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CRM Magazine: March 2001
Magazine Features
Telling them apart can mean the difference between profit and loss.
Collaborative Web browsing gives customers much-needed human interaction in a point-and-click world.
New web-based technologies give companies speedy ways of understanding their customers' buying habits.
H&R Block uses CRM to overhaul its business processes.
 
Reality Check
To move forward, often we must look back. Here's a look back, CRM-style.
 
REAL ROI
Marketswitch uses the power of mathematical analytics to determine the most profitable marketing campaign strategies.
Pragmatech software's products take the pain out of the request for proposal process.
 

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