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The State Of Salesforce 2013-2014

Salesforce is no longer a CRM application, it is an enterprise-wide customer engagement platform. Learn where customers are investing, and the trends reshaping business in the new customer economy.

  • 60% rank customer engagement as their top priority
  • 52% have or are planning to build custom mobile apps on the Salesforce Platform
  • 93% believe cloud governance is key to accelerating innovation
  • 47% have a comprehensive adoption strategy - consulting users before, during, and after changes are made

DOWNLOAD THE FULL REPORT

*Data collected and analysed in collaboration with MIT Sloan

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