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CRM Magazine's eWeekly is written by the same award winning editorial staff who produce CRM magazine. The eWeekly delivers timely and original news, trends, and analysis not available anywhere else on the web. If you are challenged with driving your company’s customer relationship management efforts, CRM’s eWeekly is a must-read for you. Join 60,000 of your peers and subscribe today.

November 19, 2008

CRM Featured News
Are Social Networks More Than Social?
Analytical tools help marketers derive intelligence from what customers are already making publicly available.
MDM Inside the Box
Cognizant's modular master data management solution prompts industry pundits to ruminate about the space's maturity.
Salesforce.com Doubles Down on CRM
Dreamforce '08: The SaaS vendor ups research funds for CRM, declaring this a critical time to listen to and invest in customers and employees.
NetSuite Saps a Competitor and Shows Growth
The popular on-demand CRM and ERP provider takes a bite out of yet another company's customer base.
Insight
Required Reading: In Demography, Size Does Matter
Demographics is all about numbers, and numbers determine the size of your potential market.
REAL ROI
Invicta’s Thrill of Victory
A dealer of wireless products and service conquers the agony of weak processes with LongJump.
Viewpoints
Get What You Pay For and Pay For What You Get
Or: How I learned to stop targeting and love the results.



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