to proactively engage customers beyond text chat with unified auto chat, video, voice, and cobrowse capabilities that are part of the eGain 11 customer engagement cloud.
Superchat also allows consumers to hop across media channels or use them together. Also, businesses can set up rules to offer contextual assistancewithout IT assistance.
"As consumers go digital, they seek novel, immersive experiences from their favorite brands," said Ashu Roy, eGain's CEO, in a statement. "eGain SuperChat enables businesses to rapidly orchestrate and optimize delightful real-timecustomer experiences better than ever before."