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June 07, 2017

CRM Featured Articles

Anexinet Launches Mobile Customer Self-Service Development Platform

The platform aims to empower organizations to become more customer-centric via mobile apps designed to enhance customers' experiences.

Nuance Communications' Nina is Now Available Through Amazon Alexa

Speech technology provider Nuance Communications has announced it will soon bring its artificial intelligence-powered assistant Nina to Amazon Alexa, giving Nina users another channel through which to provide customer support. (Featured on SmartCustomerService.com.)

PegaWorld 2017: Pegasystems Sharpens Personalization Focus with AI

At its annual user conference, Pegasystems announces it is revamping its software tool set to provide "intelligent guidance."

Viewpoints

CRM and Marketing Automation Make Up a Killer—and Necessary—Combination

Integrating the two technologies is a powerful way to cover all aspects of the customer journey.

To Bot or Not to Bot; That Is No Longer the Question

Today, when contemplating your intelligent assistance strategy, the real question isn't whether to do it or not, but how to do it. (Featured on SmartCustomerService.com.)

Reality Check

Sales Is Like an Orchestra. Sales Enablement Is the Maestro

Multiple departments working at cross-purposes can sound a discordant note

CRM Across the Wire

Gravy Analytics Partners with LiveRamp

The partnership extends Gravy's events-driven intelligence to LiveRamp's marketing platform.

ContactRelief Launches Disaster Decision Engine for Contact Centers

ContactRelief's Disaster Decision Engine helps contact centers know when to suspend and resume operations during disasters. (Featured on SmartCustomerService.com.)

Matrix Solutions Integrates with Localead

Matrix Solutions' integration with Localead adds a prospecting resource design exclusively for local and regional ad sales reps.

Commercetools Announces Social Media Commerce Connector

Social Media Commerce Connector lets companies start their marketing/sales processes on Facebook, Instagram, and Pinterest.

TELUS International Launches Omnichannel Solution

TELUS' new omnichannel customer support solution connects customers to more knowledgeable agents. (Featured on SmartCustomerService.com.)

ACSI Reports Continued Advances in Customer Satisfaction

Trends show an eventual leveling off of consumer satisfaction while consumer spending will continue to increase.