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September 19, 2012

CRM Featured Articles

Influitive Rolls Out the AdvocateHub for Businesses

The platform helps companies promote word-of-mouth marketing among customer advocates.

SAS Releases Digital Marketing Suite

SAS Adaptive Customer Experience helps personalize customer Web experiences.

Badgeville Launches Badgeville for Salesforce

The application socializes CRM usage for salespeople with the ability to configure rewards and missions.

Unified Unveils SocialConnect Solution

The product is aimed at connecting social marketing campaign activity with CRM systems.

IBM Helps City Governments Measure Public Sentiments

IBM analytics helps cities measure and make sense of public opinions expressed in social media.

Viewpoints

The Secret to Building Consumer Relationships

Look to content to provide credibility and a likable brand.

Insight

Tread Cautiously with Personalization

Retailers can look at customers' locations, past purchases, and even their computer brand to customize content.

Customer Experience

Join the Digital Disruptors

Three experience trends you can't afford to ignore.