Tellwise Integrates Smart Messages with Salesforce
The new buyer collaboration engine lets salespeople focus on customer engagement with improved forecasting accuracy.
Posted Sep 10, 2014
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Tellwise, provider of a buyer collaboration engine, has integrated its Tellwise Smart Messages with Salesforce.com CRM software. Customer and prospect communications conducted through Tellwise can now be automatically and completely logged into Salesforce.com, enabling ongoing tracking, analysis, and reporting.

"Tellwise helps sellers and buyers be more productive,” said Paul Leto, director of sales, F5 Networks. “Adding Salesforce integration is an exciting addition because it allows the seller to just focus on providing the best possible communication experience for the buyer. Tellwise takes care of synchronizing all of the activity into Salesforce. That's win-win-win for the seller, the buyer and sales management."

Tellwise Smart Messages are created by the seller in real time and provides analytics, reminders, and collaboration as simply as sending an email. By integrating with Salesforce CRM, users can link to their Salesforce account, providing the following:

  • Access to contacts: The ability to instantly access their Salesforce contacts directly on the Tellwise platform makes it quick and simple for sales professionals to maintain communications with buyer contacts.
  • Synchronized communication history: More importantly, as the seller communicates with the buyer using Tellwise Smart Messages all activities including customer activity are automatically synchronized to Salesforce. By delivering useful customer data back to Salesforce, Tellwise enables sellers to focus on the customer and not worry about administrative details. The result is a more productive seller and a more engaged customer.

"Sales forecast accuracy has always been a challenge, largely due to lack of accurate information on the impact of customer communications," said Conrad Bayer, co-founder and CEO of Tellwise, in a statement. "Our goal with Tellwise is to allow the seller to focus on the buyer so they don't have to waste time on the administrative back end. By streamlining communications and giving sales the ability to see how buyers respond, Tellwise helps companies close more deals."

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