CRM Magazine: August 2001
Magazine Features
Bringing Online Help to the B2B World
The potential for online self-help is largely unrealized in the B2B arena, but with spiraling support costs, that's likely to change.
Graduating With Honors
E-learning provides the users of your expensive new CRM tools the training they need to succeed.
Special Section: Personalization vs. Privacy
Privacy issues won't disappear, but your company can benefit by treating them as a marketing opportunity.
The Givin' is Easy
Donations rise dramatically as the United Way of Greater Toronto takes its fund-raising efforts online.
Washington Confidential: Online Privacy and the Law
Web Extra: Privacy legislation may either derail e-commerce or help get it on track and full of steam.
Working Together
CRM stands poised to take B2B e-marketplace transactions to new levels of collaboration and efficiency. But will marketplaces embrace a new way of doing business?
 
REAL ROI
Get Your ACT Together
Fully synchronized contact manager puts your papers in order.
 
CSO Insights
Why CRM?
Despite the risk, the cost, and the time required to implement CRM, companies continue to take the plunge. What motivates them, and what do they hope to get out of it? A new survey provides some insight.
 
Customer Care
Building an Effective CIC
Customer interaction centers should not be complaint hot lines, but strategic customer care tools.
 
The Edge
IM and E-mail--The New Trojan Horses
Fully secure communication on the Internet is the exception, not the rule.
Moving to the Latin Beat
In Latin America, as elsewhere, consumers are getting more demanding. To satisfy them, companies are investing in CRM.
October
Coming events in CRM
PeopleSoft Ascendant
With its release of PeopleSoft 8 CRM, the Lazarus of Silicon Valley reenters the major leagues.
Safe and Sound
Web Extra: Security threats to online operations come from many directions. Can you recognize where your company's vulnerabilities lie?
 
Hot Prospects
In for a Toon-up
The latest CRM products and services
 
MarketWatch
United Kingdom Hosts Lively Tradeshows
The real action for CRM shows lies across the Atlantic.
YOUrelate Gets Trucking Company up to Speed With its Customers
 
Movers & Shakers
Dave Gould
In the red-hot-training solutions market, the CEO of Witness Systems sets his sights high.
Joseph Brown
The CEO of interaction software leader Edify puts customers first.
 
Touching Base
Fish Stories
 
In Closing
Tough Love
CRM tips for companies that love their customers but have trouble showing it.
 

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