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October 27, 2008

CRM Featured Articles

Gamer-Influenced Design Games the System

An update to the ongoing story of Entellium's self-destruction.

Don't Pull Back on Push Marketing

Direct Marketing Association '08: In a down economy, marketers and advertisers have no choice but to look up.

Teradata Moves Beyond Intelligence

Teradata Partners '08: With product enhancements galore, the enterprise data warehousing company kicks off its annual conference with a commitment to collective intelligence.

The Problem with Buyers? They Have a Brain.

Teradata Partners '08: Regardless of what you ask, customers tend to be averse to opting in or out -- in fact, they often prefer not to opt at all.

Magazine Features

There's No Place Like Home

As technology drives flexibility, the living room is becoming the new contact center. Will customer service ever be the same?

Viewpoints

Customer Disservice

Companies are facing stiff, widespread competition in delivering online customer support -- and customer loyalty hangs in the balance.

Secret of My Success

Arranging All the Pieces of the Puzzle

Methodology and training firm Sales Performance International gathers up its scattered client data with Jigsaw Data's online contact management.