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Best Practices is Sports and Entertainment Digital Fan Marketing

MODERATOR
image
David Myron
Editorial Director
CRM magazine

PRESENTERS
Jen Zick
Director of Strategy & Business Development
FanOne Marketing
Kristin Hambelton
Vice President of
Marketing
Neolane
 
WEDNESDAY MARCH 9TH, 2011 - 11:00AM PT / 2:00PM ET

 

With marketing departments stretched thin, marketing automation is the key to working smarter, not harder. While many industries struggle with limited resources, sports and entertainment marketers are particularly battling a lack of personnel and budget devoted to digital fan marketing. Embracing a database marketing platform that enables automated marketing campaigns is a necessary step to achieve your digital marketing goals without having to hire extra bodies.

Join Jen Zick, Director of Strategy of Business Development for FanOne Marketing, and Kristin Hambelton, Vice President of Marketing for Neolane, for this informative webinar where they will discuss:

  • Why a digital marketing strategy is important
  • What steps you can take to get started down the right path
  • Team and venue-specific examples of ways to virtually multiply your marketing department with technology
  • Tips for generating more ticket sales and revenue with less labor

Register today to attend this free web event.

Audio is streamed over the Internet, so turn up your computer speakers!

 
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