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September 02, 2009

CRM Featured News
How to Sell More, Grow Your Business, and Defy the Economy
CRM Evolution '09 — Day 1: Sales and strategy luminaries offer tips for staying above ground -- and prospering -- during the downturn.
Calling All Social Customers
CRM Evolution '09 — Day 1: KEYNOTE: Customers may control the conversation, but they do not control your business.
The Power of Voice
CRM Evolution '09 — Day 2: Today's keynote address stressed the need for speech throughout the enterprise, not just in the call center.
Social CRM Showdown
CRM Evolution '09 — Day 3: Two sets of panelists take the stage to confer on social CRM — where we are now and where we may be headed.
Unica Integrates with Version 8
Sporting a new look and a new user interface, the marketing solutions vendor retires the Affinium name and targets the interactive marketer.
CallCopy Puts the WFO Pieces Together
Citing customer demand and market movement, the company unveils its latest platform, promising the equivalent of a workforce optimization suite.
Viewpoints
The Great Sales (Re)Learning
A back-to-basics approach can save your business.
Hello, I Love You
How CRM and advertising can help you court the best customers.
Web-Only Bonus Articles
Do You Know Your URLs: The Answers
Think you know the score? Guess again.
The New Prescription for Pharma
Online Exclusive: The drug of choice might involve moving from historical analysis to predictive modeling.
Out of Bounds: Virtually Blending the Shopping Experience
Online Exclusive: What do you do when your customers aren't playing in your court?
Web-Only Exclusive: Licensee Bill of Rights and the Software-Ownership Life Cycle
A visual depiction of the Forrester Research guidelines referred to in Ray Wang's Tipping Point column in the September 2009 issue of CRM magazine.



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