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October 13, 2010

CRM Featured Articles

What Makes Pepsi's Digital Marketing So Refreshing?

DMA2010 — Preconference: A PepsiCo executive pops open the conference with a discussion of how brands can bubble up through the sea of digital advertising.

Magazine Features

The Hospitality Suite

Hotels are finding a home away from home in social media, and boosting the customer experience in the process.

Viewpoints

The 5 Realities of Customer Retention

The steps you must take in an increasingly collaborative world.

Front Office

Has Our Technology Exceeded Our Humanity?

Your challenge, in a lot of ways, is to infuse what you do with humanity.