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Current Videos (click on title to view):
Video Interview with Tamer G├╝lce, the CEO of Mi4biz recorded at CRM Evolution 2014

Mi4biz provides flexible customer service management tools that allow organizations to tap into their entire workforce to answer difficult customer questions that may not yet be available in corporate knowledge base. At the recent CRM Evolution 2014 Conference, CRM Publisher Bob Fernekees spoke with Mi4biz CEO Tamer Gülce about some of the distinguishing features of his product and the process of building customer-centric organizational behaviors.

Video Interview with Alan Trefler, CEO of Pegasystems, at CRM Evolution 2014

Digital transformation was one of the hottest topics at CRM Evolution 2014, which took place August 18-20 at the New York Marriott Marquis. During the conference, CRM publisher Bob Fernekees caught up with Alan Trefler, CEO of Pegasystems, to get Trefler’s take on the emerging digital transformation trend, and why companies need to stay on top of it and incorporate it into their CRM efforts.

Video Interview with Relayware CEO Mike Morgan, recorded at CRM Evolution 2014

At the recent 2014 CRM Evolution Conference at the New York Marriott Marquis, CRM Magazine publisher Bob Fernekees spoke with Relayware CEO Mike Morgan about partner automation, the challenges of selling through indirect channels, and the evolution of Partner Relationship Management (PRM) into Partner Automation as a more accurate descriptor.

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