Roundtable: Connecting With Customers Through Social Media
 
Predictive Analytics for Marketing
 
 
WEDNESDAY, DECEMBER 14, 2016 - 11:00AM PT / 2:00PM ET
Over a hundred years ago, a department store owner uttered the famous words, "Half the money I spend on advertising is wasted; the trouble is I don't know which half."

As it turns out, this was true for everyone and the adage stuck around for over a century.

Enter Predictive Analytics, where marketers have the ability to predict customer behavior and increase the odds that what they're offering is something that their prospects actually intend to purchase.

Join us on this Roundtable Webcast and find out how to make your marketing investment more efficient.