New solution offers pre-packaged email templates, retail-specific email automation, and product integrations to e-commerce systems.
Posted Nov 12, 2015
Campaign Monitor, a provider of email marketing software, today introduced Campaign Monitor for Retail, a tool to help retailers announce new products and promotions and automate personalized messages for every customer.
"Retailers rely on email marketing as the No. 1 marketing channel that drives ROI and need to execute smart and sophisticated campaigns during this critical time of the year," said Kraig Swensrud, chief marketing officer at Campaign Monitor, in a statement. "With more than 20,000 retail customers using Campaign Monitor, we have prescribed the best practices and simple do-it-yourself technology that helps companies engage with customers and drive sales."
With Campaign Monitor for Retail, now every retailer can leverage industry best practices, pre-packaged email templates, retail-specific email automation, and product integrations to the leading e-commerce systems. More than 20,000 retailers globally, including Birchbox, Rip Curl, and TopShop, use Campaign Monitor for Retail to drive increased revenue.
"Our email marketing is a major sales driver and strengthens the bond we have with our beloved customers," said Nick Rolando, Web developer at Goorin Brothers, in a statement. "Campaign Monitor enables us to send messages that we're proud of and personalize our customer communication."
Campaign Monitor for Retail is generally available for Campaign Monitor customers at no additional charge.
The acquisition accelerates Campaign Monitor's growth in the $5 billion market for email marketing and online survey applications
New transactional email marketing service gives marketers control over more than 60 billion customer-facing emails sent by Web sites and apps.
All-New Campaign Monitor offers a drag-and-drop interface for creating personalized email marketing campaigns.
Campaign Monitor now lets digital publishers drive audience development with product integrations to publishing platforms, drag-and-drop content curation, and industry-specific email automation.
App Store launches with more than 200 certified apps and integrations to leading marketing technology providers, including Google Analytics, Magento, Salesforce.com, Shopify, and WordPress.
Visual Journey Designer helps marketer connect their customers with personalized, timely and relevant content.
Campaign Monitor for Microsoft Dynamics enables marketers to create personalized email marketing campaigns and trigger automated customer journeys from Microsoft Dynamics CRM.
Sponsored By: Marketo and Real Magnet
Sponsored By: Genesys, Avaya, Verint, and Aspect
Sponsored By: Informatica
Sponsored By: Verint®, Confirmit and inContact
The Immersion Approach That Helps Customers Make and Implement the Right Technology Decisions