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November 30, 2009

CRM Featured Articles

Business Intelligence Birst-s in the Cloud

The latest offering from the software-as-a-service vendor adds more pieces to further build out a comprehensive BI suite.

Customer Service Strategies Continue to Evolve

Barely half of all customer service requests -- 52 percent -- now have their origin in the contact center, according to new research from Aberdeen Group.

Online Retail Makes Marketers' Dreams Come True

Ad:Tech '09: Sites such as Walmart.com prove there's more to e-commerce than just shopping carts.

Viewpoints

Don’t Get Conned

The many disguises worn by software-as-a-service.

Customer Service Is the New Research and Development

Only one of these two critical areas of investment requires capital expenditures.