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November 10, 2008

CRM Featured Articles
Interwoven Weaves in Adaptive Targeting for Web Marketers
The content management provider looks to provide a more holistic Web marketing solution, according to company executives.
Social Technologies Can Save You!
Nuance Conversations '08: Forrester analyst Josh Bernoff rides the Groundswell once again.
Budgets Hold Steady (So Far), But Online Marketing Actually Expands
A focus on Web analytics and the ability to measure online marketing combine to counter the stress of a down economy.
Customer Centricity
A Disaster Waiting to Happen?
Business continuity and disaster recovery are often overlooked.
Virtual Spenders
Personas, avatars, and social communities will drive spending in 10 years.
Magazine Features
Who, What, Where, When, Y
The members of Generation Y are young, they're smart, and they're paving (if not paying) their own way. So who's following whom?
“One and Done” Marketing Should Be Over and Out
A multitouch, multimedia approach can multiply your marketing results.

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