Medallia, a provider of cloud-based customer experience management solutions, is adding expansive new native multilingual capabilities to Medallia Text Analytics, a key part of its CEM platform. These new capabilities allow businesses to analyze customer issues found in unstructured data in 39 languages.
Among the languages available with this release are Arabic, Chinese (simplified and traditional), English, French, German, Italian, Japanese, Korean, Portuguese, Russian, and Spanish.
"Using the latest natural language processing and statistical techniques, we've created a highly effective and accurate approach for rapidly and automatically parsing and categorizing unstructured feedback across languages. Our approach is highly scalable because it allows us to add incremental languages without manual intervention or long engineering cycles," said Ji Fang, Medallia's lead research scientist, in a statement. "While English is the most common trade language, it is not the only one. Our customers conduct business around the world and need to hear the unfiltered voice of their customers across regions faster and with more accuracy."